Plobal joins Shopify Plus Technology Partner Program to help ecommerce merchants grow mobile revenue

Retail Technology Review

As mobile becomes the default shopping device, Plobal gets on board the Shopify Plus Technology Partner Program to help high-volume merchants increase mobile revenues by engaging their most loyal customers. Internet Retailing Mobile Computers

Talend cloud enables PointsBet to ensure compliance and reliability amid rapid international expansion

Retail Technology Review

Talend, the cloud data integration solutions provider, has announced that PointsBet, an online bookmaker from Australia offering both traditional fixed odds markets as well as PointsBetting, is using Talend Cloud and Microsoft Azure to deliver a differentiated mobile betting experience to just under 100,000 customers worldwide and support its international expansion.

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20 Mobile Trends for 2020

Forrester eCommerce

It made me realize Forrester no longer publish dedicated “mobile” predictions. Because, mobile has simply become a key driver and enabler of business transformation. Mobile is embedded everywhere. However, many brands wrongly think they have ticked the mobile box and […].

Mobile 312

Retail Mobile App Experiences: New Best Practice Series

Forrester eCommerce

Mobile is the dominant digital touchpoint in retail and mobile apps play critical role – consumers who down load a retailer’s app are likely to be more loyal, but that does not mean they wont uninstall the app if it does not meet their expectations!

Mobile 362

T-Mobile MONEY’s Checking Account: Game Changer?

Forrester eCommerce

On April 18th, T-Mobile officially launched its T-Mobile MONEY checking account, after a soft launch late last year. And this isn’t T-mobile’s first foray into banking either.

Games 360

Forrester 2018 Mobile Banking Industry Wave™: BBVA Offers World-Class Mobile Banking Services

Forrester eCommerce

In the UK, Monzo recently hit the one million customer mark, whilst Revolut has almost tripled its customers to 2.8 banking benchmarks digital business digital money management mobile apps mobile services user experience Banking Digital Banking Industry Wave Mobile Banking

The Future Of Mobility Is Data, Not Cars

Forrester eCommerce

Having worked in and with the automotive industry for around 25 years, the challenges that OEMs face given their size and structures often inhibit the business agility needed to provide lasting customer value in an age of digital disruption.

Mobile 385

Forrester’s Mobile Mind Shift Index Monitors An Evolving Preference For Mobile

Forrester eCommerce

Marketers and product strategists have used Forrester’s Mobile Mind Shift Index (MMSI) for years to understand their audiences and inform their mobile strategy. We introduced the MMSI in 2013 to help companies assess whether an audience is ready to engage with them on mobile.

Mobile 227

Mobile Commerce Accounts for More Than 31% of Total Sales [2017 Data]

BigCommerce

Earlier in 2017, Brandon Chatham from NatoMounts told me he was seeing 80% of his site traffic coming in from mobile. With industry average conversion rates on desktop sitting at 2% –– that’s not just a good mobile conversion rate. It’s a mobile conversion rate nearly unheard of.

Mobile 858

Mobile In-Store Retail Delivers Service, Efficiency and Convenience

Forrester eCommerce

In-Store Mobile Delivers Service, Efficiency, and Convenience. Customer service through associate-assisted mobile scanning and checkout. Operational efficiency through associate mobility. Customer convenience through self-service mobile checkout.

Mobile 253

2018 Retail Best Practices Extended: Mobile Web

Forrester eCommerce

Consumers can choose between a variety of touchpoints; but when it comes to mobile, loyal customers will download your app, but everyone else will be left with the mobile browser. Mobile is becoming a dominant digital touchpoint for retail, influencing online sales and purchase decisions in-store.

Mobile 188

Win More Customers With eCommerce Mobile Apps

Elsner

With the increasing pace of smartphone penetration in the market, the best way to draw customers is to get your business to their fingertips. That’s when the eCommerce market biggies started to launch their mobile apps. million mobile users are accessing the Amazon app monthly.

Increase Customer Engagement With Mobile Apps

Zaius

Mobile apps provide marketers with a unique opportunity to creatively supplement the omnichannel shopping experience. This includes things like watching promotional videos, linking a product to social media, and even simply visiting the retailer’s store on mobile.)

Mobile 227

European Banks Are Redoubling Their Mobile Banking Efforts in 2019 – Just Not All At The Same Speed

Forrester eCommerce

Banks across Europe are all working hard to build the killer mobile banking app. They aim to keep pace with their customers’ needs and rising expectations as consumers’ appetite for banking on the go shows no signs of abating.

Hong Kong Bank Must Raise The Bar In Mobile Banking

Forrester eCommerce

We benchmarked the usability and functionalities of five mobile banking apps in Hong Kong: Bank of China (BoC), Bank of East Asia (BEA), DBS Bank Hong Kong, HSBC, and Standard Chartered Bank. age of the customer banking mobile apps

Stay Connected To Consumers Via Mobile Engagement Automation

Forrester eCommerce

The COVID-19 pandemic has put a major dent in our mobile lifestyles. Age of the Customer marketing technology (martech But even as many of us shelter in place or stay at home, our smartphones are still with us, offering a necessary link to the outside world.

The Good, The Bad, & The Ugly Of US Mobile Banking Experiences In 2019

Forrester eCommerce

[Note: This is about the findings from our US mobile banking reviews and research, if you want to read about what we saw in Canada go here] Mobile apps have become the touchpoint of choice for millions of people to manage their finances. To find out how effectively banks are meeting customers’ expectations, Forrester regularly […].

What Will Mobile Commerce Look Like In 2030?

Forrester eCommerce

We identified six technology categories that will be key in evolving your company’s future mobile solution. And since mobile advances will affect each sector […]. age of the customer emerging technology mobile technology retail

Mobile 219

How USAA Differentiates In Mobile Banking

Forrester eCommerce

Take another not-so-random walk with me, this time as my colleague Peter Wannemacher and I explore what makes USAA a standout performer in our Mobile Banking Benchmark assessment. As we did before when exploring The Home Depot’s success in our “The Forrester Retail Wave: US Mobile Web, Q4 2017” report, we invited executives from USAA […]. age of the customer banking mobile apps mobile marketing

Mobile Retail Technology – Too Fast, Too Furious?

Retail TouchPoints

The second lane is where mobile technology lives, and it couldn’t be more of a contrast. Unfortunately, the mobile spend capacity and business requirements are not as dynamic as these trends, so creating a mobility program for those needs is no small feat.

Mobile 195

The Realities of Rural 5G Deployment in the US

Forrester eCommerce

Early last week, Ajit Pai, the Chairman of the US Federal Communications Commission (FCC) announced his approval of the merger of T-Mobile and Sprint. This will result in a third mega-carrier in the US mobile wireless market, which is a good move for consumers like you and me.

Mobile 409

Mobilized Employees Engage Buyers With A Trusted Voice

Forrester eCommerce

Employees’ Advocacy Boosts Your Content And Customer Interactions While trust in brands has dwindled, B2B buyers hold those same brands’ employees in high regard as authentic and compelling sources of information.

Mobile 278

Forrester Retail Wave: European Retailers Are Raising The Bar For Mobile App Experiences

Forrester eCommerce

This year we evaluated the functionality and usability of six European retailer’s mobile apps. consumer mobile activities customer experience online retail retail user experience digital retail functionality mobileMy colleague Alex Causey and I have now finished the second European Retail Wave.

Mobile 260

With 1 in 4 Online Dollars Spent on Mobile, Ecommerce Mobile SEO is More Important [& Intricate] Than Ever

BigCommerce

By the time you read this, everything we’ve learned about mobile SEO could be wrong. This is because the existing paradigm is based on a desktop-first world, and Google is about to catapult us into a mobile-first world with a major update on how they crawl, render and rank the web.

Mobile 429

Cameras And Displays Sell Phones; Services Create Sticky Customers

Forrester eCommerce

age of the customer Apple consumer mobile devicesApple held its annual fall product event in Cupertino, CA this morning. Apple continued to put forth exciting products AND services that will differentiate it from its obvious competition.

Using Mobile Push to Better Engage Customers on Your App

Zaius

Especially during early stages of purchasing intent and consideration, customers are more often found using mobile devices than desktop – so much so that Marketingland reported that mobile now represents 65% of digital media time, with desktop becoming a “secondary touchpoint. ”

Mobile 212

3 Keys For A Killer Mobile Experience

Retail TouchPoints

After years of small yet steady growth, mobile commerce has officially reached a tipping point. For the first time, shoppers went to their mobile device more than their laptops to browse and buy, according to Rob Garf, VP of Industry Strategy and Insights at Salesforce.

Mobile 195

How Retailers Can Capitalize On Mobile

Retail TouchPoints

By Samir Addamine, FollowAnalytics Retailers are trying to make up for lost time — and regain lost customers — by creating high-tech offline experiences that match the ease and convenience of e-Commerce. But at the same time, mobile users can be fickle.

Mobile 195

Digitally Reinventing The Retail Store With Mobile

Retail TouchPoints

More and more retailers are creating new kinds of shopping experiences — mostly by converging the physical space with digital tools and technologies — to win over customers. These experiences are happening in smaller showrooms, too, enabling retailers to save on overhead costs, such as inventory and cost per square foot, while still making it possible for their customers to touch, feel, try on and familiarize themselves with the brand and its products. By Rodney Bryant, ?Apple

Mobile 300

How Can Retailers Inspire ‘Thumb-Stopping’ Mobile Shopping?

Retail TouchPoints

Upon implementing a complete redesign of its logo and color scheme , Zulily revealed that it had made the switch due to what’s becoming an increasingly practical reason: the new logo is optimized for mobile shoppers. mobile shopping mobile optimization thumb-stopping Zulily content

Mobile 195

5 Mobile eCommerce Examples

Groove

With technological advancements, we've seen an explosion in mobile eCommerce. In fact, mobile eCommerce trends show that shoppers are using mobile devices in new ways to interact with brands and purchase their products. 5 Mobile eCommerce Examples.

How Much Should Retailers Invest In Mobile App Acquisitions?

Retail TouchPoints

With the continued growth of mobile shopping, more retailers are building out mobile apps to satisfy consumer expectations. billion this year, is the most cost-effective way to acquire loyal, long-term mobile app customers.

Mobile 195

4 Strategies That Reduce Mobile Abandonment

UpSellIt

The rapid rise of mobile shopping has been nothing short of astounding. Just a decade ago, shopping on a mobile device was relatively new and accounted for very few conversions. As of 2019, mobile shopping accounts for nearly ? If possible, avoid them on mobile.

Mobile 117

How Do Retailers Jumpstart A Mobile Makeover?

Retail TouchPoints

New loyalty tactics should focus on strengthening the long-term customer relationship with the brand vs. simply offering points or discounts. ” Retailers are attaining this “love” in large part through advances in mobile technology.

Mobile 195

Four Must-Have Features For A POS Mobile Device Management Solution

Retail TouchPoints

By Anson Shiong, Sand Studio From mall kiosks and food trucks to comic cons and trade shows, mobile point-of-sale (POS) systems offer an affordable and easy way for both large enterprises and SMBs to accept payment cards on the go.

POS 195

Mobile eCommerce Best Practices

Groove

According to BigCommerce, mobile eCommerce sales are expected to account for 54% of total eCommerce sales by 2021. If your eCommerce website is not optimized for mobile, you could be missing out on valuable revenue. Mobile eCommerce Best Practices.

Get Shoppers to Stop Browsing and Buy on Mobile

Zaius

On Cyber Monday this year , mobile shopping very nearly surpassed desktop shopping. Mobile traffic set a new record at 47.4% This means that while mobile shopping and browsing rates were impressive compared to previous years, mobile buying still lags behind.

Mobile 195

Convince Shoppers Not to Just Browse, But Buy on Mobile

Zaius

On Cyber Monday this year , mobile shopping very nearly surpassed desktop shopping. Mobile traffic set a new record at 47.4% This means that while mobile shopping and browsing rates were impressive compared to previous years, mobile buying still lags behind.

Mobile 195

5 Reasons Why Mobile Apps Are Critical To An E-Commerce Business

Retail TouchPoints

By Samir Addamine, FollowAnalytics If you’re going to succeed in e-Commerce, you need a mobile app — that’s a fact. And what’s more convenient than a mobile app that allows you to browse products, check prices and purchase goods no matter where you are?

Mobile 195

Digital Store Technologies Take the Stage For Both Customer and Associate Experience

Forrester eCommerce

Digital retail theater is becoming reality for consumers as retailers rush to find ways of attracting and retaining store customers. What is digital retail theater?