Optimizely

JUNE 7, 2018

But there’s a big difference between having a presence on a channel and creating coordinated and personalized omnichannel marketing campaigns. Omnichannel marketing is one of the buzziest terms in B2C marketing today for a reason. Think you’re ready for omnichannel? The post QUIZ: Are You Ready for Omnichannel?

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Omnichannel B2C Channel eCommerce Marketing 150

Teamwork Retail

MAY 6, 2020

Omnichannel as a concept has taken over industry literature, and has been the obsession of retailers at all levels for many years. Omnichannel is well known for good reason, a seamless shopping experience can be the difference between effective customer retention and significant holes in the conversion funnel. . Gift Cards.

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Omnichannel Article Blog Gifts 48

Digital Doughnut

MARCH 13, 2024

This article unveils expert insights into the top digital marketing trends for 2024. Plus, we discuss the importance of customer privacy, interactive content, and omnichannel strategies to engage your audience effectively.

Marketing 98

Marketing Omnichannel Article Customer 98

Kissmetrics

NOVEMBER 30, 2020

When your human team has trouble managing your customer service needs with sticky notes and cluttered inboxes, you need a new solution. Customer service software lets you keep all of your tasks in the right baskets without losing track of anything. It also boosts your customer satisfaction and lightens your agents’ load.

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Live Chat Customer B2B Social Media 239

Retail TouchPoints

OCTOBER 30, 2023

DCC is an optional service offered at the point of sale, allowing customers to view the cost of their purchases in their home currency. In this article, I will delve into the benefits of DCC for both retailers and consumers, highlighting how this service can positively influence business growth and enhance customer experience.

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Payment Services Merchant Services Payments Point of Sale 288

RTP blog

DECEMBER 19, 2017

So, I looked back at my digital folders containing articles from 2008 and, not really surprisingly, I found a lot of similarities between the topics we covered 10 years ago and the topics we’re focused on moving into 2018. The technological revolution certainly has had a strong hand in configuring the “how” of customer engagement.

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Multi-channel Customer Retail Omnichannel 150

Retail TouchPoints

JULY 20, 2022

A new research report conducted by UPS Capital, Personalized Shipping Experiences: The Next Frontier for eCommerce , shows that personalized shipping experiences have emerged as the next frontier for SMB retailers looking to provide an excellent customer experience in the wake of these supply chain disruptions. The Future of Ecommerce.

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Shipping Costs Shipping Merchant Services Payment Services 338

Retail TouchPoints

JANUARY 15, 2024

Within the larger global market, McKinsey estimates that the retail and CPG sectors have the most to gain from AI , with potential to harness the tech and drive huge improvements in operational efficiency as well as the customer and employee experience. But many of these tasks may just represent the low-hanging AI fruit.

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Retail Customer Experience Technology Operations 312

Optimizely

DECEMBER 21, 2017

But before you run off, let me tell you about an ecommerce trend that will actually help you better sell to customers and ensure their (undying) loyalty. Contextual commerce harnesses another trend you’ve probably heard a lot about — omnichannel. Every B2C marketer needs to know about contextual commerce. What is contextual commerce?

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Customer Loyalty Improvements Customer Merchant Services 191

Omnisend

JANUARY 8, 2024

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Use Omnisend’s powerful email and SMS marketing to create a superior customer experience.

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Customer Customer Retention Social Media X-cart 88

lateshipment

NOVEMBER 11, 2021

In this article, we’ll be putting our focus on BFCM, the biggest time of the year for e-commerce retail, where they look forward to maximizing their Holiday season sales. If you’re running an e-commerce business, stay tuned to learn how you can provide exceptional customer support. Why is Customer Support Imperative During BFCM 2021?

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eCommerce Customer Shipping Costs Social Media 130

Ecommerce Platforms

AUGUST 29, 2022

The best loyalty apps for Shopify are an excellent way for business leaders to improve the lifetime value of their customers. After all, returning customers are one of the most important assets an ecommerce company can have. Shopify apps can help with everything from SEO to email marketing, and customer service.

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Shopify Customer Merchant Services Shipping Costs 210

RetailMinded

SEPTEMBER 30, 2023

Welcome to the world of crafting a unique brand identity and customer engagement in retail. In this article, we will explore the art and science behind creating a retail experience that not only stands out but also forges deep connections with your customers. Then we’ll wrap it up and combine all the insights we learned.

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Customer Retail Customer Retention Recommendation 96

Retail TouchPoints

MARCH 5, 2024

This article will cover the six building blocks required for any retailer, regardless of their size, to set up a strong foundation for an RMN. First-party customer data. The most important component of building an RMN is first-party data — a dataset of all your customers’ shopping habits and preferences. Value proposition.

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Retail Customer Data Channel Arts 264

Smile.io

SEPTEMBER 5, 2017

It feels like every other article I write refers to the idea of “customer engagement”, and when you look around the web you quickly notice I’m not the only one. Cyberspace is littered with generic advice on how to drive “omnichannel customer engagement” or squeeze more “meaningful customer engagement” out of their brand experience.

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Customer Reference Omnichannel Article 111

Retail TouchPoints

DECEMBER 14, 2020

Retail TouchPoints (RTP), the top media group covering omnichannel retail, has unveiled a new and improved digital experience and expanded content initiative to better serve store designers and experiential retail executives.

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Retail Omnichannel Webinar Arts 290

iVend

DECEMBER 8, 2019

The retail industry is rapidly shifting to a true omnichannel environment. Consumer demands for instant gratification are only increasing—customers want product and pricing information to be available across the web, on their mobile devices, and at the store. This means retail company and customer data stays safe.

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Omnichannel POS Merchant Services Multichannel 52

iVend

DECEMBER 8, 2019

The retail industry is rapidly shifting to a true omnichannel environment. Consumer demands for instant gratification are only increasing—customers want product and pricing information to be available across the web, on their mobile devices, and at the store. This means retail company and customer data stays safe.

Omnichannel 52

Omnichannel POS Merchant Services Multichannel 52

iVend

DECEMBER 8, 2019

The retail industry is rapidly shifting to a true omnichannel environment. Consumer demands for instant gratification are only increasing—customers want product and pricing information to be available across the web, on their mobile devices, and at the store. This means retail company and customer data stays safe.

Omnichannel 52

Omnichannel POS Merchant Services Multichannel 52

GetElastic

JUNE 7, 2016

Navigating the omnichannel universe is a challenge for many retailers. This article explores strategies for building an omnichannel business that makes sense to the reader’s unique business. Our Gartner rated e-commerce technology has enabled companies like Virgin Media to transact with customers in new and disruptive ways.

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Omnichannel eCommerce Multi-channel eCommerce Technology 113

Optimizely

DECEMBER 14, 2017

Are your customers truly engaged, or are they just coasting? Unless you’re keeping a close eye on customer interactions with your B2C brand, it’s impossible to know for sure. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

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Customer B2C Customer Loyalty Customer Data 210

Fabric

DECEMBER 15, 2023

Welcome to our recap of fabric’s recent LinkedIn Live event, where Jon Reily, Bounteous’ SVP of Commerce & Loyalty, joined Lori Howitt, fabric’s Senior Solutions Consultant, to discuss how retailers can meet the needs of customers in this age of instant gratification.

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eCommerce Omnichannel Fulfillment eCommerce Platforms 130

RETAIL MANAGEMENT SOFTWARE

MARCH 26, 2024

With strategic planning and a keen understanding of retail sales seasonality trends, retailers can leverage the energy of springtime to attract customers and boost sales. In this article, we’ll explore some effective strategies and merchandising tips to help retailers make the most of the spring season.

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Retail Outdoor Omnichannel Presentation 77

lateshipment

JANUARY 17, 2023

That’s just the partial reason behind the working of this article. The main reason is due to the fact that customer experience (CX) much like e-commerce is an ever-changing area and you need to keep yourself updated with new trends in the field to thrive and enjoy success. That’s not all!

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eCommerce Merchant Services Omnichannel Customer Experience 130

GetElastic

SEPTEMBER 15, 2021

B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features. Additionally, 82% of B2B marketers prioritize lead generation, while 43% focus on customer retention.

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B2B eCommerce Customer SEO 146

Retail TouchPoints

JULY 26, 2022

Editor’s note: This article has been condensed and repurposed from an existing article from Salesforce. For the 2022 holiday season, the trillion-dollar question is how do brands and retailers maintain growth, but do it profitably with an omnichannel approach? Shoppers will Buy Even Earlier to Avoid Price Hikes.

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Shipping Costs Gifts Fulfillment Consumer 305

RTP blog

MAY 18, 2018

By Steve Tucker, Bunting When it comes to e-Commerce, marketers often focus on driving new web site traffic and getting new customers. While these customer acquisition efforts are undoubtedly important, it’s often forgotten that it’s your existing customers who will make up 40% of your future revenue. than first time shoppers.

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eCommerce Customer eCommerce Marketing Recommendation 150

OrderDynamics

JUNE 5, 2018

Should the Word Omnichannel Stay? Thanks to Rida, on our team, for pointing out an interesting article from several years ago. Mike Cassidy wrote a post called “ Omnichannel is not a word, please stop saying it. ” million hits on the word ‘omnichannel’. A growing number are activating their omnichannel strategies.

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Omnichannel Retail Channel Article 50

Omnisend

SEPTEMBER 16, 2021

Good branding can achieve this with even the most subtle elements, to the point that customers aren’t even aware of it. The point is, there’s almost no aspect of your customer journey that can’t benefit from and absorb your own unique brand. will likely frustrate customers. Let’s explore how to do just that.

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Customer Events Marketing eCommerce 148

OrderDynamics

SEPTEMBER 26, 2018

Testosterone, the Urge to Shop, and Omnichannel Purchasing. October’s Harvard Business Review includes a short, curious article. Making the most of the findings might help drive omnichannel purchasing. What of Omnichannel Purchasing? But, omnichannel purchasing doesn’t need to take much space. But it’s not.

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Omnichannel Events Games Jewelry 50

OrderDynamics

MARCH 26, 2019

The Omnichannel Retailer – Omni-2000 Research – EP001. In the opening episode of The Omnichannel Retailer Podcast Charles Dimov and Carla van Deventer delve into the Omni-2000 research. The Omnichannel Retailer. Carla : Hi, and welcome to the very first episode of The Omnichannel Retailer.

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Omnichannel Retail Mobile Consumer 61

Retalon

APRIL 21, 2021

Omnichannel order fulfillment that drives customer experience (and boosts profits). Although the trend towards omnichannel fulfillment is not new, the pandemic changed many retailers’ business models almost overnight, and these changes are not going away. What is omnichannel order fulfillment in retail?

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Order Fulfillment Fulfillment Omnichannel Shipping Costs 41

365 Retail

FEBRUARY 1, 2024

In this article, we’ll explore how retailers are incorporating digital tools and the impacts these have on shopping. Retailers use customer data to uncover consumer preferences, behaviours, and purchasing patterns. Omnichannel Integration Retailers may integrate multiple channels to offer customers flexibility and convenience.

eCommerce Platforms 52

eCommerce Platforms Omnichannel eCommerce Recommendation 52

Retail TouchPoints

MARCH 11, 2021

Adidas’ own-retail stores will be digitized with full-fledged omnichannel capabilities, and the company says it will work to expand that digitalization to its wholesale partners to ensure a seamless customer experience across all touch points. Currently, six out of 10 Adidas articles are made from sustainable materials.

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eCommerce Sporting Goods Games Operations 205

Smile.io

SEPTEMBER 1, 2022

At the heart of any business is its customers. And yet, poor customer service threatens $4.7 Too many brands seem to forget that behind the online shopping basket is a customer that is a thinking, breathing human being. Then, you can grab the bull by the horns and improve your customer engagement at each step of the journey.

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Payment Services Customer Marketing eCommerce 63

Algopix

JULY 13, 2023

In today’s competitive online marketplace, effectively managing customer relationships is crucial for the success of any eCommerce business. What Is a Customer Relationship Management System? Additionally, CRM systems help streamline customer support, enhance communication, and improve overall operational efficiency.

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Payment Services eCommerce Management Customer 78

Fabric Blog

DECEMBER 23, 2020

Editor’s Note: This article was inspired by a PRD and mobile app strategy our team created for one of the world’s largest omnichannel fashion retailers.

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Mobile Customer Retention Fashion Omnichannel 98