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The End of D2C as we Know it: Enter Direct-to-Retail

Retail TouchPoints

Mobile-targeted direct-to-consumer brands (D2C) brands reigned from 2010 to 2021, ushering in new ways to get in touch with their customers directly. As D2C evolved so did consumers, as many sought various ways to shop for their favorite brands other than solely through vertical sites.

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The 7 Best Strategies for D2C Brands

Kissmetrics

D2C companies, by definition, take out the middleman and sell their products “direct to consumers.”. With D2C, you have to find those customers and convince them to buy directly from you, rather than grabbing that item the next time they are out shopping. Examples of D2C Brands. 7 Strategies for D2C Brands. Warby Parker.

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5 Ways to Navigate the CPG Industry’s New D2C Landscape

Retail TouchPoints

Bolstering that finding is research by eMarketer which indicates that direct-to-consumer (D2C) ecommerce sales will expand to $18 billion in 2021. As such, digital, D2C, and CPG are all gaining momentum in unison. Digital and D2C are here to stay, and will only grow in significance for both customers and brands. .

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How the D2C Starter Kit can Kickstart Your Digital Commerce Success

GetElastic

Elastic Path adds a D2C Starter Kit for brands to kickstart their Composable Commerce journey with a customizable storefront. What is the D2C Starter Kit? The D2C Starter Kit is an open-sourced toolbox aimed at accelerating the development of a digital commerce storefront that can be easily customized for specific use cases.

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How Headless Commerce Supports the D2C Customer Journey

Kibo

Direct-to-consumer (D2C) retail is a selling approach that bypasses the use of traditional middlemen and third-party suppliers. D2C businesses like Warby Parker, Allbirds, and Birchbox are manufacturers and retailers rolled into one. By cutting out middlemen, D2C brands can sell high-quality products for less directly to consumers.

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The Great D2C Shift to Retail: How D2C Brands Are Adapting to a New Ecommerce Landscape 

ROI Revolution

In 2020, direct-to-consumer brands experienced a rapid burst in growth, with US digitally native D2C ecommerce sales surging 40% to $27.2 D2C’s digital-first business model was perfect for shoppers who were hesitant to shop in-person at the onset of the coronavirus pandemic. But now, the great D2C shift to retail is upon us.

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How to Grow Ecommerce Margins With D2C Channels | Salsify

Salsify

"Our D2C sites are a way for us to tell a better story about each of our brands and promote each of the product lines across these different websites. Jen Gulley, Director of D2C Ecommerce Sales, WestPoint Home. Jen Gulley, Director of D2C Ecommerce Sales, WestPoint Home. We are a leader in the industry.

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