Ecommerce Platforms

JUNE 20, 2022

From Birchbox to Dollar Shave Club, and Kiwi Crate to Netflix, we seem to live in a world of subscriptions, whether it be for software, movies, clothing, food, or whatever else you don't mind paying for with a monthly subscription. There's a reason so many subscription-based business models seem to be popping up.

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Subscription Shipping Costs Merchant Services Payment Services 220

Ecommerce Platforms

MAY 9, 2022

The best subscription billing software can make life running your own business a lot easier. With the right technology, it’s easy to collect cash on monthly subscriptions, without having to chase after your target audience with endless manual invoices and reminders. That’s where the power of subscription billing software comes in.

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Subscription Payment Services Merchant Services Payments 196

Groove

OCTOBER 7, 2022

If you’ve found this blog, you likely have product(s) that you currently sell, or wish to sell, with a Shopify subscriptions app. Before we jump in, We all must understand the three most common categories of subscription programs that are used across the internet. A fairly well-known example of this subscription type is Bespoke Post.

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Subscription Shopify Merchant Services Payment Services 195

365 Retail

FEBRUARY 23, 2022

Subscription services really took off in 2020 thanks to a combination of lockdown driving online shopping, consumers’ desire to save money, and the innate convenience of the subscription model. The subscription phenomenon. So what does 2022 hold for the subscriptions market? billion by 2025.

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Subscription Payment Services Marketing Multi-channel 102

Optimizely

OCTOBER 10, 2018

The popularity of subscription boxes isn’t slowing down. But because subscription boxes are such a successful business model, the market has also gotten far more competitive. But because subscription boxes are such a successful business model, the market has also gotten far more competitive. and much more.

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Subscription Marketing Social Media B2C 150

Retail TouchPoints

OCTOBER 24, 2023

That’s exactly what attendees at Advertising Week NY did last week as thousands of marketing and brand executives descended on the former Manhattan Mall in midtown for the annual conference and trade show. But brands shouldn’t take themselves too seriously in the process, advised Stacy Taffet, SVP of Marketing for PepsiCo North America.

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Food and Beverages Workshop Games Consumer 278

Ecommerce Platforms

APRIL 5, 2023

The best subscription ecommerce platform gives today’s business owners an exceptional way to increase the lifetime value of their customers, and unlock recurring revenue. With a subscription platform, companies can sell everything from packages of crucial products delivered on a monthly basis, to webinar and online course access.

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eCommerce Platforms Subscription Payment Services eCommerce 104

Retail TouchPoints

MAY 18, 2021

Some of the fastest-growing organizations today are turning to subscriptions to sell everything from food and wellness products to beauty and homecare. In fact, Gartner predicts that by 2023, 75% of DTC businesses will have a subscription offering. In fact, according to our data, a 5% discount increases subscription enrollment by 104%.

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Subscription Payments Merchant Services Shipping Costs 164

Groove

MARCH 3, 2022

What Is Data-Driven Decision Making? Data-driven decision making involves businesses taking advantage of the statistics, metrics and data that they have available to direct their business decisions. However, one of the greatest things about using data to make decisions is that it is not limited to a specific role or industry.

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Merchant Services Subscription eCommerce Reference 195

FastSpring

OCTOBER 25, 2023

We’ve analyzed aggregate sales data to give you insights into just how important Q4 can be for your software, SaaS, or other digital goods business. The data below are also specific to where the sales took place , not where the companies are located. we combined data with the same parameters from the U.S., As in the U.S.

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Merchant Services Payment Services Payments B2C 158

BigCommerce

MARCH 30, 2018

Don’t even say it out loud: Subscription boxes are not dead. Heralded as the newest, greatest ecommerce strategy beginning around 2010, subscription box services like BirchBox, Trunk Club and Dollar Shave Club have not only made headlines – they’ve made billions. In 2011, subscription brands made an estimated $57,000,000.

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Subscription Payments eCommerce Payment Services 345

Retail TouchPoints

MARCH 20, 2024

MNTN has fully integrated with Rockerbox , allowing marketers to more accurately measure the influence of their connected TV (CTV) advertising on conversions and revenue alongside other marketing channels directly within the Rockerbox platform. This type of CTV measurement can provide reliable data as cookies begin to be deprecated.

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RTP blog

AUGUST 17, 2018

The subscription economy has been making waves since 2010, when Birchbox debuted a subscription box that quickly gained popularity. In the evolving world of subscription retail, customer relationships are crucial, and innovative companies need to develop forward-looking skill sets to survive and thrive amid the competition.

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Subscription Payment Services Small Business Retail eCommerce 150

Optimizely

MARCH 2, 2017

Until recently, the vast majority of subscription boxes came from subscription brands – that is, brands that exclusively sell curated boxes of themed merchandise. But in the past year, many bigger brands decided to dip their toes into the subscription box business: the beauty brand Sephora released the monthly subscription “PLAY!

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Retail TouchPoints

APRIL 13, 2023

Wine marketers have an exciting opportunity to identify ways to educate new consumer segments, show up in key commerce channels and drive marketing ROI. In this phase, influencer marketing is an ideal channel for wine brands , especially to reach the key millennial/Gen-Z demographics that have been slower adopters of wine.

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Marketing Omnichannel Channel Social Media 317

Omnisend

OCTOBER 16, 2023

Reading Time: 9 minutes Many people fear that adding an email subscription plugin to their WordPress site is a complicated affair. The truth is, adding an email subscription plugin to your WordPress site is a simple and affordable way to grow your audience. This article unveils 10 of the best email subscription plugins for WordPress.

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Subscription Payment Services Mobile Multi-channel 78

FastSpring

JANUARY 17, 2023

Most subscription billing platforms let you: Automate invoicing and payments. Customize and manage one or more subscription and trial models. However, the vast majority of companies doing subscription billing will also need a solution for other aspects of subscription billing management including: Payment processing.

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Subscription Payment Services Payments B2B 125

Retail TouchPoints

OCTOBER 10, 2022

With social marketing in decline , and with the economic uncertainty driving the need to reduce “awareness” marketing in favor of performance channels, the need for retailers to find new measurable, scalable marketing channels is more urgent than ever. So holidays are a huge deal for retail. This year is different.

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Retail TouchPoints

SEPTEMBER 20, 2022

There’s been a great deal of hand-wringing around the advertising industry lately as brands deal with rising marketing costs. Marketing budgets are 9.5% Direct-to-consumer brands in particular have been hit hard, with many reporting huge increases in marketing spend in Q1. . Invest in First-Party Data.

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Retail TouchPoints

MARCH 31, 2022

They aren’t bound by traditional constraints, and are gathering data far and wide to inform decisions with behaviors that no longer follow any established marketing models. What this means is that consumers aren’t following the pathways on which our research and marketing models have been based for decades.

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Marketing Online Retail Information Consumer 279

Ecommerce Platforms

JANUARY 13, 2022

Convenience is the name of the game for online subscriptions. Many online consumers even seek out dozens of subscription offerings to streamline everything in their lives, from cooking to cleaning, and razors to gift giving. Subscriptions play an essential role in simplifying lives, but they also make for a wonderful business model.

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Subscription Shopify Payment Services Merchant Services 104

Kissmetrics

JANUARY 25, 2021

The thing about data is it helps you make better business decisions. Everyone has questions when it comes to choosing data analysis software. Why are there so many data analytics tools? You have to arrange your data, explain it, present it properly, and then derive a conclusion from it. Which one is worth your money?

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GetElastic

JUNE 4, 2019

It’s time to start thinking inside the box as more companies are embracing the subscription model. The largest subscription-based players generate more than $2.6B In 2018 , Amazon Subscribe & Save, Dollar Shave Club, Ipsy, Blue Apron and Birchbox were the five most popular subscription ecommerce sites. Subscriber fatigue.

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Subscription Payments Payment Services eCommerce 142

Retail TouchPoints

AUGUST 8, 2022

But they can also open the door to a long-term relationship through subscriptions. According to our recent survey , more than a quarter (26%) of respondents said that discounts motivated their decision to enroll in a subscription experience. For example, making a dedicated subscription purchase free, such as every fifth order.

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Merchant Services Subscription Shipping Costs Gifts 277

Kissmetrics

JUNE 22, 2021

From a marketing perspective, there are many opportunities to engage with new audiences and expand your company’s reach. By devising a Facebook marketing strategy. If you’re new to Facebook marketing, let me walk you through using the tools available to your advantage. What Is Facebook Marketing? With over 2.74

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Marketing Social Media eCommerce Events 359

Retail TouchPoints

APRIL 26, 2024

Known widely as one of the first subscription boxes to make a splash in the retail market, BarkBox has become just one piece of a much larger organization. We then funnel our insights and data back into our development process. What white space do you plan to capitalize on in the market? What are your top priorities?

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Toys Social Media Subscription Consumer 278

Ecommerce Platforms

FEBRUARY 15, 2023

If you've never heard of Bright Data or want to know more about what this service does, this Bright Data review is the place to be. In a nutshell, Bright Data is an industry-leading data collection and proxy service. Below we’ll look at how Bright Data does this, its features, and what costs you need to know about.

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Social Media Mobile Management Information 183

Retail TouchPoints

MARCH 5, 2024

In the last few years, point of purchase has emerged as a sweet spot for effective marketing. First-party customer data. The most important component of building an RMN is first-party data — a dataset of all your customers’ shopping habits and preferences. billion in digital spending in 2022 alone. Value proposition.

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Retail TouchPoints

FEBRUARY 8, 2024

As the world moves away from third-party identifiers, retailers are using their own channels to unlock the potential of their valuable shopper audiences — so much so that retail media is now the fourth-largest advertising medium, according to data from WARC. Media owners aren’t just providing a platform for advertisers.

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Retail TouchPoints

APRIL 14, 2023

The global prepaid cards market was valued at $2.2 New Opportunities for Consumers and Brands Consumers like the flexibility of top-up cards to keep track of spending and access services even if they opt out of a subscription or do not qualify to sign up. The worries over how their data is used differ from continent to continent.

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Payment Services Subscription Banking Information 278

Liveintent

MARCH 26, 2020

As publishers grapple with the impact of COVID-19 and the decline of third party cookie, they are holding onto a precious life raft: the subscription model. The New York Times reached $709 million in digital revenue this year, thanks in large part to its subscriptions, and announced its goal to reach 10 million subscriptions by 2025.

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Subscription Blog Customer Data Marketing 90

Kissmetrics

JANUARY 13, 2022

More and more companies are throwing traditional marketing out the window. In comes gamification for marketing. This marketing strategy allows users to personally engage with your business and have the opportunity to achieve or win something along the way. The best marketing techniques market to you when you least expect it.

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Marketing Games Shipping Costs PPC 260

Groove

AUGUST 18, 2020

Many successful online businesses today leverage eCommerce marketing tools to grow their brand and achieve their business goals. Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. Real-Time Customer Data. Data Science. Klaviyo vs. MailChimp.

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Merchant Services Shopify Subscription Multi-channel 370

Retail TouchPoints

MARCH 21, 2024

Fighting Subscription Fatigue as Consumers Shed Memberships As Prime has proven for years, getting customers into a paid membership program can pay off in spades for retailers. In fact, just as more retailers are adding subscription offerings, consumers are shedding them. So the big question is — what happens next?

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Shipping Costs Subscription Consumer Games 277

Retail TouchPoints

MAY 2, 2023

Customers who start a paid Walmart Business+ membership this month will receive a $50 Walmart Business e-gift card alongside the program’s other money-saving features, which include free shipping, no order minimums, 2% rewards on orders of $250 or more and savings of 5% on eligible items set to subscription.

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eCommerce Webinar Supplies Subscription 282

Kissmetrics

OCTOBER 9, 2020

However, if you want to use YouTube videos to drive traffic and revenue, you need to deep into the data. This data is here to help you understand what type of content your audience is interested in so you can improve your YouTube strategy. Ready to dig into the data? Want to save or share your data? Demographics.

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Retail TouchPoints

AUGUST 7, 2023

Businesses of all sizes can provide subscription-based services to their customers, offering add-ons and integrations from third-party vendors. Subscription plans generally promote longer customer engagement, enabling you to proactively solve customer challenges and anticipate their future needs.

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