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eCommerce Analytics (why is it so important?)

Frooition

Having access to a comprehensive suite to monitor any eCommerce analytics is business-critical. Trying to run any website without a good view of your analytics is like trying to ride a bike blindfolded. Why are eCommerce Analytics so important? What are the eCommerce analytics metrics I should focus on?

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Excess Inventory: The Losers And Wieners

Retail TouchPoints

Every business has to manage excess capacity and/or inventory: restaurants have excess food and empty tables; hotels and homeowners have vacant rooms; retailers have overstock and returns. Technology has added a powerful tool to the inventory management toolbox of leading brands and retailers: the online marketplace.

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5 Questions to Ask When Selecting an eCommerce Analytics Provider

Profitero

Time and time again, we hear eCommerce Directors from leading brand manufacturers explain they’ve been flying blind without access to digital shelf analytics to evaluate how their brands and products are performing online – and most importantly, how they benchmark against the leaders in their category.

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The Complete Ecommerce Analytics Toolkit: 29 Reports, 6 Actionable Steps + 2 Free Guides

BigCommerce

Unlike the hare, though, ecommerce business don’t have a physical road on which to gauge their progress –– or note their missteps. That’s why ecommerce analytics are so incredibly important for online brands. Why We Updated Our Ecommerce Analytics + Insights Suite. Ecommerce Analytics + Insights UX.

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Klaviyo vs. MailChimp: Features, Pros & Cons

Groove

No matter the size of your B2B or B2C eCommerce business, Klaviyo can help your store grow. Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. Klaviyo's native integrations help you pull in unlimited data from your eCommerce platform with no hidden fees.

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Clean Data, Clean Planet: How Online Retailers can use Data Analytics to Reduce Their Carbon Footprint

Retail TouchPoints

Live data helps harmonize communication to manage ship arrivals, berthings and departures safely and efficiently. Data analytics can provide a business with updates on product orders and product availability prior to purchase, and also immediate access to the manufacturing details. Preventing, Reducing and Managing Returns.

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7 Best Google Ads Agencies to Hire in 2023

Store Growers

Google Ads agencies are service providers that specialize in creating, managing, and optimizing Google Ads campaigns for other businesses. Businesses that work mainly online with international teams in different time zones might benefit the most from hiring an external partner to manage their Google Ads.