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It’s Official – Amazon is an Ecommerce Enabler First and a Retailer Second

Retail TouchPoints

Dharmesh Mehta, VP of Worldwide Selling Partner Services at Amazon , is celebrating his 10th anniversary with the company this year, and so he kicked off the fourth annual Amazon Accelerate conference for sellers by comparing the differences between the ecommerce platform today and 10 years ago.

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What Will Be The Top E-Commerce Trends In 2019?

RTP blog

It’s no secret to anyone following retail that e-Commerce is evolving rapidly (along with the store experience), particularly as the channels continue to converge. The RTP editors share their thoughts on the trends and insights revealed by the 16 experts cited in the E-Commerce Innovations Special Report.

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eCommerce Expo 2023 Preview

365 Retail

At the forefront of these changes is the annual eCommerce Expo , which has consistently served as a platform for industry professionals to gather, share, and learn. Held on 27th and 28th September 2023 at ExCeL London, the event is expected to attract over 11,000 visitors and will feature more than 300 solution providers.

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What Google Analytics 4 Means for Your Ecommerce Site

Retail TouchPoints

If you have an ecommerce site, you need to prepare for this change — and fast. In this guide, I’ll help you get started by explaining: How Google Analytics 4 is different from Universal Analytics What this change means for your ecommerce site And which three migration mistakes you need to avoid.

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5 strategies to stand out during BFCM

lateshipment

The word spread, and now it’s the biggest shopping event before the holidays. For e-commerce businesses, BFCM is a golden opportunity to boost sales and acquire new customers. Let’s take a look at some unique strategies that e-commerce brands have incorporated to convert the customers during BFCM.

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The Face-Off Between Amazon and ‘Alternative Marketplaces’ is Shaping the Next Era of Ecommerce

Retail TouchPoints

“Omnichannel” has been an aspiration for brands for many years now, but while it used to refer to the merging of a retailer’s brick-and-mortar and ecommerce operations, it now means something very different. This was evident at Prosper Show in Las Vegas, March 13-15, 2023, an event originally developed for Amazon sellers.

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6 Ways to Promote Your E-commerce Products on Social Without Being Salesy

Kissmetrics

We can get the news, family updates, and current events we need to feel connected all in one place. To help you find the perfect balance, here are six ways you can use to promote your e-commerce products without being too salesy. But what’s one thing we’re not looking for on social media? A sales pitch. Instagram is similar.

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