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6 CX Trends for E-commerce Businesses to Look out for in 2023

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The main reason is due to the fact that customer experience (CX) much like e-commerce is an ever-changing area and you need to keep yourself updated with new trends in the field to thrive and enjoy success. Why E-commerce Businesses Need to Stay Updated with the CX Trends. 6 E-commerce CX Trends to Look out for in 2023.

eCommerce 130
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Omnichannel Retail Index Spotlights 4 Investment Areas

Retail TouchPoints

OSF Digital’s Digital Strategy team (formerly known as FitForCommerce) developed the 2022 Omnichannel Retail Index (ORI) to establish a benchmark for current practices and, most importantly, provide a set of actions and recommendations for the future. We used to talk about multichannel, then it was omnichannel.

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Ecommerce with Flair: Digital Tools for a More Inspiring Online Experience

Retail TouchPoints

Ecommerce can sometimes lose the experience of in-person shopping and, with it a retailer’s ability to show off its products in ways that can set a store apart from its competition. Ecommerce sites can now highlight products in new and interactive ways that make the discovery process more fun for consumers. Beyond the Shelf.

eCommerce 302
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Macy’s Own Your Style Curates Shopper Journey With Personalized Data-Driven Recommendations

Retail TouchPoints

Macy’s has launched its digitally focused Own Your Style platform as part of its strategy of providing customers with omnichannel experiences that connect Macys.com, the Macy’s app, social media and brick-and-mortar stores. Style is unique to the individual,” said Lennox in a statement. “We

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The Importance of Using Search Data to Drive Ecommerce Success

Retail TouchPoints

69% of consumers go straight to the search bar when they visit an ecommerce site, and their search interactions provide merchants with crucial information about their intent, preferences and needs. Florian Niedermayr is the Head of Search at Nosto , an AI-powered Commerce Experience Platform. Informing what to stock in physical stores.

eCommerce 264
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Shopify Invests in Wholesale Marketplace Faire, Expands Reach into B2B Ecommerce

Retail TouchPoints

Shopify has taken a stake in the B2B retail marketplace Faire and is establishing Faire as the recommended wholesale marketplace for its millions of global merchants through a deeper integration between the two platforms. The size of Shopify’s stake in Faire was not disclosed.

B2B 289
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Why DTC Brands are Evolving from Disruptors into Omnichannel Players

Retail TouchPoints

At the end of the day, regardless of the category, it ultimately comes down to, does the product solve a true problem and is this something that you would recommend to a friend?” I look at DTC ecommerce in three pillars,” added Nino. said David Spector, Co-founder and Chairman of ThirdLove. pointed out.