Inflow Insights

JULY 29, 2021

To help your eCommerce business prep for the 2021 holiday season, we’re publishing a multi-part blog series with digital marketing tips you need to implement today. Today, we’re focusing on PPC. Good news: By planning your strategy now, you’re giving yourself plenty of time to figure it out. Avoid losing out on holiday exposure.

PPC 166

PPC Toys Gifts SEO 166

Groove

JUNE 15, 2021

Maintain consistent website traffic, reach potential new customers and drive conversions with PPC advertising. What Is PPC Advertising? Pay-per-click (PPC) advertising , is a form of advertising where businesses only pay when their advertisement is clicked. PPC Advertising on Social Media & Google. Quality Score.

Social Media 221

Social Media PPC Improvements Reference 221

Kissmetrics

AUGUST 25, 2020

In 2017, PPC advertisers invested over $10 billion dollars. . But year after year, global ad spend across every major PPC channel is growing even higher. It’s happening because PPC works. From social media to paid search, PPC is a smart way to see quick results. Which… is where an experienced PPC agency comes in.

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PPC Multi-channel Social Media B2C 279

Kissmetrics

APRIL 7, 2021

Marketers often create PPC ads based on the latest trends and one-time deals, but these aren’t the only types of paid ads you can create. Evergreen PPC ads are a must-have addition to your marketing arsenal. Below are tips for creating timeless campaigns that could become an important part of your marketing strategy.

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PPC Shipping Costs Reference Beauty and Health 203

Omniconvert

JUNE 11, 2019

Our mission is to provide insights and ideas from world-class professionals on the topic of growth and to cut through the noise of so-called marketing tips and tricks, revealing the money-making strategies behind e-commerce.

eCommerce 111

eCommerce PPC Blog Marketing 111

Groove

JANUARY 13, 2021

Looking for an eCommerce conversion rate optimization agency that's available to help build and design your website pre-launch and market and grow your website post-launch? Look no further, Groove Commerce may be the right fit for you. businesses are relying on eCommerce revenue to make ends meet. eCommerce SEO.

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eCommerce PPC SEO eCommerce Design 329

Groove

FEBRUARY 17, 2021

Though Instagram may seem like a feed of endless photos, it's really one of the most powerful social media platforms out there for eCommerce brands. In this blog, we share 10 Instagram marketing tips to help you enhance your social media branding strategy, build a brand community and drive eCommerce sales. Create sponsored ads.

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Social Media Marketing eCommerce Gifts 370

Inflow Insights

JANUARY 21, 2022

If your eCommerce business wants to scale up your pay-per-click (PPC) campaigns, you might wonder if PPC management software is the solution. Everywhere you look, these tools promise simpler and quicker campaign management, automatic recommendations and bid adjustments, and savings on hiring costs for PPC experts.

PPC 110

PPC Management eCommerce Recommendation 110

ROI Revolution

JUNE 17, 2022

An effective paid search (or PPC) strategy is a significant part of a successful marketing mix for many ecommerce brands. PPC advertising includes text ads on search engines like Google and Microsoft Bing as well as paid video ads on YouTube. Google & Bing PPC Advertising. respectively. Read the blog.

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PPC Mobile Social Media Search Marketing 78

RetailMinded

NOVEMBER 4, 2023

Utilize Social Media Platforms Effectively Having an active presence on social media platforms can significantly increase the reach of your e-commerce store. This means strategies that work well on Instagram might not be as effective on LinkedIn. Crucially, different platforms attract varying demographics.

eCommerce 52

eCommerce PPC SEO eCommerce Platforms 52

Kissmetrics

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. SEO, PPC, even some social media sites can drive online sales for your luxury brand. SEO, PPC, even some social media sites can drive online sales for your luxury brand. Luxury Brand Marketing Strategies. Me neither.

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Marketing PPC SEO Magazine 363

Inflow Insights

NOVEMBER 1, 2019

In our conversations with hundreds of eCommerce business owners, many have told us that their Google ads (formerly Google Adwords) campaigns aren’t performing as well as they originally thought they would, and could be working more efficiently for a lesser cost. You’ll see: The Google Ads Strategies We Implemented for a 9.89x ROAS.

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PPC eCommerce SEO Information 105

SellBrite

JUNE 28, 2021

One of the easiest ways to highlight your items is Amazon PPC. Amazon pay-per-click (PPC) advertising allows sellers to promote their items directly on the marketplace. In 2016, sellers using Amazon PPC doubled globally, and PPC clicks grew over 150%. A Quick Intro to Amazon PPC. Let’s dive in.

PPC 144

PPC Recommendation BigCommerce Management 144

Groove

APRIL 4, 2024

That's exactly why we've partnered with Databox to establish public BigCommerce Performance eCommerce Benchmark groups. When you measure your critical performance metrics alongside peers on the same eCommerce platform, you can craft data-backed strategies to not just catch up, but outpace the competition.

BigCommerce 150

BigCommerce eCommerce Payment Services Merchant Services 150

Groove

AUGUST 11, 2020

When it comes to eCommerce, a paid search strategy is a great way to reach customers who are actively searching for products like yours. Get your content in front of the right audience and display your ads at the top of search engine results pages by leveraging eCommerce advertising. Paid Search Strategy: 4 Tips.

Customer 368

Customer PPC Shopping Carts Recommendation 368

Groove

JANUARY 4, 2021

Creating and implementing an optimized paid media strategy is a great tactic to augment organic traffic and increase ROI. Paid Media Strategy: Increasing This Client's CVR & Revenue. Paid Media Strategy: Increasing This Client's CVR & Revenue. The company's paid media strategy encountered two main problems.

Improvements 370

Improvements PPC Recommendation Shopping Carts 370

Groove

APRIL 4, 2024

By comparing your core metrics against others using the same eCommerce platform, data-driven strategies can be created to catch up to the competition. Join The Shopify Benchmark Group How Do I Join The Shopify Performance eCommerce Benchmark Group? Join The Shopify Benchmark Group What Is a Benchmark Group?

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Shopify Payment Services eCommerce Merchant Services 150

Inflow Insights

MARCH 25, 2020

But what about eCommerce? But in this article, we’re documenting and updating tactical and strategic marketing options for eCommerce companies during this coronavirus crisis. Below, we discuss these options in the context of the 3 pillars of eCommerce marketing: SEO, PPC, and CRO. Pay Per Click Advertising (PPC).

eCommerce Marketing 155

eCommerce Marketing eCommerce PPC SEO 155

Omniconvert

JULY 9, 2019

Our mission is to provide insights and ideas from world-class professionals on the topic of growth and to cut through the noise of so-called marketing tips and tricks, revealing the money-making strategies behind e-commerce.

PPC 104

PPC eCommerce Blog Marketing 104

Inflow Insights

MARCH 26, 2020

The surprising reality of eCommerce PPC is that maximizing the return on ad spend (ROAS) does not always maximize profitability. For example, eCommerce companies that use Google A ds have many bid optimization levers available such as: Device s. Of course, you also have the standard KPIs associated with pay-per click (PPC).

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PPC eCommerce Conversion Optimization Social Media 130

Inflow Insights

MARCH 24, 2020

When eCommerce businesses want to scale up their pay per click (PPC) campaigns, they may wonder if PPC management software can help. Companies selling this type of software promise simpler and quicker campaign management, automatic recommendations and bid adjustments, along with savings on hiring costs for PPC consultants.

PPC 92

PPC Management eCommerce Recommendation 92

Inflow Insights

OCTOBER 18, 2021

Below, I’ll walk you through why short-term budget forecasting is important, scenarios where our tool can improve your pay-per-click (PPC) marketing, and how to use this search advertising budget calculator for your best campaign results. Why Short-Term PPC Forecasting is Important.

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PPC Download Information Search Marketing 117

Blue Winston

JULY 30, 2021

We cooperate with agency Bluebird Media and we asked Senior Digital Strategist David Sundberg how the PPC tool is used in the agency. We work with all types of clients, but e-commerce clients are our primary type of clients. We work with all types of clients, but e-commerce clients are our primary type of clients.

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PPC Workshop eCommerce Management 98

Inflow Insights

OCTOBER 14, 2021

If you want to develop powerful B2B eCommerce strategies to attract and convert your customers, you’ll need to invest in a few key areas. Sure, classic marketing strategies like asking for referrals, promoting at industry events, and doing cold outreach have their place. We’ll break these into three sections: SEO Strategies.

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B2B eCommerce Marketing eCommerce Marketing 107

Omniconvert

JULY 16, 2019

Our mission is to provide insights and ideas from world-class professionals on the topic of growth and to cut through the noise of so-called marketing tips and tricks, revealing the money-making strategies behind e-commerce.

eCommerce 109

eCommerce Recommendation Marketing Blog 109

Inflow Insights

DECEMBER 1, 2021

If you want your eCommerce brand to retain its competitive edge in the PPC space today, Google’s automated ad types are practically required. Our Recommended Google Ads Automation Strategies. Larger eCommerce stores typically don’t have enough time in the day for manual bid management and optimization. Automated Bidding.

eCommerce 120

eCommerce PPC Recommendation Information 120

Omniconvert

FEBRUARY 18, 2020

With the advent of the New Year, digital content marketers are reviewing their current PPC strategies and best practices so. The post Explore PPC Trends and Best Practices for 2020 appeared first on ECOMMERCE GROWTH Blog.

PPC 78

PPC Blog eCommerce Marketing 78

Kissmetrics

NOVEMBER 4, 2020

Amazon continues to dominate as the world’s largest e-commerce site. You need excellent marketing strategies unique to Amazon’s marketplace. From setting up your store properly, optimizing the content of your product descriptions for target keywords to PPC, email marketing and others, you’ll need it all. So, with over 2.5

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Marketing PPC eCommerce Social Media 292

Groove

FEBRUARY 21, 2019

Modern eCommerce businesses need tools to help them grow. To help, we've outlined our favorite tried-and-true eCommerce marketing tools to help businesses achieve their goals. eCommerce Marketing Tools. eCommerce Marketing Tools. SpyFu is the ultimate PPC competitive research tool. PPC Ad Rank Tracker.

eCommerce Marketing 284

eCommerce Marketing eCommerce Marketing PPC 284

Retail TouchPoints

JULY 4, 2022

If you have an ecommerce site, you need to prepare for this change — and fast. In this guide, I’ll help you get started by explaining: How Google Analytics 4 is different from Universal Analytics What this change means for your ecommerce site And which three migration mistakes you need to avoid.

eCommerce 265

eCommerce SEO Events Recommendation 265

Omniconvert

MAY 21, 2019

We recently had a nice chat with John Collins, Director of Content at Intercom and a former business and technology journalist with 20 years experience who decided to take a leap of faith and start writing, editing and creating strategy for outstanding content.

PPC 113

PPC SEO Marketing Blog 113

Omniconvert

FEBRUARY 25, 2020

With the advent of the New Year, digital content marketers are reviewing their current PPC strategies and best practices so. The post Explore PPC Trends and Best Practices for 2020 appeared first on ECOMMERCE GROWTH Blog.

PPC 78

PPC Blog eCommerce Marketing 78

ROI Revolution

SEPTEMBER 6, 2022

For the past several years, the holiday shopping season has posed unprecedented challenges and unique opportunities for brands that sell through ecommerce. Your 2022 holiday ecommerce strategy will need to take this into account. Some brands are already seeing lower ecommerce numbers year-over-year.

eCommerce 88

eCommerce Shipping Costs Social Media PPC 88

Inflow Insights

JANUARY 22, 2020

In this guide, we’ll share our go-to eCommerce keyword research strategy. This keyword research strategy is great for eCommerce in particular because it is based on intent marketing to optimize every type of page on your eCommerce website. Why Does Our Approach to eCommerce Keyword Research Work?

eCommerce 189

eCommerce SEO Article Recommendation 189

Inflow Insights

DECEMBER 4, 2018

I was the agency’s first Strategic Marketing Manager, and my job was to reach out to our top clients to sell them on a more complete marketing strategy, as opposed to the individual SEO and paid search programs that they were already paying for. Inflow runs on the same conviction: PPC, SEO, and CRO services compliment each other.

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PPC SEO eCommerce Social Media 96

Inflow Insights

DECEMBER 20, 2021

Many modern eCommerce businesses don’t just rely on online channels to generate sales. But, if you’re not tracking these channels correctly, you’re probably not employing the best digital marketing strategy for your brand. This seasonal nature was already reflected in our team’s PPC strategy.

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PPC Supplies Channel eCommerce 106

Inflow Insights

AUGUST 4, 2021

To help your eCommerce business prep for the 2021 holiday season, we’re publishing a multi-part blog series with digital marketing tips you need to implement today. 10 Tips for Engaging eCommerce Social Media Holiday Ads. We’ve worked with dozens of eCommerce businesses over the last decade. Here’s what we recommend: 1.

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Social Media eCommerce Gifts Recommendation 134