Wed.Aug 16, 2023

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3 Things You Need to Do Before Deciding on a Rebrand of Your Small Business

Retail TouchPoints

Rebranding can help refresh your image, communicate your value proposition and attract more customers. But costs can range from roughly $30,000 to $50,000 over a period of three to four months. Note that this is just the most basic type of rebranding. That means you need to make sure you really want a rebrand in the first place. You wouldn’t want to spend thousands of dollars on something that won’t do you any good.

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There but not there yet – The Indian DPDP (Digital Personal Data Protection) Law 2023

Forrester eCommerce

The Indian parliament passed the much-awaited DPDP bill on August 10th, 2023. This has come six years after the Supreme court of India declared the right to privacy as a fundamental right. Ministry of Electronics and Information Technology (MeiTY) had introduced the first draft of the bill in 2022.

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Aldi Adds 400 Stores with Acquisition of Harveys Supermarket, Winn-Dixie

Retail TouchPoints

Southeastern Grocers (SEG) has initiated a strategic divestiture of its business, with Aldi set to acquire all SEG grocery operations under the Winn-Dixie and Harveys Supermarket banners and investment group Fresco Retail Group set to take over the Fresco y Más banner. Under the proposed merger agreement, Aldi will acquire all outstanding SEG capital stock, which encompasses the Winn-Dixie and Harveys Supermarket grocery operations, in an all-cash transaction.

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The 2023 CICS Forrester Wave™ Is Live, And Competition Is Fierce

Forrester eCommerce

Our first-time evaluation of this dynamic market, The Forrester Wave™: Conversation Intelligence For Customer Service, Q3 2023, is now live! We looked at the top 11 vendors in this market today and evaluated them across 32 criteria.

Customer 369
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Innovation Fest: Summer of AI

Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.

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Shoppable TV May Leapfrog Livestreaming in the U.S. — Here are 3 Tips to Get in the Game

Retail TouchPoints

There’s been a lot of anticipation surrounding livestream shopping in the U.S., based largely on its success in China. But so far that anticipation has yet to crystallize into livestreaming becoming the West’s next powerhouse shopping format, as many have predicted. Livestreaming accounted for more than 17% of all ecommerce sales in 2022 in China, but in the U.S. it made up just 2% of ecommerce last year.

Games 215
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Software Asset Management Tools Play A Critical Role In Your Optimization and Rationalization Initiatives

Forrester eCommerce

Curent economic conditions are forcing many IT leaders to take stock of the existing inventory of software and find ways to optimize their usage. Optimization of software assets may be part of larger Tech debt or application rationalization programs which help reduce costs, drive utilization of resources and free of investments for other projects.

More Trending

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Think AI Has Reshaped Cloud? Wait Until You See What’s Next.

Forrester eCommerce

Last month, I published The Future Of Cloud report and a corresponding blog post to talk about its future as abstracted, intelligent, and composable. Let’s take a closer look at the “intelligent” component and what it means amid the intense interest in generative AI today and long-term trends in cloud.

Blog 367
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7-Eleven Enhances Mobile App’s Shopping, Delivery and Deals Functionality

Retail TouchPoints

7-Eleven has upgraded its mobile app with simplified login and registration, a centralized deals and rewards area for 7Rewards loyalty members and improved in-app shopping and delivery experiences via 7NOW Delivery. “The heart of our digital connection with the customer is through the 7-Eleven app — it’s a key driver that allows us to give our customers the convenience they want anytime, anywhere,” said Yaqub Baiani, VP of Product Management at 7-Eleven in a statement.

Mobile 178
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Why NASA, IBM, And Hugging Face’s Open Source Model Is A Big Deal

Forrester eCommerce

What do you get when you combine an open source platform, a massive and critically useful dataset, and an ability to open-source an AI foundation model? If you’re NASA, IBM, and Hugging Face, you get a massive opportunity to make geospatial data available to all through an open source geospatial AI foundation model.

Customer 367
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Shiseido Americas selects Amperity to transform first-party data strategy

365 Retail

Amperity , the leading enterprise customer data platform (CDP) for consumer brands has been selected by beauty giant Shiseido Americas Corporation as the foundation of its first-party data strategy, to help create connected and personalised digital customer experiences across all of its brands. As consumer shopping preferences and behaviors evolve, Shiseido Americas needed a comprehensive solution to bring together and manage multiple data sources across its various brands to advance its marketi

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From Concept to Deployment: Building Commerce Storefronts with Composable UI

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Heat Reuse In Data Centers May Be Required And Regulated

Forrester eCommerce

Debates surrounding the Energy Efficiency Act, which aims to reduce energy use in public authorities, corporations, and data centers, will potentially influence future laws globally. Why is this important and what does it mean? Here’s the context: Data centers use a lot of energy.

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6 Best text message services for businesses in 2023

Omnisend

Reading Time: 8 minutes Many marketers believe text message services are only for personal use. SMS has gained significant traction as a powerful tool for businesses. It engages with customers, sends essential updates, and runs marketing campaigns efficiently. Text message services offer unparalleled efficiency in executing marketing campaigns. What’s more?

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The Many Hats Of Jean Douglas Over A Long And Storied Career

Forrester eCommerce

Outgoing Vice President of Corporate Services Jean Douglas reflects on her 34-year career with Forrester, the changes she’s seen, and the lessons she’s learned.

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Appointment confirmation text messaging templates and best tips to use

Omnisend

Reading Time: 7 minutes Myth: Appointment confirmation text messages aren’t necessary. Some businesses argue against the necessity of appointment confirmation text messages, especially if the appointment was confirmed through other means such as email. However, appointment confirmation messages can be a game-changer for appointment-based businesses.

Books 78
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How To Craft Your Perfect Retail Tech Stack

Speaker: Jason Cottrell and Brian Walker

The era of all-in-one platforms is over. Now, retail success depends on integrating a blend of diverse technologies to thrive. As customers and stakeholders expect agility and innovation, how can you meet these expectations efficiently without stumbling into complexity? Explore a customer-centric approach to navigating digital transformation in retail.

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Improve Your Loyalty Results With A Loyalty Services Provider

Forrester eCommerce

Does your brand employ a loyalty services provider in addition to a loyalty technology provider? If not, you should consider it. Brands continue to increase spend on loyalty technology and programs, but they often don’t tie their loyalty initiatives to broader corporate goals, negatively impacting their success. Services providers help here.

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SMS compliance checklist: A comprehensive guide to optimizing your SMS communication

Omnisend

Reading Time: 8 minutes It’s a common belief that an SMS compliance checklist is a concern solely for large enterprises. However, the reality is quite different. Compliance is a crucial aspect for businesses of all sizes. This includes small and medium-sized enterprises (SMEs). Disregarding compliance can lead to serious legal and financial repercussions.

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Three Areas Where Apparel And Footwear Brands Can Boost Their DTC Operations

Forrester eCommerce

We reviewed 27 apparel brands’ websites across the attributes that are essential to their long-term success; here’s what we found.

Apparel 369
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New Research Finds Majority of Consumers in the UK, Germany, and France Believe Economy Won’t Improve in 2023; Shoppers Reducing Spend in Half of Retail Categories

SheerID

New Research Finds Majority of Consumers in the UK, Germany, and France Believe Economy Won’t Improve in 2023; Shoppers Reducing Spend in Half of Retail Categories

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Get MACH Ready with Orium, Commercetools, and Contentstack

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Ome Depot Explains How It’s Improving On-Shelf Availability Through Computer Vision

RIS News

Learn how The Home Depot is applying computer vision technology to “narrow the gap” between its in-stock inventory and its on-shelf inventory, as well as how its around $1 billion of annualized compensation investment is panning out.

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HomeGoods owner gets a boost from Bed Bath & Beyond closures

RetailDive

But the robust apparel sales at TJX Cos.’ T.J. Maxx and Marshalls stores could be undermined once student loan payments resume, analysts said.

Apparel 89
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First Look: Babylist Beverly Hills Flagship

RIS News

Babylist is opening a new flagship showroom, Babylist Beverly Hills, helping to solidify the retailer as a leader within the $88 billion baby market.

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What Gap Inc. needs from its new CEO

RetailDive

Next week, longtime Mattel executive Richard Dickson takes the reins of an apparel conglomerate — whose brands all need some help.

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Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Target Cuts Full-Year Sales and Profit Forecast

RIS News

Target released its second-quarter financial results, revealing the company experiencing more robust earnings but weaker sales, causing the retailer to undergo its first quarterly revenue drop in six years.

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Babylist to open flagship showroom in Beverly Hills

RetailDive

The 18,000 square-foot location set to open this week will serve as a product testing ground to customers looking to make a purchase.

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Home Depot Beats Earnings Estimates, but Sales Slide as Consumers Pull Back on Big-Ticket Buys

RetailWire

Home Depot has beaten earnings expectations for the quarter but faced a 2% year-over-year sales decline as consumers remain cautious about big-ticket purchases and major projects. Despite the earnings beat, the company maintained its forecast for the fiscal year, projecting sales and comparable sales to decline between 2% and 5% compared to the previous year.

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Macy’s names chief customer and digital officer

RetailDive

Massimo Magni, who has over 20 years of experience with McKinsey & Company, joins the retailer as it is investing billions in technology.

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From Data to Decisions: Maximizing Retail Potential With AI

Discover how retailers are transforming data into actionable insights for growth. By leveraging data and analytics to their potential, retailers can enhance decision-making, improve customer experiences, and streamline operations to stay ahead of the competition. From Data to Decisions: Maximizing Retail Potential With AI, authored by Orium, commercetools, and Google Cloud, demonstrates how businesses can unify and activate data across the tech stack to achieve retail excellence and create growt

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Shoppers Embrace ‘Girl Math’ To Justify Luxury Purchases — Here’s How It Works

RetailWire

The trend of “girl math” is emerging as a way for consumers to justify luxury purchases by breaking down the price of an item into the cost per wear, making it seem more affordable in the long run. The term, originating from TikTok, seeks to reframe the narrative around luxury indulgences and encourages consumers to.

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ALDI to Acquire Winn-Dixie and Harveys Supermarkets

RIS News

The discount grocery store has agreed to acquire Winn-Dixie and Harveys Supermarket as part of a larger divestiture of Southeastern Grocers to various entities.

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Function of Beauty launches exclusive Sephora collection

RetailDive

The custom hair care brand's new bond-building line will be in 300 stores in addition to the retailer's website.

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The ‘Internet’s Favorite Underwear’ Goes Mainstream: Gen Z Brand Parade Agrees To Be Bought

RetailWire

Privately owned intimates manufacturer Ariela & Associates International is set to acquire Parade, a Gen Z underwear startup known as “the internet’s favorite underwear.” Parade, valued at $200 million in August 2022, focuses on inclusivity, body positivity, and sustainable manufacturing. The acquisition allows Parade to leverage Ariela’s manufacturing capabilities and supply chain expertise to scale.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.