Fri.Aug 04, 2023

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Harnessing the Power of AI for Customer-Centric Success in Retail

Dynamic Action

Retail is one space that can greatly benefit from advancements made by AI analytics technology. Whether you realize it or not, AI technology has become seamlessly integrated into our daily routines. This vast amount of data is crucial for making accurate and up-to-date decisions, a task that would be impossible without AI technology.

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Virsona Teases Experiential Gaming Concept with NYC Pop-up

Retail TouchPoints

Developed in partnership with Gensler , the concept was formulated to blend social interaction, entertainment and cutting-edge technology. Virsona, a social video gaming and entertainment concept, has opened an experiential, semi-permanent pop-up “speakeasy” inside 787 Coffee on West 30 th Street in New York City.

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Where Do I Start With Generative AI?

Sailthru

Over the last six to eight months, generative AI has evolved from a sci-fi movie plotline into a technology that is disrupting entire industries. At Marigold, we see endless possibilities for using data, technology, insights, and creativity to design and deliver a dynamic and impactful customer experience.

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What marketers need to know about Gen Alpha

RetailDive

The cohort of “digital ninjas” is even more committed to purpose, gaming and technology than the digital natives of Gen Z, per a Razorfish study.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up.

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Leasing Assistant vs. Marketing Automation: A Side-by-Side Comparison

PERQ

As users of many technologies, integrated to ensure a smooth consumer experience and no holes in their data, this PMC is on the cutting edge as multifamily digital marketers. PERQ and the EVP collaborated to pilot two technology scenarios against each other, aiming to determine the better outcome.

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What Are The Hottest Data Management Trends? Find Out At the Data Strategy & Insights 2023

Forrester eCommerce

Despite huge progress in data, analytics, and AI platforms and tools, our data challenges keep stacking up! The fundamental business needs of storing, processing, and accessing data are complicated by ongoing cloud migration, growing data variety and volumes, demand for real-time everything, and ever-expanding regulatory and compliance mandates.

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Unleash Your Retail Potential With Composable Commerce

This webinar looks at: How retailers can de-risk composable commerce How to understand the value of composable commerce How to leverage technologies like accelerators How to embrace composable commerce despite limitations

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in!

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now.

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The Future of Customer Loyalty: Rewards, Retention, Appreciation, and More

Speaker: Jennifer Hileman - Director, Retail Data & Technology at Orium, and Zach Ettelman - Solutions Partner Team in North America at Talon.One

Discover how the combination of loyalty management and MACH technology can revolutionize your retail strategy, ensuring sustained customer success through the holiday rush, into the new year, and beyond.

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How Ambitious Brands Are Leveraging Composable Commerce

The reason for the struggle: an inflexible technology stack. Business models have been slow to adapt to the shift to digital commerce, leaving brands to struggle to match customer experiences to the changing retail landscape.

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The Forrester Wave™: B2B Marketing Data Providers, Q2 2021

In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors — Data Axle, Dun & Bradstreet, Enlyft, Global Database, InsideView, Leadspace, Oracle, SMARTe, Spiceworks Ziff Davis, TechTarget, and ZoomInfo Technologies — and researched, analyzed, and scored them.

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Cloud-Based Solutions: The Sky Is the Limit for Retail Success

Speaker: Ryan Bryers, SVP of Global Engineering

With technology giants like Google, AWS, and Azure leading the charge, the true value of the cloud extends far beyond cost savings. In a rapidly evolving industry, the shift from traditional on-premise systems to cloud-based solutions has become crucial for retail success.

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Going to Market Smarter in the New Economy

Technology will continue to play a part in fostering buyer allegiance and building brands in the “new normal.” The fight to find new customers and retain existing ones is the biggest business challenge for many companies.

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3 Mistakes Organizations Make While Developing ABM Programs

Wasteful technology and service spending. Download ZoomInfo’s latest eBook to learn about the three most common mistakes organizations make while executing an ABM program, including: Poor account selection process. Inadequate contact inventory within universe.

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5 Essential Pieces of a Prospecting Solution

Forward thinking sales leaders are starting to prioritize technology initiatives. Is your team focused on building a reliable tech stack for 2020? As organizations chase new revenue targets, B2B sales leaders must examine cutting edge prospecting solutions that proactively help reps identify, connect with, and close qualified buyers faster.

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The Power of Conversation Intelligence

Where Conversation Intelligence fits into your sales technology stack. In this eBook, we’ll cover: The history of Conversation Intelligence. Conversation Intelligence defined and how it impacts your business. Who in the Revenue organization benefits from Conversation Intelligence.

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The Recruiting Crossword Puzzle

On top of ever-increasing advancements on the technology front (hello, artificial intelligence), try adding record-low unemployment and candidates’ virtual omnipresence and you’ve got yourself a pretty passive, well-informed, and crowded recruiting landscape.

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Reaching Unreachable Candidates

Speaker: Patrick Dempsey and Andrew Erpelding of ZoomInfo

Advanced search: Narrow the search to find candidates using specialized filters like education, and current company technologies. Basic search: Easily search using keywords, job title, location, industry, and more.

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Why B2B Contact and Account Data Management Is Critical to Your ROI

However, investing in new technology isn’t always easy, and commonly, it’s difficult to show the ROI of data quality efforts. The digital age has brought about increased investment in data quality solutions. Businesses are realizing that it isn’t just about the volume of data they have available; it’s about the accuracy of information.

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The ABM Benchmark Survey

Download the report to learn more about: The strategies and technologies ABM marketers are using to increase ABM successes Why it’s important to shift toward more targeted, personalized assets How marketers are meeting buyers' demands for self-service journeys Which metrics and marketing KPIs matter across the ABM funnel

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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks.

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Retail Tech: Empower Associates, Optimize CX, and Boost Productivity

Speaker: Andrew Regan, Managing Partner at BlueSeed Retail Ltd.

Did you know that 70% of new retail technology fails to deliver expected benefits and can often decrease customer value, service, and experience? With that in mind, how can we empower our store associates to leverage new technology to optimize the customer experience and boost productivity?

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Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience. Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality.

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The Pragmatic Path to Composability: Creating Efficient Commerce Systems

Speaker: Jason Cottrell and Brian Walker

In this session, you will: Understand how advancements in technology have led to a more flexible, modular way to handle digital commerce. Discover how to choose and combine modular technologies to meet your specific business goals, making your operations more adaptable and scalable.

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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making.

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Delight Customers, Reduce Costs, and Drive Profits With Xparcel from RSL

This gives RSL clients access to proprietary technology that automatically calculates the optimal shipping methods to provide the lowest possible cost and speediest shipping times. For this reason, businesses choose Rakuten Super Logistics for their e-commerce third party logistics, order fulfillment, and shipping solutions.

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Why Data Is the Key to Retail Success

Yet even among retail organizations that have invested in digital technologies, it’s still highly common for data from various departments to be housed in disparate software systems that don’t communicate with each other. Find out how to centralize your data and get it to work for you and transform your data collecting practices.