Forrester eCommerce
MAY 30, 2023
It’s easy to buy into the idea of customer obsession — but putting it in action is hard, continuous work. Explore these concrete ways to bring customer obsession to life.
ROI Revolution
MAY 30, 2023
The early 2020s have been a time of great change for the advertising industry. As our lives become increasingly online, the advertising industry is following suit. Global digital ad spend has increased by 8% over the past two years and is projected to grow by over 10% in the next two, which would put digital ad spend at around 68% of all ad spending.
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Forrester eCommerce
MAY 30, 2023
B2B organizations excel at customer experience (CX), but they don’t apply the same discipline to the buyer experience. And with B2B buyers more savvy and demanding than ever, taking a CX approach to understanding and managing the buyer experience can be a competitive advantage. This blog post covers three things to consider when thinking through how to manage the buyer experience at your organization.
Wiser
MAY 30, 2023
In more recent years sustainability has become a major priority for many brands and retailers. Unfortunately, this is because retail plays a huge role in climate issues. In fact, according to World Retail Congress , retailers are responsible for more than 25 percent of global emissions. Retail is an industry that inevitably generates waste, but there is a path forward that is more environmentally friendly.
Speaker: Jennifer Hileman - Head of Retail Platform Strategy at Orium, and Zach Ettelman - Solutions Partner Team in North America at Talon.One
Prepare to excel in the dynamic world of retail, spanning the holiday season and beyond into 2024! Join us for an insightful webinar as we delve into the powerful synergy of composable & MACH Technology paired with the leading loyalty and promotions engine. Discover how composable commerce and loyalty management can redefine your retail approach, ensuring sustained success through the holiday rush and well into the new year.
Forrester eCommerce
MAY 30, 2023
Cloud-native application protection platforms (CNAPP) solutions offer multiple capabilities rolled into one (marketing label) solution. CNAPP platforms claim to contain: Cloud security posture management (CSPM). Cloud infrastructure entitlement management (CIEM). Cloud workload protection (CWP), both agent-based and agentless. Container security, application security.
Ecommerce Platforms
MAY 30, 2023
Is Tailor Brands legit? Short answer: YES. This is a question you might have asked yourself if you’ve considered using the platform for anything from building your own website, to designing a custom logo. As an all-in-one solution for “business building”, Tailor Brands promises companies a fantastic range of tools. The company promises a secure, straightforward experience, regardless of whether you’re buying a domain, building a website, or setting up a business bank account.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Ecommerce Platforms
MAY 30, 2023
With so many fulfillment options on the market, how can businesses decide which offers the best overall service? In this article, we discuss one option worth considering: The Fulfillment Lab. But if you don't have time to read this entire The Fulfillment Lab review, here's a quick summary: The Fulfillment Lab has a fantastic range of customizable, expedited, and white-label fulfillment options.
Forrester eCommerce
MAY 30, 2023
Breakups are the impetus for some of the world’s most engaging and powerful art, media, and entertainment. Any Taylor Swift fan will back us up on that. When famed TikTok creators and couple Chris Olsen and Ian Paget announced their breakup last year, fans from all over the internet were quick to express their grief.
Retail TouchPoints
MAY 30, 2023
Perry Ellis is partnering with materials science firm Recover to create “eco denim” collections using low-impact recycled cotton fiber. The first Perry Ellis x Recover capsule collection launched with 10 styles of low-impact men’s denim pants as part of the brand’s spring 2023 line and is currently available exclusively on PerryEllis.com. Each piece in the collection contains 20% Recover recycled cotton fiber, created from textile waste, and was produced by Recover’s vertically integrated strate
Forrester eCommerce
MAY 30, 2023
Your ability to get the most from technology and services partners is a core competency for success in today’s ecosystem-driven businesses. We’ve been highlighting the strategies and execution to achieve this over the years. We call it co-innovation — working with partners to co-create solutions that drive your business forward. To illustrate the benefits, we mined the submissions for the 2022 Technology Strategy Impact Awards and identified four best practices for getting the most value from pa
Speaker: Jay Black, Senior Account Executive
Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an
Retail TouchPoints
MAY 30, 2023
Walgreens Boots Alliance is reportedly planning to lay off 504 corporate employees, or approximately 10% of its corporate workforce, according to the Chicago Sun-Times. Most of the layoffs will be at its Deerfield, Ill. headquarters or Chicago office, and no stores will be affected. “None of these roles are based at our stores, microfulfillment centers or call centers,” said Marty Maloney, Spokesman for Walgreens in an interview with the Sun-Times.
Forrester eCommerce
MAY 30, 2023
Until a few months ago, many saw Gaia-X as a dead entity; a project designed to create a federated and secure European data infrastructure that got stuck in a rut of bureaucracy, national interests, and blurred objectives. The service catalog was empty, the number of members was stagnating, and the real-world impact was absent.
Omnisend
MAY 30, 2023
Reading Time: 9 minutes People often think that email marketing is dead. That’s not true. Marketers enjoy an ROI of $36 for every $1 spent on email marketing. This is why new email marketing platforms are coming up every day. One of the best ones is definitely CM Commerce, which is trusted by over 20,000 entrepreneurs. Its features include marketing automation, personalization, behavior-based segmentation, visual product reviews, and more.
Forrester eCommerce
MAY 30, 2023
We highlight best practices in five key aspects of the customer shopping journey on retail mobile sites.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
RetailDive
MAY 30, 2023
The athletic footwear brand reported its fourth consecutive year of revenue growth above 50%, according to Deckers CEO Dave Powers.
Retail TouchPoints
MAY 30, 2023
Bouclair has rolled out a new POS platform in its 54 stores across Canada. The PredictSpring solution includes both stationary and mobile POS applications along with clienteling, omnichannel commerce and inventory management capabilities. “For over 50 years, Bouclair has been committed to offering our customers not only stylish and affordable home furnishings, but also a personalized and enjoyable shopping experience,” said Peter Goldberg, President and CEO of Bouclair in a statement.
RetailDive
MAY 30, 2023
As consumer spending slumps, the bulk retailer is holding back on its plans to boost membership fees and aiming to grow e-commerce and mobile sales.
Retail TouchPoints
MAY 30, 2023
Consumers have no reason to pay full price for almost anything these days. Shoppers have gotten smarter about pricing strategies; they also have an arsenal of tools and options at their disposal for saving big on almost any purchase — from loyalty programs to partner marketing, to cash back incentives, bundle deals, discounts and price-watching intelligence from sites like CamelCamelCamel.
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Modern retail is complex, but composable commerce can help brands navigate that complexity successfully. Operating in multiple geographies, handling multiple currencies, leveraging multiple brands, exploring multiple business models… These are just some of the complicated realities facing modern brands. In this masterclass, Julie Mall from Elastic Path and Thomas Mulreid from Orium take a deep dive into the many elements at play in commerce today, looking at what the term “multi” means and break
Salsify
MAY 30, 2023
Using artificial intelligence (AI) tools to humanize your brand and product messaging? It seems like an oxymoron.
Retail TouchPoints
MAY 30, 2023
The back-to-school (BTS) season, which had traditionally been confined to August and early September, has been expanding as its boundaries have blurred. In 2022, a National Retail Federation/Prosper Insights and Analytics survey indicated that 56% of consumers had started their BTS shopping by early July, with 81% planning to shop sales the week of July 11.
ROI Revolution
MAY 30, 2023
Welcome to your May 2023 SEO News Recap! Last month , we shared the latest news about AI and SEO, the impacts of a core update from March, a change coming to attribution models in GA4, and more. In this month’s SEO news update, we have the latest on Google and Bing’s AI advancements, upcoming changes regarding helpful content, an update about GA4 that is likely to bring a smile to many marketers’ faces, and more.
Sailthru
MAY 30, 2023
Marketers should use Google’s latest initiative as an opportunity to focus on their own data health and list quality. Last week Google announced that in an effort to reduce security risks, personal email accounts that have been inactive for more than two years may be deleted. According to Google, unused accounts are more likely to be compromised because of re-used passwords or because many of these accounts do not have two-factor authentication enabled.
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
SheerID
MAY 30, 2023
Make the most of the zero-party data you gather by leveraging loyalty programs, building exclusive offers, and tapping into new audiences.
Retail TouchPoints
MAY 30, 2023
Amazon is continuing to expand the reach of its Just Walk Out (JWO) cashierless checkout tech with a particular focus on events-based venues. Two Six Flags theme parks will feature new cashierless stores where fans can buy park essentials without waiting in line, and at the Coors Field stadium in Colorado, fans can now purchase a beer without pulling out their ID thanks to a new age verification feature in the palm-based Amazon One system.
RetailDive
MAY 30, 2023
The cuts, affecting more than 500 employees, come as the pharmacy chain expands in consumer-focused care delivery.
Retail TouchPoints
MAY 30, 2023
A group representing 41.8% of independent Amazon shareholders voted in favor of a labor rights assessment at the ecommerce giant during its annual shareholder meeting on May 24. The proposal demanded that Amazon commission a third-party assessment of the company’s commitment to workers’ freedom of association and collective bargaining rights. The proposal was filed by SHARE and SOC Investment Group and received support from shareholders including the New York City Comptroller, Praxis Mutual Fund
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Your old methods of evaluating total cost of ownership don’t work anymore. Total cost of ownership, or TCO, is important to understand when making the switch to a composable commerce architecture. But composable commerce is a complete paradigm shift in how eCommerce businesses operate, and understanding the cost implications of that requires a shift too.
RetailDive
MAY 30, 2023
Pact supports platforms for hangers, security tags and polymer boxes that allow its partners to achieve reuse rates of over 90% in many cases.
Retail TouchPoints
MAY 30, 2023
Genesco expects to close more than 100 Journeys stores in fiscal 2024, more than its prior expectation of closing 60 stores, after the shoe retailer posted extremely poor results for Q1 2024, which ended April 29, 2023. The company is looking to pivot Journeys to an off-mall strategy, with 13 locations out of a planned 25 already open. Comparable sales at Journeys plummeted 14% , dragging the company’s overall comparable sales down 5% despite positive results from the Schuh and Johnston & Mu
RetailDive
MAY 30, 2023
Lee Wright joined owner Franchise Group as chief commercial officer last year, and before that held executive roles at Conn’s.
Dynamic Action
MAY 30, 2023
Summary AI is expected to have a significant impact on the retail industry, with increased investment predicted. Advancements in technology and data analytics have improved retail business processes, leading to higher profitability, better customer experience, and employee engagement. PUMA is an example of a brand using data and analytics to optimize assortment and pricing decisions, resulting in increased sales and better market intelligence.
Advertiser: ZoomInfo
Shifting to an account-based marketing (ABM) strategy can be both exciting and challenging. Well-implemented ABM motions build engagement with high-value accounts and drive impactful campaigns that resonate with your audience. But where do you begin, and how do you progress from crawling to running? Watch now as Demand Gen experts delve into the essentials of each stage of the ABM process.
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