Forrester eCommerce
MAY 16, 2019
The recent merger of CloudBees and Electric Cloud is a sign of the times in the world of DevOps as integrated DevOps solutions come back into vogue. Not too recently, this would have been looked down upon as a step in the wrong direction when it comes to innovation and providing value to developers. But […].
BigCommerce
MAY 16, 2019
The truth about ecommerce is that it’s a numbers game.
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Forrester eCommerce
MAY 16, 2019
Many firms have used Forrester’s principles of customer obsession to guide their business and IT transformation journey, striving to be customer-led, insights-driven, fast, and connected. But in their pursuit, most firms fall short when it comes to organizational change. Rather than undertake a full organizational design exercise, firms are adopting tactical change, creating agile delivery […].
Optimizely
MAY 16, 2019
This week was Magento Imagine 2019 with 3,000-plus ecommerce leaders from around the world converging on Las Vegas for breakout sessions, live customer panels, and much more. The team at Zaius was lucky enough to attend for the first time this year, now as one of the newest Magento Technology Partners. It was great to see a different approach to an industry ecosystem and how Magento (now part of Adobe) impacts the enterprise retail tech market by cultivating a true community that thrives togethe
Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
Forrester eCommerce
MAY 16, 2019
My house is almost a hundred years old. And while it might have some lovely period features (often estate agent speak for dilapidation), it also requires constant care. This makes good home insurance vital. Because I am an insurance geek and cover insurance at Forrester, insurance companies that get me as a customer are rather […].
Ecommerce Platforms
MAY 16, 2019
Cart abandonment is a universal nightmare for eCommerce brands. Recart focuses on reducing the holes in your bottom-of-the-funnel strategy so that you can eliminate the headaches associated with lost revenue. When you do all the hard work to get your customer through to your checkout page, there's still a 75% chance that they'll leave without buying anything.
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GetElastic
MAY 16, 2019
Getting your B2B business ready for the digital era is no small feat. It takes determination and perseverance to keep the rock rolling up the hill. And just when you think you are done…you have to roll up your sleeves and get going all over again as business needs change and customer expectations evolve. This feeling of pushing a rock up a hill doesn’t only refer to businesses that just got started with commerce, but commerce veterans feel it too. .
ROI Revolution
MAY 16, 2019
Google Marketing Live – the search giant’s annual conference for advertisers – took place in San Francisco on Tuesday, May 14, 2019, with an additional 8+ hours of content streaming after its conclusion that night. With over 5,000 attendees, the event was represented by digital marketers from all around the world (68 countries, to be specific). Announcements revolved around around artificial intelligence , machine learning , and user privacy , as well as more mobile-friendly experiences (for bot
Sailthru
MAY 16, 2019
Having filed for Chapter 11 bankruptcy protection in October, Sears, once the world’s largest retailer, is down to 223 stores as of last quarter. More recently, Bed Bath & Beyond announced that 40 brick-and-mortar stores will close, the latest struggling legacy retailer to do so — but it won’t be the last. As ecommerce growth continues to explode, UBS analysts project that by 2025, 75,000(!
FastSpring
MAY 16, 2019
Many companies rely on WordPress to manage their websites because it’s easy to use, flexible, and secure. One of its most attractive features is the plugin architecture, which allows users to customize the features and functionality of their site by installing third-party plugins, usually with just a few clicks. WordPress plugins are a simple way to implement anything from search engine optimization to an interactive form.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
ecomdash
MAY 16, 2019
Amazon Prime Day is an event that Amazon started back in 2015 to celebrate its 20th anniversary. Since it was so successfully, they’ve continued it every year since. For sellers on Amazon, it’s an event that rivals Black Friday, so it’s important to know how and when to plan for it. In this post, we’ll look at some of the details you need to know about Amazon Prime Day and then list the to-do’s that will prepare you to rack up sales from your Amazon store.
TradeGecko
MAY 16, 2019
Last year, Australian donut chain Doughnut Time was forced to go into liquidation, leaving dozens of employees outraged, without a job, and owed thousands of dollars in wages and superannuation contributions. At its peak in 2017, the company employed around 500 staff across 30 stores in Australia and the United Kingdom. By March 2018, that number had dwindled to less than 100 staff and just seven stores.
OrderDynamics
MAY 16, 2019
BOPIS Innovations: Alternative In-Store Pickup Options. BOPIS is short for buy online pickup in-store. Also known as click and collect , it is often referred to as the future of retail. For merchants, BOPIS joins online shopping to the physical world of brick and mortar stores. As BOPIS is still a new-ish thing for consumers, innovations here are important.
TradeGecko
MAY 16, 2019
Last year, Australian donut chain Doughnut Time was forced to go into liquidation, leaving dozens of employees outraged, without a job, and owed thousands of dollars in wages and superannuation contributions. At its peak in 2017, the company employed around 500 staff across 30 stores in Australia and the United Kingdom. By March 2018, that number had dwindled to less than 100 staff and just seven stores.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
CPC Strategy
MAY 16, 2019
Amazon Home and Garden products range from furniture and holiday decorations to lawn care and craft supplies. As of 2017, 60% of the. > Read More. The post The Ultimate Guide To Amazon Home & Garden appeared first on Retail Performance Marketing Blog - CPC Strategy.
Liveintent
MAY 16, 2019
As I’ve been out talking to more and more of our publisher clients, a reality has emerged: audience growth and better knowledge about that audience is key to survival. I understand the struggles. I grew up in the publishing business. These are trying times but there is light at the end of the tunnel: most publishers sit on email, a great asset that can be harnessed to help them control their destiny in a new era.
CPC Strategy
MAY 16, 2019
Elite SEM, North America’s largest independent performance and data-driven digital marketing agency, announced today that it is rebranding. The move is the result. > Read More. The post Elite SEM Rebranding Ushers In New Era of Growth appeared first on Retail Performance Marketing Blog - CPC Strategy.
ChannelAdvisor
MAY 16, 2019
Today’s consumer journey is complex. But as Google announced at the Google Marketing Live event this week, delivering a seamless consumer experience doesn’t have to be. The search giant unveiled a number of new tools to help brands and retailers improve how they market and sell their products — by serving the right product, at the right time, to the right consumer.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Smile.io
MAY 16, 2019
When social platforms like Facebook and Instagram were just taking off, making money with cheap digital advertising was fairly easy. Unfortunately, those days are long over. Using the same old paid social channels and search engine marketing just isn’t going to cut it anymore.
Onilab User Guides
MAY 16, 2019
Yesterday was the last day of Imagine 2019 , the annual Magento conference. Every year Magento experts share the latest innovations and updates from the world of e-commerce to bring them to the platform and improve the Magento experience. One of the hottest news from Imagine 2019 was the announcement by Adobe about the latest updates for Magento. To reach small businesses in a more efficient manner and provide them with better Magento experience, Adobe rolled out the Amazon and Google integratio
AcquireConvert
MAY 16, 2019
Also, Instagram has a highly engaged community. Unlike other social media platforms, Instagram users are usually focused on the platform when they use it. Like Facebook, IG users check their feeds everyday making it a great platform for generating engagements. Selling on Instagram has also grown. The best thing about it is that you can […]. The post [Influencers] Affiliate Marketing For Instagram appeared first on AcquireConvert.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
PERQ
MAY 16, 2019
The post Winning Website Tip #7 From PERQ: Is Your Home Furnishings Website Generating Quality Leads? appeared first on PERQ.
Dynamic Yield
MAY 16, 2019
The post Watch Webinar: How to leverage data to drive customer loyalty via personalization appeared first on Dynamic Yield.
Payoneer
MAY 16, 2019
As an eSeller, it can be overwhelming to pin down exactly which marketing efforts to put your time and money behind. But what if you were told that by using Facebook Messenger and chatbots, you could see an 80% open rate and a 20% click-through rate? Chances are you would seize this opportunity. Knowing this makes it easier for you to get your customers to click through to Amazon where they can buy your product.
Powerinbox
MAY 16, 2019
As of December 2018, spam accounted for around 57 percent of all email in the inboxes of the world. That’s actually down a few percent from December 2016, but when more than half of your email isn’t something you want to read, it makes it difficult to see what you are interested in. Which is why many people are turning to email filtering, which has pros and cons for users, publishers, and advertisers.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
GetElastic
MAY 16, 2019
Email marketing is a valuable tool, allowing the opportunity to send targeted content directly to someone who has expressed interest or who has already engaged with your company. It’s so common place these days that a lot of companies forget just how valuable a tool it is when done right. However, when done wrong, it’s a total waste of time. And, getting it wrong only requires one mistake.
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