Kissmetrics

DECEMBER 12, 2017

“Engagement.” It’s a term often dismissed as “fluffy” that lacks true value towards primary business goals. But we live in a world where customers can engage with us in real time. And with this comes an expectation of delivering the best experience possible. It’s not just about letting your customers feel heard. Engagement metrics, while often seen as “vanity metrics,” are important indicators of how well your marketing is performing.

Improvements 491

Improvements Marketing Social Media Blog 491

Optimizely

DECEMBER 12, 2017

When your ecommerce product is truly innovative, there is no playbook to follow for marketing it. That’s the experience that QALO has had in marketing their brand of silicone rings. The ecommerce brand was started four years ago by Ted Baker and KC Holiday, who were both newly married and disliked their uncomfortable metal wedding rings. They decided to create a safe and comfortable alternative: the silicone wedding ring.

eCommerce 300

eCommerce Outdoor B2C Social Media 300

GetElastic

DECEMBER 12, 2017

By 2020, 30% of searches will be carried out without a keyboard or screen 1. Customers will talk to their devices, skipping the “tedious” process of typing or scrolling through information. Empowered by voice technology, data from past interactions, and pre-set commands, the devices understand a handful of phrases to answer questions, make purchases, and even get dinner going so it’s hot by the time they get home.

Customer Experience 144

Customer Experience Technology Customer eCommerce 144

Optimizely

DECEMBER 12, 2017

When your ecommerce product is truly innovative, there is no playbook to follow for marketing it. That’s the experience that QALO has had in marketing their brand of silicone rings. The ecommerce brand was started four years ago by Ted Baker and KC Holiday, who were both newly married and disliked their uncomfortable metal wedding rings. They decided to create a safe and comfortable alternative: the silicone wedding ring.

eCommerce 150

eCommerce Outdoor B2C Social Media 150

Speaker: Jason Cottrell

Brands used to look for a vendor who could do everything. Over time, one vendor was no longer enough to meet a brand’s needs, and they added, added and added. Now they need all their vendors to work well together. That’s composable, and only some will make the cut. As customers — and your board — expect you to be in new channels and to rapidly adapt to shifts in the market, the need for true composability is more crucial than ever before.

Technology

Retail Technology Review

DECEMBER 12, 2017

Giving consumers access to technology that allows them to visualise products at home before purchasing makes them more likely to part with their money, new research has found.

Technology 93

Technology Consumer 93

Salsify

DECEMBER 12, 2017

In 2017, more brands took control of their product content to drive better customer experience. For our new trend analysis report , Salsify commissioned Echo Cove Research to survey 200 ecommerce, sales, and marketing leaders at brand manufacturers. The results uncover substantial, increasing pressure on brands.

Customer Experience 74

Customer Experience eCommerce Marketing Customer 74

ecomdash

DECEMBER 12, 2017

There are many ways a business can help simplify the running of their company. Here are the top benefits of utilizing an ERP system for accounting. Read more. The post Benefits of Using an ERP System for Your Ecommerce Accounting Needs appeared first on ecomdash.

eCommerce 70

eCommerce Blog 70

Retail Technology Review

DECEMBER 12, 2017

Despite the digital demands connected consumers now expect in their omnichannel shopping journeys, the values of traditional customer service and human interaction prove key motivations for consumers choosing to shop in-store, a new report by PCMS, a global provider of unified commerce solutions, reveals.

Customer 93

Customer Omnichannel Consumer 93

Bronto

DECEMBER 12, 2017

UPS's Louis DeJianne and comScore's Gian Fulgoni shared some extraordinary facts about the latest trends in commerce and consumer behavior. The post What Shoppers Really Want: Fantastic Findings From UPS and comScore appeared first on Bronto Blog.

Blog 66

Blog Consumer Omnichannel Marketing 66

Retail Technology Review

DECEMBER 12, 2017

New research by SaaS technology company, Eagle Eye, has found that personalisation is no longer a bonus but a marketing necessity. Some 75% of consumers say they are unhappy with generic offers and 81% consider relevance to be the most influential factor in whether they redeem promotions.

Marketing 87

Marketing Retail Technology Consumer 87

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

Payments

TradeGecko

DECEMBER 12, 2017

Shopify is an eCommerce solution that allows you to build a personalized online shop. It lets you organize your products, customize your storefront, accept credit card payments, and track and respond to orders.

Shopify 60

Shopify Management eCommerce Customer 60

Retail Technology Review

DECEMBER 12, 2017

UK consumers have never had it so good when it comes to home delivery, but the pressure is on retailers to juggle multiple delivery services to guarantee success at Christmas, according to delivery management expert Centiro.

Consumer 87

Consumer Retail Management 87

ChannelAdvisor

DECEMBER 12, 2017

How many of you remember getting the newspaper each Sunday morning and clipping coupons to use later that week? While times have changed and many of us don’t receive the paper anymore, coupons are still alive and thriving. So much so that recent studies have shown that shoppers ( more than 3 in 5! ) prefer coupons over other types of promotions. Amazon first-party vendors have had the ability to offer coupon discounts to consumers for some time.

Social Media 66

Social Media Shipping Customer Experience Consumer 66

Dynamic Action

DECEMBER 12, 2017

DynamicAction CMO, Sarah Engel, took part in a RetailWire webinar, Cyber Week Debriefing: How is the online holiday shopping season shaping up? It’s available on-demand here. During the webinar, Sarah shared insight and trends from our latest DynamicAction Retail Index: Holiday 2017, and RetailWire released a further article around the discussions, which features key commentary around customer profitability and affinities.

Webinar 48

Webinar Retail Demo Article 48

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Bronto

DECEMBER 12, 2017

Here are three tips for managing your recovery campaign workflows so you send the right emails at the right time to the right people. The post 3 Tips for Making Your Cart and Browse Recovery Campaigns Work Together appeared first on Bronto Blog.

Blog 48

Blog Management 48

Dynamic Yield

DECEMBER 12, 2017

We're proud to announce our inclusion on the CB Insights prestigious AI 100, a small list of promising private companies working on groundbreaking artificial intelligence technology. The post Dynamic Yield Named a Top AI Company By CB Insights appeared first on Dynamic Yield.

Technology 50

Technology 50

Smile.io

DECEMBER 12, 2017

The message that your referrals communicate to customers is extremely important. Without intentional messaging, you put your current customers at risk of sharing recommendations they’re not confident in. A strong referral message will make the difference between simple “shares” and real conversions.

Recommendation 36

Recommendation Customer 36

Dynamic Yield

DECEMBER 12, 2017

Consumers have made clear their preferences for mobile shopping and brands need to invest serious energy into the strategies driving their retail apps. The post Mobile Retail Apps: Designing a Better Experience appeared first on Dynamic Yield.

Mobile 36

Mobile Retail Consumer 36

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

Payoneer

DECEMBER 12, 2017

Editor’s note: This is a guest post from David Barry , Amazon seller and co-founder of AMZEurope.com. Interested in expanding to Amazon EU? David and the AMZ Europe team offer a turnkey service that helps sellers successfully launch their business on Amazon Europe – it covers everything you need to get started, including VAT and translations.

Shipping Costs 32

Shipping Costs Fulfillment Marketing PPC 32

Dynamic Yield

DECEMBER 12, 2017

Consumers have made clear their preferences for mobile shopping and brands need to invest serious energy into the strategies driving their retail apps. The post Mobile Retail Apps: Designing a Better Experience appeared first on Dynamic Yield.

Mobile 28

Mobile Retail Consumer Customer Experience 28

Payoneer

DECEMBER 12, 2017

It is not even Christmas yet, but already retailers are immersed in this important holiday shopping season. If you have been an eSeller for long enough, this timeline is nothing new for you. What often gets overlooked in pre-holiday planning is the reality of post-holiday returns. The following is an overview of several important strategies and tips for eSellers to help you prepare now for post-holiday returns.

Merchant Services 24

Merchant Services Payment Services Payments Customer Retention 24

Bamboo Rose

DECEMBER 12, 2017

The state of the retail industry is not as dire as sensational headlines make it seem. The savior for the industry, which the most innovative companies have already figure out, is great products. And as we heard at the Bamboo Rose STARS 2017 conference, retail communities create better products than siloed supply chains. Sue Welch, […]. The post The State of Retail: It’s all about the community appeared first on Bamboo Rose.

Retail 20

Retail Supplies Technology 20

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

Retail Technology Review

DECEMBER 12, 2017

Peoplevox, the e-commerce warehouse and fulfilment software specialist, has announced the availability of 'The Practical Guide to Scaling your Warehouse'.

eCommerce 10

eCommerce Books Fulfillment Retail 10

Klaviyo

DECEMBER 12, 2017

While engaging subject lines, copy, and value-adds are a huge part in creating high-converting emails, one of the core ways that emails convert is through the use of a call to action, commonly referred to as a CTA. It’s a tactic to get your subscriber to take the desired action. But it’s not enough to simply insert a “Buy Now” button into your email and hang up your cleats.

Other 137

Other Books Reference eCommerce 137

RTP blog

DECEMBER 12, 2017

By Adam Blair, Executive Editor It’s ironic that I write about technology because in many ways I am the quintessential late adopter. Friends and family have long mocked me for my belated embrace of the latest gadgets, gizmos and services throughout the years. (Confession: I still listen to music on CDs.) However, years of using ATMs, self-checkouts at supermarkets and self-service ticket machines at airports have won me over, or worn me down.

Information 150

Information Books Definition Presentation 150

OrderDynamics

DECEMBER 12, 2017

NRF 2018: Questions For Your Order Management Vendors. To be competitive in today’s retail environment means you need to have an omni-channel strategy. Procrastinate, delay, or just not making it happen means you stand to lose customers. Plain and simply. And where better can you learn more about omni-channel strategy than at NRF 2018: Retail’s Big Show?

Management 50

Management Multi-channel Technology Channel 50

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail