Thu.Dec 16, 2021

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Presenting The Forrester Wave™: Enterprise Service Management, Q4 2021

Forrester eCommerce

In 2017, Forrester expanded upon the IT service management market (ITSM) to establish enterprise service management (ESM) as a chosen area of coverage, continuing this research with a 2019 Forrester Wave™ evaluation. Now, we are pleased to announce The Forrester Wave™: Enterprise Service Management, Q4 2021. In 2018, ITSM vendors were still completing the transition […].

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23 Low Budget Online Marketing Strategies for Small Businesses

Kissmetrics

If you’re reading this, I assume you’ve heard of the Internet. Most people have. At the time of writing this, InternetLiveStats shows that over 5 billion people are using the Internet. That’s a lot of people! The user base is steadily growing. That’s why eMarketer estimated that digital ad spending will grow to $191.01 billion which is a 25.5 percent increase from last year.

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Chico’s Adds Two-Hour Delivery in Partnership With Walmart GoLocal

Retail TouchPoints

Chico’s FAS will offer two-hour delivery through Walmart GoLocal , starting in select markets including Chicago and Fort Myers, Fla., with plans to expand to other areas in 2022. The partnership includes the Chico’s , White House Black Market and Soma brands. The two-hour delivery option builds on the same-day delivery partnership Chico’s entered with Roadie during the 2020 holiday season.

Fashion 295
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Keith Karlick Shares How to Build Engaging B2B Experiences at Make it Big 2021

BigCommerce

With the rise of millennial buyers, more B2B businesses are looking to create B2C-like buying experiences.

B2B 334
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Marketing Platform Rokt Raises $325 Million, Pushing Total Valuation to Just Shy of $2 Billion

Retail TouchPoints

Ecommerce and machine learning solution provider Rokt has closed a $325 million Series E funding round led by Tiger Global , which brings the company’s valuation to $1.95 billion. The company will use the new funding to invest in R&D, international expansion and strategic acquisitions. The Rokt solution leverages AI and machine learning with the goal of optimizing every customer action to increase engagement, revenue and customer acquisition.

Marketing 295
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Find The Right Payment Ally To Drive Your Digital Business With Security In APAC

Forrester eCommerce

I’m excited to announce that Forrester’s Now Tech: Merchant Payment Providers In Asia Pacific, Q4 2021 is now live. This is the first time that Forrester has analyzed the merchant payment providers landscape in Asia Pacific. Forrester defines merchant payment providers as “Technology enablers that provide merchants with access to the payment network to process […].

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Meet Your New Operations Analyst: Julie Mohr

Forrester eCommerce

When did you join Forrester? In November, I started as the newest member of Forrester’s infrastructure and operations (I&O) research team. As a senior analyst at Forrester, I aspire to live by our company values of being bold at work. Throughout my career, I have focused on IT service management (ITSM), research, consulting, and speaking […].

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Walmart Teams With TalkShopLive to Make Videos Shoppable Across Platforms

Retail TouchPoints

Walmart is expanding its ability to offer shoppable content at multiple touch points by teaming up with the streaming, social buying and selling platform TalkShopLive. The retailer can now provide this content via embeddable videos across Walmart.com, multiple media outlets, brand and talent sites and social platforms. TalkShopLive’s technology allows customers to purchase products within the video player on any site where it’s embedded, turning everywhere a video is shared into a potential POS.

Magazine 263
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The Green Consumer Paradox

Forrester eCommerce

With: Melissa Chaudet As consumers, we don’t always act according to our values. This is especially true when it comes to protecting the planet. Organizations should not try to make us feel guilty for that: on the contrary, they should help us overcome our contradictions and empower us to consume more responsibly. My colleague Melissa […].

Consumer 195
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Wildfire Systems Lets Loyalty Programs Automatically Find and Apply Promotions

Retail TouchPoints

Financial technology platform Wildfire Systems ’ turnkey white-label loyalty platform can now help shoppers automatically find and apply the optimal coupon for their purchase. The Couponator feature aims to improve the shopping experience by ensuring shoppers automatically get the best deal at checkout. Couponator was designed to boost the functionality of Wildfire’s rewards and loyalty platform, which already offers cashback deals among other options.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Meet Your New Operations Analyst: Julie Mohr

Forrester eCommerce

When did you join Forrester? In November, I started as the newest member of Forrester’s infrastructure and operations (I&O) research team. As a senior analyst at Forrester, I aspire to live by our company values of being bold at work. Throughout my career, I have focused on IT service management (ITSM), research, consulting, and speaking […].

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Dobbies Garden Centres rolls out EV charging

365 Retail

Dobbies, the UK’s leading garden centre retailer, is partnering with sustainable energy pioneer and charge point operator, GRIDSERVE, to install EV chargers at stores nationwide. The move will provide Dobbies’ shoppers, commuters and local residents easy access to affordable and fast electric vehicle (EV) charging. This is a UK-first partnership between GRIDSERVE and a major garden centre retailer and will initially see 30 ‘Destination Electric Hubs’ installed in Dobbies’ car parks across the UK

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SKU'd: The best comedy writing of 2021 was retail's S-1s

RetailDive

"We have a history of losses, and we may be unable to achieve or sustain profitability," was the refrain of companies filing to go public this year. Someone pass the popcorn.

Retail 133
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Lead with More Empathy: Integrating Diversity and Equity in the Workplace

Liveintent

Businesses are increasingly investing in diversity, equity, and inclusion (DEI) initiatives, especially after the murder of George Floyd in 2020 brought to light widespread issues of inequality and injustice. As one study found, 40% of S&P 500 companies discussed diversity on their earnings calls last year, up from just 6% in 2019. Still, there’s a big difference between talking about these issues and acting on them.

Outdoor 126
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Retail has more — but slower — growth ahead in 2022: Moody's

RetailDive

After a heady comeback this year, the industry could settle in to a more modest pace, with supply chain, spending changes and debt levels posing some risk.

Supplies 126
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Best Headless Commerce Platform Vendors

GetElastic

Headless commerce has been taking the digital commerce world by storm in recent years. With many legacy eCommerce platform vendors retrofitting their solutions to embrace a “headless” approach, and countless new startups rushing into the space, it’s hard for eCommerce teams to keep track of all the options out there and pick the headless commerce vendor that best meets their unique requirements.

Magento 113
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Strip centers outpacing traditional malls as physical retail recovers

RetailDive

The decline of department store anchors is just one reason why traffic to legacy shopping centers hasn't fully recovered.

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Q4 2021 Ecommerce Brand Growth News

ROI Revolution

Published December 16, 2021. The ecommerce landscape experienced a multitude of changes over the course of 2020 and 2021, and Q4 of this year was no exception. As we prepare to exit the turmoil of the past two years to enter 2022, let’s take a look at how this year ended with the top digital marketing news of Q4 2021. This edition of your quarterly brand growth news update includes the latest on the 2021 holiday shopping season, consumer privacy, social media news, and more.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Nike, Etsy's mobile apps were 'climbers' this holiday season: report

RetailDive

More than half of mobile shoppers downloaded at least one new shopping app ahead of the holiday season, according to Digital Turbine.

Mobile 132
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Q4 2021 Ecommerce Brand Growth News

ROI Revolution

Published December 16, 2021 The ecommerce landscape experienced a multitude of changes over the course of 2020 and 2021, and Q4 of this year was no exception. As we prepare to exit the turmoil of the past two years to enter 2022, let’s take a look at how this year ended with the top digital marketing news of Q4 2021. This edition of your quarterly brand growth news update includes the latest on the 2021 holiday shopping season, consumer privacy, social media news, and more.

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Indochino to launch into womenswear

RetailDive

The custom apparel retailer will also be increasing products for grooms and groomsmen as it pushes further into the wedding market.

Apparel 129
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The tectonic shift happening in eCommerce

Omniconvert

Well, it looks like the planet is not fixed and that makes the eCommerce growth quite sticky. 20% of the retail is online in the US. And 27% in the UK. The good news? If you’re reading this email, that might be a sign of good news for you, as you’re in the eCommerce space. […]. The post The tectonic shift happening in eCommerce appeared first on Omniconvert Ecommerce Growth Blog.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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E.l.f. goes long-form for meme-heavy holiday 'movie' native to TikTok

RetailDive

Breaking with the app's snackable focus, "Big Mood, Big e.l.f.ing City" nods to 2021 trends like the Couch Guy and a viral salmon bowl recipe.

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Is Your Brand Making These Ecommerce Product Photography Mistakes? | Salsify

Salsify

Today’s consumers look at your product detail pages (PDPs) to evaluate your product quality. To keep up with consumers’ expectations, you should ensure that your PDPs include essential elements — one of them is high-quality product images.

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Lowe's warns comps could fall by as much as 3% in 2022

RetailDive

The home improvement retailer experienced a boost at the onset of the pandemic, but executives said demand may be waning.

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Boohoo warns over sales and earnings outlook

365 Retail

Online fashion firm Boohoo has warned over sales and earnings after being hit by supply chain disruption, surging costs and customers returning more garments. The group said it expects full-year net sales to rise by between 12% and 14%, compared with the 20% to 25% previously guided. Underlying earnings are set to come in between £117 million and £139 million for the year to February 28.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Rebag raises $33M, plans more stores for 2022

RetailDive

The company will use the funding to grow its physical footprint and improve its technology.

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Chanel chooses former Unilever boss Leena Nair as new CEO

365 Retail

The luxury fashion house Chanel has chosen Leena Nair, an industry outsider from India and long-time executive at Unilever, to be its new CEO. Analysts say her hiring signals how the brand is accounting for changing consumer awareness of the industry’s environmental impact and the importance of diverse hires. Nair tweeted that she was “humbled and honoured to be appointed the Global Chief Executive Officer of Chanel, an iconic and admired company”.

Fashion 75
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Rebag raises $35M, plans more stores for 2022

RetailDive

The company will use the funding to grow its physical footprint and improve its technology.

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Apple closes three stores in COVID hotspots, imposes mask mandate nationwide

RetailWire

Apple’s website now lists three temporary store closures — located in Miami, Ontario and Annapolis, Maryland — that the company is closing as a precaution amid spiking COVID case numbers. Management said it is monitoring the situation and, before reopening the locations, will test all employees for COVID infection. Apple also announced that all of its stores in the U.S. have been instructed to require that shoppers where face masks.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.