BigCommerce
JULY 30, 2019
It’s hard to read much about modern business strategies (or attend any panel discussion for that matter) without coming head…
RTP blog
JULY 29, 2019
By John Federman, JRNI “You will never see eye-to-eye if you never meet face-to-face.” So are the words of Warren Buffett, chairman and CEO of Berkshire Hathaway. He emphasizes the importance of human interaction despite today’s environment where relationships often exist behind email, text or phone. We’ve spent the last several years building new ways to interact — chat, click-to-call, FaceTime — yet none build the intimacy, or effectiveness, of face-to-face conversations.
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Forrester eCommerce
JULY 29, 2019
Last week, the DOJ announced an antitrust investigation of Big Tech. US Treasury Secretary Steve Mnuchin followed up in a CNBC interview loudly endorsing the antitrust scrutiny: he said that Amazon has not only “destroyed the retail industry in the US” but that it has also hurt competition. (Mnuchin was on the board of Sears, […].
Optimizely
JULY 31, 2019
When Maurice Tebele and Martin Hoffstein were out for a drink, they noticed the same thing when looking at the bar — all of the bottles were bland, boring, and not very colorful. So they decided to do something about it. The duo crafted JAJA (pronounced ha-ha), a tequila brand inspired by their trip to Jalisco, Mexico that doesn’t take itself too seriously.
Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
GetElastic
AUGUST 1, 2019
At the end of 2018, ecommerce sales accounted for more than 14% of all retail sales across the globe. That number is slated to grow even more this year. There’s a wealth of opportunity to tap into this growing trend. But as an ecommerce merchant, there is a lot of nuance to running a successful online store that brings in revenue. The most important thing?
RTP blog
AUGUST 2, 2019
By Alyssa Meritt, Contentful Christmas in August? Absolutely. Summer marks the start of retailers’ holiday planning season. By July, you’ve likely started campaign and channel planning, and even considered some newer technologies such as Alexa skills or AR/VR. Regardless of what you’re planning, what connects all of your holiday customer experiences is content.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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My Wife Quit Her Job
AUGUST 1, 2019
Today I’m thrilled to have Kim Meckwood on the show. Kim was the winner of the 5 Minute Pitch, my Shark Tank like show with Mike Jackness, Greg Mercer and Scott Voelker where we gave away 50,000 in cold hard cash. Kim invented an ingenious product called Click And Carry that has sold over 300K units. Click And Carry is a tool that allows you to comfortably carry a bunch of bags all at once and sling them over your shoulder.
GetElastic
JULY 29, 2019
Usually when you read about fulfillment , the discussion is focused on some logistical or technical aspect of delivering goods to customers. Of course, there are many operational tasks and backend processes that all must harmonize in order to make it happen. You will find a plethora of information available, ranging from the basics like reducing freight costs to sophisticated robotic picking systems.
RTP blog
JULY 31, 2019
Amazon’s grocery ambitions have been a major talking point within the industry since the e-Commerce giant acquired Whole Foods two years ago. Most recently, there were reports in March 2019 that the company was planning dozens of its own branded U.S. grocery stores , beginning in Los Angeles. Although Amazon never officially confirmed these plans, a recent New York Times report provided insight into the experience these stores would potentially deliver to the consumer.
Forrester eCommerce
JULY 31, 2019
Cyber security risk rating solutions are a polarizing topic for security leaders. We meet promoters and detractors in roughly equal measure in the customer that we speak to. Positive client sentiment cites ability to continuously monitor their third parties, and the simplicity of the quantifiable risk score is popular. Security leaders tell us it is […].
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
GetElastic
AUGUST 2, 2019
The majority of shoppers have moved from desktop to mobile. And, we know that the conversion rate for mobile shoppers on a responsive site is about a third of what it is from desktop shoppers. However, for innovative retailers trying modern web technology like Progressive Web Apps, there aren’t a lot of benchmarks. Until now. As more and more companies move towards Progressive Web Apps (PWA) , they want to be able to compare their metrics to industry averages and identify opportunities to impro
Inflow Insights
JULY 30, 2019
Public service announcement: Migrating your eCommerce site to a new design, platform, or domain means that you have to be ultra-diligent in executing the move. Otherwise, you risk a hit to SEO that affects your traffic, conversions, and revenue. In our experience with helping dozens of eCommerce stores migrate, we’ve seen that a lot of “gotchas” can occur.
Forrester eCommerce
JULY 30, 2019
World-class innovation delivery requires weaving together three foundational realities: “Software is eating the world.” Marc Andreessen famously said this in a 2011 essay in The Wall Street Journal. It was true then, and it’s all the more true today. Whether your firm is disrupting markets or playing catch-up, every major business activity and strategy requires […].
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Omnisend
JULY 31, 2019
Powering the top ecommerce stores ranked on Alexa, there’s little doubt that Magento is an ecommerce platform behemoth. Whether you’re using Magento Community for it’s open-source free platform, or Magento Commerce for the full suite of options and support, it’s easy to see why the biggest and the best opt for Magento. However, like any Read more The post 19 Magento Extensions to Supercharge Your Ecommerce Store in 2019 appeared first on Ecommerce Marketing Automation | Omnisend.
Ecommerce Platforms
AUGUST 1, 2019
Since the arrival of the first digital point of sale, it seems as though the transaction management market has never stopped growing. Small business owners have continued to increase, driving demand for solutions that allow them to make sales in virtually any environment. The Clover POS system is just one of the complete out-of-the-box solutions for electronic point of sale management on the market today.
Inflow Insights
JULY 29, 2019
Most people would gauge the success of any agency (including answering who the best eCommerce agencies are) by their size and revenue. A few years ago, I thought that too. My goal was to build a $10 million eCommerce marketing agency — and build it fast. But I soon realized that high velocity growth has the potential to threaten two key ingredients in sustainable success: team happiness and client satisfaction.
Forrester eCommerce
AUGUST 1, 2019
Hindsight is 20/20; it’s easy to look back on past mistakes and identify ways to prevent them from reoccurring, especially when it comes to breaches reported on the Office of Civil Rights (OCR) “Wall of Shame”. To better serve our healthcare provider clients, we recently looked back at the past year of Health Insurance Portability […].
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Omnisend
JULY 30, 2019
Drip campaigns, a.k.a. email autoresponders, lifecycle emails, and automated campaigns are highly valued in all kinds of businesses. Mostly for delivering the right message at the right time to the right person. They help you reach your goals according to your business model. Drip campaigns can help you onboard, nurture leads, educate, upsell, promote and Read more The post 5 Drip Campaign Emails That Make You Money 24/7 (+ Examples) appeared first on Ecommerce Marketing Automation | Omnisend.
Ecommerce Platforms
JULY 30, 2019
If you haven't got your business website up and running yet, you're probably wondering which website builder to use. If that sounds like you, we strongly recommend at least considering WebStarts. This solution offers users a wide array of features as well as enormous scope for customizing the look and feel of your desktop and mobile site – arguably, even more so than traditional website builders.
Omniconvert
AUGUST 1, 2019
If Tony Stark was more focused on his company and less on his superhero career, the following quote would have been like this: “You know, the question I get asked most often is, ‘Tony, how did you increase your conversion rate?’ (*Long pause*) By email marketing!’” Getting yourself into the world of email marketing is not by any means a difficult task… The post 8 Email Marketing Campaign Examples to Increase Conversions appeared first on eCommerce Growth Blog.
Forrester eCommerce
JULY 30, 2019
If you missed my intro blog, “A New Rhythm in HCM“, here’s the summary: I’m new to Forrester after more than 25 years working for software vendors, including, most recently SAP, where I was a part of SAP SuccessFactors product leadership team. I’m very excited to be leading the re-ignition of Forrester’s Human Capital Management/ […].
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Omnisend
JULY 31, 2019
It seems that just about everyone is trying to sell something online today, and there is a constant push to increase traffic and conversions. But after you’ve assembled your basic marketing strategy, how do you decide which tactics are going to give you the best results? If you’re on a tight budget, you probably don’t Read more The post 6 Ways to Boost eCommerce Sales without a Fat Budget appeared first on Ecommerce Marketing Automation | Omnisend.
Wiser
JULY 30, 2019
Promotions are a popular technique for brands and retailers to motivate customers and drive sales. You’ll see promotions in all shapes and sizes, from buy one get one free to a percent off to free shipping. . Here’s how leading brands and retailers today create effective sales promotions: . 1. Track Competitor Behavior. The first step toward a high-quality promotional strategy is to track competitor behavior.
Omniconvert
AUGUST 2, 2019
Welcome to Growth Interviews! Welcome to Growth Interviews, the fun, stimulating and engaging series of conversations driven by digital business growth. Our mission is to provide insights and ideas from world-class professionals on the topic of growth and to cut through the noise of so-called marketing tips and tricks, revealing the money-making strategies behind e-commerce.
Forrester eCommerce
JULY 30, 2019
Traditional retailers have been impacted more than most when it comes to digital disruption. Even retailers and brands that have embraced the urgency to transform often struggle to prioritize investments and create the right culture. Fortunately, we can learn from organizations that are embracing a pragmatic approach to transformation. They often start with focused innovation […].
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Liveintent
JULY 31, 2019
The world of advertising and marketing technology can be very complex. That’s why we created LiveIntentional as a way to explain these very complex concepts in ways even kids could understand. This week, we talk to the children of the men and women of LiveIntent and see just how much they know about what their parents do all day. The post Bring Your Kids to Work Day appeared first on LiveIntent Blog.
SellBrite
JULY 29, 2019
There are hundreds of online marketplaces for sellers to choose from. Amazon, eBay, and Jet are just three that come to mind. If you’re like most online sellers who want to increase their exposure, then you probably list products on more than one marketplace. But here’s the thing: A lot of these marketplaces charge a monthly fee — plus other fees — to maintain your account.
Retail Technology Review
JULY 30, 2019
By Joemar Carillo, a content writer for Assosia, a retail research company based in the UK. With the market becoming more and more competitive, companies should carefully implement an effective competitive pricing strategy. Competitive pricing strategy is where the final prices on their products or services have been analysed, modified and evaluated against the prices of their competitors.
Forrester eCommerce
JULY 29, 2019
5G Presents Immense Innovation Potential 5G promises to usher in not just new use cases in every industry but also new business models. Some of the most relevant use cases across industries, such as those enabled by AR/VR and massive IoT, fit right into improving customer experience and digital transformation. As a change agent, […].
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The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.
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