BigCommerce

OCTOBER 12, 2017

The holidays are no easy time of year for online stores. While some sit it out entirely, the vast majority of online brands look to the holidays as a final year-end cap on revenue. And often, Black Friday to Cyber Monday can make or break a business’s entire fiscal forecast. There are plenty of online articles out there –– heck, we even ran one –– where industry experts and influencers advise of which seasonal marketing strategies online brands and ecommerce marketers should use to ensure

eCommerce 410

eCommerce Shipping Costs Social Media Multi-channel 410

RTP blog

OCTOBER 9, 2017

By Chris Whitlow, Edukate Stress plays a huge role in the productivity, focus and feelings of employees. Stressed employees can lose the ability to be present and attentive in the workplace, which is a crucial part of providing excellent customer service. Because a great deal of stress arises from financial challenges, retailers should offer financial wellness benefits that empower their employees to take control of their overall financial journey now — instead of simply planning for long-term r

Retail 225

Retail Presentation Improvements Management 225

Optimizely

OCTOBER 12, 2017

B2C marketers everywhere are in agreement: personalization continues to be vital for success, especially this holiday season. In the 2017 Ecommerce Holiday Report , which asked hundreds of ecommerce leaders how they’re approaching marketing this holiday season, 31% of B2C marketers say personalization is their #1 focus. Only segmentation slightly beat out personalization, with 33% of marketers listing it as a top priority.

Webinar 210

Webinar B2C Games eCommerce 210

Kissmetrics

OCTOBER 11, 2017

Salespeople are at their most valuable when interacting with customers one-on-one. They are highly trained, highly paid professionals who want to convert as many leads into sales as possible. In fact, 80% of sales people think the phone (where they can sell one on one) is the best channel for closing a deal. The problem is that setting up a meeting with a lead requires a lot of tedious and repetitive work which humans don’t do well.

Arts 212

Arts Books Channel Other 212

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

Payments

Canonicalized

OCTOBER 9, 2017

Everyone has to know a bit about SEO. But so few of us make decisions based on reliable information. With the Log Analysis article, we are taking the first step in helping people realize the value of this kind of information. By reading this article, you are enrolling on the right path. The post Log File Analysis for SEO – Working with data visually appeared first on Canonicalized.

SEO 178

SEO Article Information 178

RTP blog

OCTOBER 11, 2017

When retailers offer complementary services along with products, it can be a great way to stand out in a crowded marketplace. Best Buy’s Geek Squad has been successful enough to invite competition from Amazon ; Office Depot recently spent $1 billion to buy CompuCom as a way to move quickly into IT services, and IKEA’s purchase of TaskRabbit gives the retailer a connection to the “gig” economy.

Clothing 170

Clothing Accessories Retail Customer 170

SellBrite

OCTOBER 11, 2017

The internet may be the great equalizer in many ways, but some ways to sell your products online are just more successful than others. All online marketplaces have pros and cons—and by selling across multiple channels, you can take advantage of the best aspects of each one. But to actually get the most out of each channel, you have to know what to focus on.

Merchant Services 153

Merchant Services Shipping Costs Fulfillment Shipping 153

Ecommerce Platforms

OCTOBER 11, 2017

Ever thought about selling shower curtains with your original design printed on them? How about coffee mugs with inside office jokes? Or statement phone cases? These custom products are sold all over the internet, but the good news is that there's always room for more creativity. After all, your ideas are going to be completely unique, allowing you to make money on your best designs.

WooCommerce 134

WooCommerce Shipping Costs Fulfillment Shopify 134

RTP blog

OCTOBER 13, 2017

By Adam Fingerman, ArcTouch Mobile & Connected Experiences No doubt about it, bots are coming. Forgive the hyperbole, but I mean really coming  —  in a life-changing, business-disrupting way. Think beyond today’s experimental first-generation chatbots on consumer messaging platforms like Facebook Messenger, Kik and WeChat — and the enterprise versions of these digital denizens that live on business chat services like Slack and Skype.

B2B 150

B2B Marketing Information Mobile 150

My Wife Quit Her Job

OCTOBER 9, 2017

Recently, I wrote a comprehensive post that compared and contrasted the following 4 email services. Mailchimp – My first email provider ever AWeber – An email platform I was on for 6 years ConvertKit – The email provider I was using prior to my recent change Drip – What I’m using now for my blog And in that article, I revealed that I had recently switched over to Drip for MyWifeQuitHerJob.com.

Blog 125

Blog eCommerce Article Recommendation 125

Advertisement

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Omniconvert

OCTOBER 10, 2017

Today’s post about the best pricing strategies comes from our friend Burc Tanir, Co-Founder and CEO at Prisync. Pricing is one of the main forces that affect conversion rates for every e-commerce business as online shoppers around the world have a significant interest in a good deal. And because of that, they will never hesitate to […]. The post 4+1 E-commerce Pricing Strategy Tactics appeared first on Conversion Rate Optimization (CRO) Blog.

eCommerce 144

eCommerce Blog 144

Sailthru

OCTOBER 10, 2017

A new study from a U.K.-based realtor provides some real numbers to support the positive impact of physical stores on ecommerce engagement. Analysts are forecasting a rosy holiday season for online retail this year, likely with some help from the omnichannel shoppers making brick-and-mortar an ecommerce driver. This week we’ll look into these two items and also review another new study, this one about email’s continued value as a revenue driver for publishers.

eCommerce 121

eCommerce Leisure Omnichannel Internet Retail 121

RTP blog

OCTOBER 10, 2017

By Adam Blair, Executive Editor When it’s placed alongside more concrete assets like real estate, on-hand inventory and a healthy marketing budget, “corporate culture” can seem like a wimp. Certainly it’s nice to have a positive corporate culture, but what does it really add to the bottom line? Let’s look at it another way: how harmful is a negative corporate culture?

Books 150

Books Other Retail Improvements 150

A Better Lemonade Stand

OCTOBER 9, 2017

The winner of our first ever Lemon-aid 2017 campaign where we're investing a $35k prize package of some of the best ecommerce resources is. The post And the Winner of Lemon-aid 2017 ($35,000 Investment Package) is… appeared first on A Better Lemonade Stand.

eCommerce 118

eCommerce 118

Advertisement

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

Klaviyo

OCTOBER 11, 2017

What exactly is a win-back email? It’s an email sent to inactive subscribers — someone who has engaged with your company in the past (purchased, opened emails, etc.) but for some reason or another, have stopped doing so for a predetermined period of time. If you’re not sending a win-back campaign than you’re leaving money on the table. Why do I say that?

Electronics 106

Electronics Clothing Subscription Customer 106

Omniconvert

OCTOBER 12, 2017

Retention strategies, Hubspot’s strategic decision on what type of customers to serve, the infinite growth illusion, the role and responsibility of big players such as Facebook, Apple, Google, AI and the future of our planet are among the key topics that Sam Mallikarjunan and Valentin Radu touch on in this insightful and fun conversation. This […].

eCommerce 104

eCommerce Blog Customer 104

Steve Dennis

OCTOBER 9, 2017

Given the continued rapid growth of online shopping, it might seem crazy to suggest that the era of e-commerce is coming to an end. Yet while we are used to talking about e-commerce as a separate thing — and isolating statistics for digital transactions versus brick-and-mortar same-store sales — it’s increasingly clear that these are becoming distinctions without much of a difference.

eCommerce 103

eCommerce Channel Books Download 103

Canonicalized

OCTOBER 9, 2017

Everyone has to know a bit about SEO. But so few of us make decisions based on reliable information. With the Log Analysis article, we are taking the first step in helping people realize the value of this kind of information. By reading this article, you are enrolling on the right path. The post Log File Analysis for SEO – How to do it like a pro appeared first on Canonicalized.

SEO 93

SEO Article Information 93

Advertisement

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

eCommerce

ROI Revolution

OCTOBER 12, 2017

Demographic Targeting is one of the most widely under-utilized features in Google AdWords, yet it is an unbelievably powerful asset. Many advertisers seem unaware of its existence & availability for Search campaigns, despite its inherent ability to increase reach capabilities. Considering most paid search strategies evolve around the idea of finding the right customer at the right time; why not leverage what you know about your customers to help better identify who is right and who isn’t?

PPC 92

PPC B2B Other Presentation 92

Retail Technology Review

OCTOBER 11, 2017

GlobalWebIndex, in partnership with London-based digital marketing agency, Found, is working with world-famous guitar manufacturer Fender as its insights partner to help amplify the brand's online presence.

Marketing 79

Marketing 79

Bootstrapping Ecommerce

OCTOBER 10, 2017

Understanding copyright law can be confusing & intimidating when you’re first starting out but this post easily explains the best ways to copyright t-shirt designs. The post How to Copyright T-Shirt Designs appeared first on Bootstrapping Ecommerce.

eCommerce 80

eCommerce 80

Rishi Rawat

OCTOBER 9, 2017

Ecommerce is great for ideas that are utterly impractical as a physical store but make perfect sense when connecting a wide market even if only 1 in 10,000 people would be interested. Stocx.com is such an example. It’s a secondary market for sneakers.

eCommerce 70

eCommerce Marketing 70

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail

Sailthru

OCTOBER 13, 2017

How do savvy brands increase their sales? Increasingly, it’s by leveraging direct connections with consumers built through loyalty programs , email, and multi-channel personalization. This week we’ll look at how Macy’s, Nike and The New York Times are using these strategies to create relevant consumer connections that increase revenue. To Win Back Consumers, Macy’s Redesigns Its Loyalty Program.

Multi-channel 74

Multi-channel Internet Retail Travel Books 74

OrderDynamics

OCTOBER 10, 2017

This Is The Best Time To Start Your Omni-Channel Retail Strategy. When should you start your omni-channel retail strategy? Seems like a rhetorical question, right? From the interest point of your customers, the answer will always be right away. Frankly, your customers deserve to already have it available. But there are a number of factors that could play a part in the timing of when you want to start implementing your strategy.

Channel 78

Channel Retail Omnichannel Technology 78

ecomdash

OCTOBER 12, 2017

Ezee-Source was in search of an effective software solution, when they tried ecomdash and got a free Pitney Bowes account. Here's the results and impact. Read more. The post Customer Spotlight- Ezee-Source appeared first on ecomdash.

Customer 72

Customer Blog 72

eCommerce Training Academy

OCTOBER 8, 2017

It’s easy to launch an online store. It’s easy to create a beautifully designed website. It’s easy to plan creative marketing to drive traffic and sales in your store. But if your products sucks (or if no one wants to buy it), you won’t experience success any time sooner. Finding the right product to sell online is one thing online businesses struggle with.

Hobbies 78

Hobbies Accessories Apparel Blog 78

Advertisement

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

TradeGecko

OCTOBER 9, 2017

Keeping track of key sales and inventory forecast metrics takes the guesswork out of business planning and goal-setting. With the right data at your disposal, you can form a realistic picture of projected sales and revenues over a defined period, and keep an appropriate level of inventory on hand to meet customer demand.

Customer 68

Customer 68

Bronto

OCTOBER 12, 2017

Commerce marketers seem to start preparing for the holiday season earlier and earlier each year – and with good reason. Consumers now start their holiday shopping earlier than ever. Getting. The post Key Holiday Trends That Keep on Giving appeared first on Bronto Blog.

Blog 74

Blog Consumer Marketing 74

ecomdash

OCTOBER 9, 2017

Dropshipping is an easy business model to start due to its low startup cost. Use this guide to enter the ecommerce world and start a dropshipping business. Read more. The post How To Start A Dropshipping Business appeared first on ecomdash.

eCommerce 70

eCommerce Blog 70

Kibo

OCTOBER 12, 2017

As the holiday season revs up, many sellers are focused on their promotional […]. The post Tips For The Best Customer Service This Holiday appeared first on The Omni Channel.

Customer 67

Customer Channel Management eCommerce 67

Advertisement

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

Consumer