My Wife Quit Her Job

MAY 8, 2023

Today, I’m thrilled to have Vladi Gordon on the show. Vladi is the founder of Sellerboard, a software that helps you track profit and loss when selling on Amazon FBA. Having sold on Amazon for seven years now, I know that there are many hidden fees when selling on the platform. In this episode, Vladi and I reveal the ugly truth about selling on Amazon and how to calculate your true profit.

227

227

Zmags

MAY 11, 2023

Ecommerce has been known to face a “summer slump” as people get out and about and soak up the sunshine. But by taking advantage of some of the latest industry trends, you can get business booming well before the holiday height. As consumers look to take a break from work and get outside, make sure they turn to you to help them make the most out of that experience.

eCommerce 246

eCommerce Consumer 246

Salsify

MAY 11, 2023

If you’re new to social media marketing, you may feel like you’re trying to fit in with a younger audience — much like Steve Buscemi’s famous “30 Rock” character saying, “How do you do, fellow kids?

Social Media 118

Social Media eCommerce Marketing Omnichannel 118

Ecommerce Platforms

MAY 11, 2023

In today’s Askly review, we’re exploring the features and benefits of one of the most user-friendly tools for multilingual customer support on the market. Designed for the age of globalization, Askly ensures companies can connect with their customers in their native language, without complexity. Built from the ground up to simplify language translation, this chat-based solution requires no coding knowledge, and can be easily implemented into your website in no time.

Customer 104

Customer Live Chat eCommerce eCommerce Platforms 104

Speaker: Nicole Ramirez, M.A. - Marketing Director, Growth, Emerging Products - Forbes | Advisory Panel - University of Houston | Named Top 5 Digital Marketing TEDx Talks

Data-driven client engagement is revolutionizing the way businesses interact with their customers. Using data to understand customer behavior and preferences can improve personalization and customer pleasure. But while most businesses understand the value of data-driven client engagement and delivering tailored experiences, many are having difficulty implementing them.

Retail

Algopix

MAY 7, 2023

As eCommerce continues to grow and evolve, one thing has remained constant: the importance of social proof. Social proof is the concept that people will follow the actions of others in order to conform and make decisions. In the context of eCommerce, social proof refers to the influence that other people’s opinions and actions have on the purchasing decisions of potential customers.

eCommerce 110

eCommerce Social Media Customer Consumer 110

Forrester eCommerce

MAY 12, 2023

We Said 2023 Would Be Weird … We Were Right Just over a year ago, we were in the throes of the so-called Great Resignation. Nearly every call I had with a client was about how to compete for talent, including debates over signing bonuses vs.

Other 370

Other 370

UpSellIt

MAY 9, 2023

UpSellit has been recognized as a 2023 Inc. Best Workplace ! Each year, the honorees are considered against thousands of companies. Back in 2021, Inc. recognized companies that continued to rise amidst a chaotic year. The following year, Inc. honored companies that reimagined what a successful business should feel like. Now, in 2023, Inc. is highlighting a class of companies that continue to thrive and embrace change in a way that redefines what it means for a workplace to be great.

Improvements 148

Improvements Management 148

Omnisend

MAY 10, 2023

Reading Time: 12 minutes One of the biggest myths you’ve probably come across is that email marketing automation is expensive and time-consuming. The reality is, email marketing automation is only expensive and time-consuming if you’re using the wrong tool for your business. The right email marketing software will have features that can help you save time, such as customizable templates and pre-built workflows.

eCommerce 145

eCommerce Omnichannel Channel Customer 145

Forrester eCommerce

MAY 8, 2023

CEOs believe their companies are more focused on customers than their CMOs believe. According to Forrester’s 2023 State Of Customer Obsession Survey, 90% of CEOs indicate their focus on customers guides their brand, product, and pricing strategies – while only 57% of B2C CMOs feel the same.

B2C 368

B2C Customer Marketing 368

Algopix

MAY 8, 2023

If you’re an Amazon seller looking to streamline your business operations and improve your productivity, then ChatGPT may be the ultimate AI-powered assistant for you. ChatGPT is an advanced chatbot that uses natural language processing and machine learning to provide Amazon sellers with relevant insights and information to help them make informed business decisions.

eCommerce 128

eCommerce Improvements Customer Operations 128

Speaker: Brooke Cunningham, CMO at inriver

As demands for product information grow and the product journey goes circular, ensuring you have the right PIM software in place today is essential. Join our guest speaker, Chuck Gahun, Principal Analyst, Forrester in conversation with Brooke Cunningham, Chief Marketing Officer, inriver and Johan Boström, inriver Co-Founder & Chief Customer Ambassador, to learn about the expanding role of PIM and how to prepare for new product journey demands.

Webinar

Retail TouchPoints

MAY 12, 2023

We’re three years removed from the pandemic’s Great Resignation, and talent shortages remain across all industries, including construction, trades and other sectors requiring maintenance and repair technicians. Nearly 25% of construction workers are older than 55 — a growing trend that may see an industry short of over 340,000 workers by 2024. Over 70% of field service companies like utilities, telecom and property maintenance also have a shortage skills gap.

Customer Experience 130

Customer Experience Customer Travel Technology 130

Ecommerce Platforms

MAY 11, 2023

Are you in the beginning phases of your POD business and need help with how to price your products? Or are you still doing your research, reading through our reviews of different print-on-demand platforms, and now wondering how to price everything? Either way, it can feel somewhat overwhelming to arrive at this point. It's not always easy to get prices right when you’re just starting out.

Shipping 104

Shipping eCommerce Platforms Retail Shopify 104

Forrester eCommerce

MAY 10, 2023

With more than 300 million creators worldwide, the creator economy has grown exponentially over the last several years and shows no signs of slowing down. Creators — individuals who make and monetize social media content — matter to brands because they wield the power to make ideas, trends, songs, or products go mainstream overnight.

Social Media 358

Social Media B2C Marketing Customer 358

SheerID

MAY 8, 2023

More Than 30 Top Brands Announce Exclusive Offers For Students in Celebration of Graduation Season with SheerID

148

148

Speaker: Andrew Regan, Managing Partner at BlueSeed Retail Ltd.

Did you know that 70% of new retail technology fails to deliver expected benefits and can often decrease customer value, service, and experience? With that in mind, how can we empower our store associates to leverage new technology to optimize the customer experience and boost productivity? This exclusive webinar with Andrew Regan will dive into strategies to empower retail associates for success with new technology.

Retail

Retail TouchPoints

MAY 12, 2023

Nordstrom has appointed Cathy R. Smith as its new CFO, effective May 29, 2023. Smith brings extensive experience in retail finance posts, including serving as CFO at Walmart from 2010 to 2014 and at Target from 2015 to 2020. Most recently, she was Chief Administrative Officer and CFO at Bright Health Group. At Nordstrom, Smith will be responsible for financial planning and analysis, accounting, tax, internal audit, treasury, investor relations and strategy sourcing.

Retail 127

Retail Technology Information Other 127

Ecommerce Platforms

MAY 9, 2023

Dropshipping is undoubtedly a booming industry that allows for easy product access without the hassle of purchasing and storing inventory. So if you're looking to jump on the dropshipping gravy train, you might be in the market for a dropshipping platform. Here we're considering two such options: Spocket and Printful. Are you curious to know which is better for your business?

eCommerce Platforms 104

eCommerce Platforms eCommerce Fulfillment Accessories 104

Forrester eCommerce

MAY 10, 2023

B2B audiences expect the same responsiveness and relevance in interactions with providers that they seek in their personal consumer interactions.

B2B 369

B2B Customer Marketing Consumer 369

Salsify

MAY 9, 2023

While most holidays involve quality time with family and friends, online shopping holidays bring shoppers and their credit cards together to scour the web for the best deals. From influencers sharing their top picks on Instagram and TikTok to news sites publishing their lists of must-buy products, these shopping holidays are hard to avoid for consumers worldwide.

Consumer 107

Consumer Omnichannel 107

Advertiser: ZoomInfo

When economic headwinds pick up, sales leaders are the first to sound the alarm — and chart a new course. Longer sales cycles, larger buying committees, increased price pressure, and smaller teams can quickly combine to reduce your margin for error and increase the urgency to find a solution. To thrive in a challenging environment, sales teams need a rock-solid grasp of the fundamentals and the biggest force-multipliers they can get their hands on.

B2B

Retail TouchPoints

MAY 12, 2023

An affiliate of brand management company Bluestar Alliance has purchased the U.S.-based wholesale and retail business assets of the Scotch & Soda brand, which will allow its products to be sold in retail stores across the country. Currently the Amsterdam-based brand’s apparel, eyewear, fragrances and accessories are available in stores across Europe, North America, the Middle East, Africa and Australia.

eCommerce Platforms 118

eCommerce Platforms Apparel Accessories Retail 118

Ecommerce Platforms

MAY 9, 2023

Today, we’re going to be evaluating some of the best companies for selling print on demand hoodies in 2023. Print on Demand companies allow business leaders to add their own designs to countless products with minimal effort and initial investment. In this article: What is a Print on Demand Company? What to Look for in a POD Company for Selling Hoodies and Sweatshirts?

Shipping 104

Shipping Shopify eCommerce Platforms Subscription 104

Forrester eCommerce

MAY 10, 2023

The relentless focus on new technologies such as generative AI and ChatGPT in the news media, at conferences, and in vendor pitches obscures the bigger picture: Technology plays a supporting, not leading, role in enabling certain consumer experiences or marketing execution.

Consumer 322

Consumer Technology Marketing B2C 322

RetailDive

MAY 8, 2023

While the athletics giant has invested heavily in its own digtital channels and physical stores, the retailer is also trying to broaden its ecosystem to its wholesale partners.

Retail 116

Retail Channel 116

Advertisement

Inflation, cost of shipping, and changes in consumer spending are some of the biggest challenges online merchants face today. Get a thorough analysis of these trends, current customer behavior, and more in Shippo’s latest “2023 State of Shipping Report.

Shipping

Retail TouchPoints

MAY 11, 2023

Dollar General is beefing up its supply chain with of its first ground-up, dual facility in Blair, Neb. and two permanent regional distribution hubs in Newnan, Ga. and Fort Worth, Texas. The off-price retailer also is planning to expand its existing Jonesville, S.C. and Amsterdam, N.Y. facilities. The recently opened Blair facility combines the efficiencies of both traditional and DG Fresh supply chain networks as part of the retailer’s strategic, multi-phased shift to self-distribution of froze

Supplies 118

Supplies Customer Experience Retail Customer 118

Store Growers

MAY 12, 2023

Last Updated on May 12, 2023 Today we’re diving into the world of medical apparel and taking a closer look at FIGS, a company that’s been making waves in the industry. With their stylish and functional scrubs and dedication to sustainability, FIGS has quickly become a go-to brand for healthcare professionals. But how did they get there? Well, it turns out that their smart marketing strategies, including killer Google Ads campaigns, have played a huge role in their success.

Apparel 91

Apparel Channel Customer eCommerce 91

Forrester eCommerce

MAY 12, 2023

Learn the best practices for how you can build a future fit technology strategy in each of platforms, practices, partners, and people.

Technology 359

Technology Information 359

RetailDive

MAY 12, 2023

Blaming softer e-commerce sales as the reason for falling demand in corrugated packaging and beyond may be “overblown,” sources say.

eCommerce 115

eCommerce 115

Advertisement

Understanding search intent and getting the right customers in front of the right products is the best way to boost both conversion and the average order value of first-time and return buyers. A properly functioning site search solution is one of the most critical yet underutilized tools available to eCommerce merchandisers. Working to match site visitors with the relevant content they need improves and personalizes the user experience.

eCommerce

Retail TouchPoints

MAY 8, 2023

After a slower-than-expected 2022 holiday season, many retailers have tightened their budgets in 2023. While optimizing budgets in times of financial uncertainty makes sense, such times also provide smart marketers with easier opportunities to improve market position. According to research from Analytic Partners, 63% of marketers that increased their marketing investment during the financial crisis of 2008 generated a positive ROI.

Marketing 121

Marketing Retail eCommerce Channel 121

Store Growers

MAY 10, 2023

Last Updated on May 10, 2023 If you’re just entering the world of Google Merchant Center and Google Shopping, you might feel a bit lost when it comes to utilizing their benefits or the nuances between them. In a nutshell, Google Shopping is a platform where consumers can browse through millions of products and filter them by various categories, such as brand, price, location, article type, etc.

Customer 91

Customer Recommendation Mobile Article 91

Forrester eCommerce

MAY 11, 2023

HR Executives Gather to Discuss the Future of Work at UNLEASH US In April, I joined with my colleagues Betsy Summer and Katy Tynan at the UNLEASH US 2023 event held in Las Vegas.

Events 195

Events 195

RetailDive

MAY 11, 2023

Cathy Smith, most recently chief financial officer at Bright Health Group, is taking the job left open by Anne Bramman last year.

121

121

Speaker: DeAnna McIntosh, Retail Growth Strategist

The past three years have forever changed the retail landscape. Companies of all sizes were forced to welcome change with open arms and surrender to total flexibility in order to be agile in the ever-evolving economic environment. In 2023, we are navigating inflation and its impact on consumer spending, various lasting side effects from the pandemic, and a looming recession in the back half of the year.

Retail