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Not Just Black Friday: Let’s Talk Effective Cloud Planning for Ecommerce Year-Round

Retail TouchPoints

In the ever-evolving landscape of ecommerce, retailers face the ongoing challenge of adapting their cloud infrastructure to meet the demands of unpredictable consumer behavior. That’s why retailers must find ways to optimize their cloud resource planning strategies ahead of a time of demand.

eCommerce 223
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eCommerce Returns: What To Expect From The 2020 Holidays

Groove

With online returns expected to hit record highs, many eCommerce retailers must adjust their business operations and return policies to ensure a positive customer experience. eCommerce Returns: What To Expect In Early 2021. eCommerce Returns Are Forecasted To Reach A Record High. How To Face High eCommerce Return Rates.

eCommerce 363
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Retail TouchPoints and design:retail Reveal the 40 Under 40 Class of 2021

Retail TouchPoints

This year, the publications expanded nominations to include all roles and job functions in the retail ecosystem — from ecommerce and marketing to innovation and store design. The 2021 winners of Retail TouchPoints’ and design:retail ’s 40 Under 40 are: Liz Aiello , Senior Associate , MG2. Mia Croft , Creative Director , Native.

Retail 325
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Why Retailers and Social Networks are Saying ‘Full Stream Ahead!’

Retail TouchPoints

Social media has been an incredible driver for ecommerce growth, and platforms are leaning in, creating new features to facilitate not just purchases but an online experience. Ecommerce now represents 21% of Nike’s total direct-to-consumer revenue , with 40% of that coming from its mobile apps. Through 2021, nearly all the major U.S.

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Balancing Customer Loyalty in an Age of Growing Business Costs

Retail TouchPoints

Since 2020, the global economy has sat on pins and needles as the fallout from COVID-19 rippled through 2021, 2022 and 2023. Consumers again and again have propped up the economy, fueling consistently strong growth in ecommerce and giving the retail industry an important edge in otherwise dark times.

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Why NPS Falls Short in Ecommerce, and the Case for Earned Growth Ratio as a Better Metric

Retail TouchPoints

Customer satisfaction and loyalty are paramount in today’s competitive ecommerce landscape, since customers have countless brands, retailers and marketplaces to choose from. Essentially, a high NPS might look good on paper — but lack true substance. Measuring EGR in ecommerce is even simpler. that keep them coming back for more.

eCommerce 147
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The Future of Ecommerce Demands a Better Understanding of Online Consumer Journeys

Retail TouchPoints

Global ecommerce rose from 15% of total retail sales in 2019 to 21% in 2021. It now sits at an estimated 22% of all sales, according to a 2022 Morgan Stanley global ecommerce forecast report , which notes that “Over the long term, the ecommerce market has plenty of room to grow and could increase from $3.3

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