‘The Spotify of Fashion’: A Look Inside the New Shopping Platform from the Founder of True Fit
Retail TouchPoints
APRIL 14, 2023
Described as a “constantly learning fashion marketplace,” the platform combines AI and human curation to present each shopper with a personalized selection of fashions from more than 2,000 participating brands. Brandon Holley, Chief Fashion Officer, Shoptrue That push and pull is evident in the platform they are building.
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