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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

Todd Harris knows how to leverage effective video game marketing strategies to get games in front of players. As the former COO and Co-Founder of Hi-Rez Studios, he spent 15 years making games and marketing them to gamers — with the studio’s games reaching 150 million players. (At

Games 194
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Generation Z: Between the Worlds of Digital and Analog

Retail TouchPoints

Constant interaction with friends on Instagram and TikTok is part of Generation Z’s lives, so there is no question that these social media channels influence what digital natives put in their shopping carts. Shopping with a PC or smartphone only ranks second and third in the PwC study. Payments play a key role.

Payments 243
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Gen Z’s Message to Merchants: Meet Us in the Metaverse

365 Retail

A new study from FIS ® (NYSE: FIS), shows how the shopping preferences of younger UK consumers have shifted as adoption of embedded finance services reaches mainstream usage among Millennials and Gen Zs, while their older counterparts are less engaged with newer, digitally-oriented financial experiences.

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9 Crucial Headless Commerce Trends to Watch In 2023

GetElastic

The world of commerce is evolving rapidly, and brands need to keep up with the latest technologies and trends to stay ahead of the game. This approach also enables businesses to provide a more seamless and consistent experience across multiple channels, from desktop to mobile to social media.

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Cyber Weekend Benchmarking Data: 2023 SaaS and Software Holiday Spend Report

FastSpring

Are you looking for a merchant of record to help you grow your business internationally? FastSpring provides an all-in-one payment platform for SaaS, software, video game, and digital goods businesses, including VAT and sales tax management, payment localization, and consumer support. Additionally, while U.S.

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How to Make Money on TikTok Without The Unrealistic Hype

Ecommerce Platforms

First things first, the average TikTok creator doesn’t receive direct payments for producing and uploading TikTok videos. Not to mention, these payments also take into account the number of views and your audience's engagement rate. More commonly, TikTok’s highest-paid users monetize their accounts through multiple income streams?

Payments 193
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Top Risks For Retail Businesses In 2021 (And in The Next Decade)

Retail TouchPoints

With the adoption of e-commerce on the rise, brick and mortar retail businesses face increased risks of having to shut down. Indeed, Statista predicts ecommerce revenue to reach $563.4 Similarly, Home Depot also faced a large-scale data breach in 2014, leading to over 56 million payment information being stolen.

eCommerce 300