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Engaging Customers Beyond the Point of Sale with Mobile Marketing

Retail TouchPoints

It doesn’t just refer to experiences like bungee jumping or white water rafting, but rather, encompasses the consumer desire for a valuable end-to-end brand experience. Companies need to view their apps as a vehicle that not only generates sales but builds their brand. Perhaps you’ve heard of the experience economy. Key Takeaways.

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5G in Retail: Creating the WOW factor

Retail TouchPoints

In retail, the wow factor refers to the business’ ability to amaze customers and convert them into store or brand admirers. 5G can also connect mobile point-of-sale (POS) terminals , self-service kiosks, scan-and-go checkouts and other forms of frictionless shopping with ease. Tractor Supply Co.

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Untethered – how mobile POS transforms the checkout

iVend

The point of sale is the engine room of every store, where the transactional business of retail takes place. It’s also often the only point at which there is any direct engagement with the shopper. Flexibility – the number of checkouts a store needs may increase – say in holiday season, or during sales.

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Why Retailers’ Obsession with Conversion is Keeping Them from…Converting

Retail TouchPoints

This shopper will be doing what we refer to as “spearfishing,” or typing a very specific search phrase into the internet, such as ‘black backpack with 15.7-inch Peter Karpas is CEO of Bold Commerce , the checkout company for leading omnichannel retailers and DTC brands. inch laptop sleeve and a water bottle holder.’

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How Integrated POS Tech is Helping Electronics Retailers

iVend

In today’s modern retail stores, the point of sale no longer has to be a fixed counter – it could be anywhere in the store. With mobile point of sale systems, transactions don’t have to take place within the store. The hardware can be any mobile device that can run your store’s point of sale software.

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The Role of Mobile POS Solutions in Modern Retail

iVend

In today’s modern retail stores, the point of sale no longer has to be a fixed counter – it could be anywhere in the store. With mobile point of sale systems, transactions don’t have to take place within the store. The hardware can be any mobile device that can run your store’s point of sale software.

POS 52
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Increasing personalization using the power of analytics

iVend

Read more Retailers who understand their customers and use that knowledge to personalize customer engagement benefit on two fronts: Closing the gap – between the online and instore experience, to offer a true omnichannel retail experience.

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