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Brand Loyalty Examples: 8 B2C Brands with a Rabid Fanbase

Optimizely

Following in Apple’s footsteps, we’ve put together a list of B2C brands that have built up a loyal following of fans that have enabled them to grow and expand their businesses rapidly. This is partly due to its strategy of growing through word-of-mouth recommendations and reviews, rather than a traditional marketing strategy.

B2C 261
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5 Reasons Why Every B2B eCommerce Site Should Take Lessons From B2C

SellBrite

Whether you are reeled in by an Instagram ad, hear about a cool new product from a friend, or get a half-dozen texts from your wife reminding you to order more filters for the coffeemaker, most quick B2C purchases we make follow the above pattern. Every year, B2B buyers are acting more and more like B2C buyers. Let’s get to it.

B2C 114
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How eCommerce Impacts B2B Account Management

GetElastic

I will explore some of these areas and provide some recommendations for how to get the account team, marketing team and eCommerce team aligned. Back in 2015 Forrester analyst Andy Hoar forecasted that 1 million US B2B salespeople will lose their jobs to self-service eCommerce by the year 2020. Market Trends in B2B eCommerce.

B2B 141
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How I Turned My Father’s 90s B2B Business into California’s Fastest Growing Online Succulent Seller

BigCommerce

Nothing might of ever happened, if it weren’t for Magento Go shutting down and recommending their customers to BigCommerce. The email they sent to alert us recommended BigCommerce. Back in 2015, I was getting emails like crazy from apps and tool companies trying to get me to use their service. Nothing really happened.

B2B 371
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You Are Doing Your Marketing Wrong (and I Have the Data to Prove It)

Kissmetrics

As for the industry, I talked to companies in the B2B space as well as the B2C space. Here’s my overall traffic excluding any cost per click type of ads for 2015. Here’s a recap… In 2015, SEO was really expensive for me when you look at it from a cost per visitor standpoint. A whopping 868,821 unique visitors.

Marketing 268
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Navigating Omnichannel Complexities: 3 Tips for Success

GetElastic

With e-commerce sales rising rapidly, there are a few key recommendations to consider so that your in-store sales remain healthy. At Elastic Path we work with leading B2C and B2B organizations to help them deliver enterprise e-commerce that is flexible and open. In 2015 alone, experts estimated that US$4.1-billion

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5 Ways To Drive More Sales To Your Ecommerce Website

VTNS Solutions

According to Google, 2015 is the first year mobile searches is surpassing desktop search. This shows the role mobile is playing the in marketing funnel for most B2C companies. . Recommendation : Make sure your website is mobile-friendly. Recommendation: . Page speed. . We want information and we want them fast.