RTP blog

APRIL 9, 2018

By Tom O’Keefe, 4-Tell Nordstrom has long been synonymous with the words ‘Customer Experience.’ Defining what it means to provide the white glove treatment — and proving that it equates to a fiercely loyal customer base — businesses have always looked to them for strategies to enhance the customer experience.

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RTP blog

JANUARY 9, 2019

The term “omnichannel” gets thrown around a lot — some might say too much — by retailers and industry observers. However, the word still conveys an important truth: retailers must take every action possible to maximize customer engagement opportunities across both traditional and emerging channels. Is that the secret to its success?

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Retail TouchPoints

MARCH 25, 2024

This year, we’ll hear senior-level executives’ perspectives on how customer experiences are evolving as content, community and commerce converge. With an emphasis on customer experience, RICE has three tailored tracks to reflect the distinct interests and needs of its key audience members. Click here to read the article.

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Retail Article Omnichannel Customer Experience 254

Optimizely

MARCH 13, 2018

Shoptalk 2018 is right around the corner, which means it’s nearly time to pack your bags for The Venetian in Las Vegas. Here are the sessions you can’t miss if you’re a B2C marketer — whether focused on consumer behaviors, the rapid evolution of ecommerce, the growth of omnichannel, or the importance of customer experience.

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Retail TouchPoints

MAY 10, 2023

The retailer was acquired by South African holding company Steinhoff International in August 2016, then filed for bankruptcy protection as part of a reorganization in October 2018. In January 2022 , Mattress Firm filed for an IPO, but cited market volatility when it put those plans to bed one year later , clearing the path for an acquisition.

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ROI Revolution

MAY 20, 2021

For consumer packaged goods (CPG) brands, in particular, this change in the way consumers shop necessitated a different approach: omnichannel. Director, GM of Omnichannel at BigCommerce. But the reassuring strength of an omnichannel sales approach is that it’s a risk mitigation strategy at its core. Claim your copy!

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Retail TouchPoints

JUNE 13, 2023

When Houle started with Aldo Group as Senior Director of Digital Technology, “We were primarily focused on digitalizing our retail experience across all channels,” he said in an interview with Retail TouchPoints. This involves personalized product recommendations, marketing messages and customer service.

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TradeGecko

AUGUST 29, 2018

With customers’ expectations growing by the day and omnichannel commerce enabling improved, personalized customer experiences, the widespread adoption of omnichannel strategies is undeniable.

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TradeGecko

AUGUST 29, 2018

With customers’ expectations growing by the day and omnichannel commerce enabling improved, personalized customer experiences, the widespread adoption of omnichannel strategies is undeniable.

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Omnichannel Customer Experience Improvements Customer 60

Retail TouchPoints

APRIL 20, 2022

Brooklinen was an ecommerce pure play until November 2018, when it launched its first pop-up store in just four weeks — an experience that would inform its move into permanent stores. “If The plans were likely delayed due to the impact of COVID-19, but recent sales growth is a sign that the expansion can begin.

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Retail TouchPoints

DECEMBER 18, 2020

Associates play a crucial in the omnichannel customer experience. They create a face for the brand and use their personal experiences and opinions to guide shoppers seamlessly through the decision-making journey. Originally a multi-year plan, the project turned into a six-month sprint supported by Bold Commerce.

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Retail TouchPoints

MARCH 8, 2023

In 2018, Best Buy bought GreatCall , a provider of connected health and personal emergency response services, for $800 million , and the retailer acquired the Current Health care-at-home technology platform in 2021.

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Retail TouchPoints

OCTOBER 12, 2021

While the JOANN customer experience is extremely human-centric, the retailer doesn’t shy away from using technology. In fact, JOANN began an initiative to improve the store experience, involving everything from lighting, fixtures, open spaces, work tables and in-store tech, in 2018, with a pilot store in Columbus, Ohio. “It

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Retail TouchPoints

AUGUST 26, 2021

Conversational marketing enables marketers to build brand equity and improve campaign performance by transforming the customer experience through a combination of strategy, approach and technology. According to Gartner , 87% of brands expect to compete on customer experience in 2021.

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Forrester eCommerce

FEBRUARY 24, 2021

I made a prediction in January of 2018 that IT distributor disruption would continue. It was obvious that industry consolidation was accelerating, major distributors were diversifying, and private equity was getting more interested in transforming the industry.

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Steve Dennis

DECEMBER 27, 2018

So here’s a mostly objective–and decidedly self-indulgent–assessment of my Baker’s Dozen Of Provocative Retail Predictions For 2018. Regardless, as 2018 unfolded it seemed increasingly obvious that the retail apocalypse narrative was bogus. As predicted, 2018 brought a lot more activity here.

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OrderDynamics

JANUARY 9, 2018

Don’t Miss These Must-See Sessions at NRF 2018. In fact, there is less than a week before a multitude of must-see sessions at NRF 2018 starts. The full agenda of is a total of 46 pages (when printed) and can be a bit daunting, so check out my list of the top 10 must-see sessions at NRF 2018. Kicking it off with Levi .

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Sailthru

JUNE 13, 2018

But more than that, they illustrate the opportunity brands have to leverage their scale and modernize the customer experience. Instead, we tend to build up mental schemas, with a brick and click customer journey that includes online, mobile and yes, physical touchpoints. For the Modern Customer Experience, Size Isn’t Everything.

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Retail TouchPoints

JUNE 11, 2021

Now more than ever, retailers are looking for solutions to create more seamless in-person and digital customer experiences. Offering omnichannel shopping experiences requires real-time updates and a tech stack that works together in the background to power each leg of the buyer’s journey.

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Retail TouchPoints

MAY 18, 2023

Thanks to its core product — stylishly packaged, “beauty forward” hand sanitizers crafted in partnership with the well-known Givaudan perfume house — the brand achieved a $60+ average order value (AOV) from its inception in 2018.

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Retail TouchPoints

NOVEMBER 14, 2023

After it closed its last brick-and-mortar retail store in 2009, Circuit City launched a comeback in 2018 with an experiential ecommerce site. The integrations are slated to begin online and in select locations this year, with a more expansive rollout planned for 2024.

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Retail TouchPoints

NOVEMBER 8, 2022

“We are delighted that an executive with Michelle’s background, experience and stature is joining as President to work side by side with Chip for a meaningful transition period before becoming CEO,” said Bob Eckert, Chairman of the LS&Co. Board of Directors in a statement. She has a track record of building brands and talent.

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Forrester eCommerce

MAY 30, 2018

In today’s increasingly crowded digital commerce market and with increasingly tighter budgets, retailers have to make smart choices about which technologies to invest in and which they should forego for now. To help retailers sift through the options, we conduct an annual top trends study.

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Sailthru

JANUARY 5, 2018

Home Depot plans to spend billions in 2018 to create an ideal omnichannel experience. billion creating the ideal omnichannel customer experience, reports Internet Retailer. It’s in the customer’s pocket, it’s on the job site, it’s in their homes,” says Home Depot CEO Craig Menear. Billion Spend.

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Steve Dennis

JANUARY 9, 2018

2018 is likely to be just as wild and woolly, albeit in somewhat different ways. Many stores will close in 2018. Yet as much as technology can enhance the shopping experience the role of an actual human being in making the customer experience intensely relevant and remarkable should not be forgotten. Blockchain?

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RTP blog

NOVEMBER 7, 2018

This sixth annual Retail TouchPoints Store Operations Survey examines the top challenges omnichannel retailers face in shoring up their brick-and-mortar locations, and reveals the strategies and technology solutions they are using to meet those challenges. Yes, but there’s always next year! The combined 81%.

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Retail TouchPoints

JULY 22, 2021

billion back in 2018. In 2018, over 3 out of every 100 retail workers suffered an injury or illness, requiring time off. At the end of the day, only one certainty remains; the retail industry needs to keep improving its customer experience to stay in the game. .

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GetElastic

FEBRUARY 21, 2019

By the mid-2010s the outdated system had run its course and the lack of flexibility were negatively impacting customer experiences and expectations. million TV customers, 2 million broadband customers and 6.6 million mobile communications customers. Source: The Dots.

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Telecommunications Magazine Customer Experience Mobile 115

Retail TouchPoints

SEPTEMBER 28, 2021

Whatever valuable commodity data represents, it’s key for retailers in their quest to drive innovation and differentiation in vital areas including marketing, customer experience and product development. How Policy Complexity Impacts Experience Investments. For others, data is oil. from region to region. “We

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Omnisend

MAY 5, 2021

Since 2018, revenue from ecommerce food sales has almost doubled , with sales leaping in the millions between 2019 and 2020 alone. Customers have come to rely on online shopping more than ever—and the food ecommerce sector is embracing new trends to keep up with demand. How to Enable Food Ecommerce Trends with Omnichannel Marketing.

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Omnisend

MAY 5, 2021

Since 2018, revenue from ecommerce food sales has almost doubled , with sales leaping in the millions between 2019 and 2020 alone. Customers have come to rely on online shopping more than ever—and the food ecommerce sector is embracing new trends to keep up with demand. How to Enable Food Ecommerce Trends with Omnichannel Marketing.

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Food and Beverages eCommerce Merchant Services Social Media 78

Omnisend

MAY 5, 2021

BOPIS works particularly well within an omnichannel strategy , so after choosing the right ecommerce platform to host your store, you can look into a marketing platform that offers advanced omnichannel capabilities. Omnichannel marketing puts customer data front and center to provide an immersive, seamless customer experience.

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Retail TouchPoints

DECEMBER 14, 2022

Then, in 2018, the retailer launched its own internal delivery service featuring nearly 55,000 items. .” Kroger also has partnered with Instacart since 2017 to make a steadily expanding selection of grocery items, household essentials and alcohol available for delivery in as little as 30 minutes.

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365 Retail

JULY 5, 2022

Having joined in 2018, Henry has helped to transform the group, including implementing a rebrand, launching its highly automated fulfilment centre in the East Midlands, making its AI-powered chatbot the most popular customer service channel, and successfully navigating the pandemic.

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Retail TouchPoints

APRIL 6, 2023

MACH allows retailers to change and connect disparate systems to enhance customer experiences and quickly adapt to changing market conditions and customer demands. It was, however, achievable with MACH (Microservices based, API-first, cloud-native SaaS and headless) technology.

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Forrester eCommerce

NOVEMBER 3, 2019

In 2018, Alibaba generated a staggering $30.8 Every year since 2013, event founder Alibaba has generated more online gross merchandise volume (GMV) than all US retailers put together have generated on Black Friday and Cyber Monday combined. billion […].

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Retail TouchPoints

MARCH 5, 2021

But as retail brands race to deploy truly personalized marketing, the biggest challenge they face is personalizing conversations not just in one channel, but across all the channels customers use. Will 2021 be the year brands achieve omnichannel, personalized, automated two-way conversations? SMS, RCS, social media, etc.). Integration.

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