Holiday 2020: With $189 Billion in Online Sales on the Line, Transparency and Social Outreach are Essential
Retail TouchPoints
NOVEMBER 10, 2020
While this figure is down $50 from 2019, given 2020’s overall uncertainty, such a slight decline would represent a significant victory. Social and Mobile Should be Top of Mind to Win Ecommerce. Retailers have reason for cautious optimism this holiday season: shoppers are expected to spend an average of $997.79 year-over-year.
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