What is Programmatic Buying For PPC?
Kissmetrics
APRIL 22, 2021
You opt for a PPC campaign to promote your products on Google. Why You Should Use Programmatic Buying in Your PPC Campaigns. billion in 2020 and is expected to reach 155 billion in 2021. Since the entire process is automated, advertisers can scale their PPC campaigns with minimum effort while staying within their budget.
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