Kissmetrics

NOVEMBER 1, 2021

Enter Performance Max campaigns, which use AI and machine learning to improve your advertising strategy and offer a hands-off approach to winning with PPC. Google first introduced Performance Max campaigns at its Google Marketing Livestream event in May 2021. You don’t need to be a PPC expert to run these campaigns, either.

PPC 205

PPC eCommerce Improvements Management 205

ROI Revolution

JUNE 1, 2021

Last updated June 1, 2021. As the most efficient and scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Contactless payment methods surged last year with the pandemic and consumers’ concerns around safety. Marketing to consumers in a post-pandemic world. In 2021, 93.3

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

JULY 1, 2021

Updated July 1, 2021. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Alternative payment options have surged over the past year and a half after the coronavirus pandemic pushed consumers to be wary about high-contact shopping. Published March 12, 2020.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

MAY 6, 2021

Last updated May 6, 2021. With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. in 2021 over 2020 and approach $87 billion by 2022. COVID-19 brings increased consumer openmindedness.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

APRIL 8, 2021

Last updated April 8, 2021. With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. Casual apparel brands thrived in 2020 with consumers spending more time at home. Published March 12, 2020.

eCommerce 136

eCommerce Social Media Payment Services Small Business Retail 136

Inflow Insights

AUGUST 11, 2021

To help your eCommerce business prep for the 2021 holiday season, we’re publishing a multi-part blog series with digital marketing tips you need to implement today. Most online marketing — like PPC and paid social — is intrusive. Some consumers just need reminding, while others might respond to a personalized appeal.

Marketing 144

Marketing eCommerce Social Media X-cart 144

ROI Revolution

OCTOBER 7, 2021

Updated October 7, 2021. The 2021 holiday season will bring a challenge for brands looking to grow profitably. Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

NOVEMBER 4, 2021

Updated November 4, 2021. The 2021 holiday season will bring a challenge for brands looking to grow profitably. Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

JANUARY 5, 2021

Last updated January 5, 2021. Welcome to the first update to our COVID-19 + ecommerce blog of 2021. Now more than ever, it’s important for consumers and executives alike to understand the coronavirus trends that are having a major impact on society. billion in 2021 (up from $794.5B in Q2 2021 over Q1 2021.

eCommerce 147

eCommerce Social Media Payment Services Merchant Services 147

Omnisend

APRIL 30, 2021

Pay-per-click (PPC) advertising is an effective and popular method. By following the best practices for acquiring new customers via PPC advertising , you can focus on turning them into loyal and valuable customers. Videos also have the benefit of being highly shareable and easily consumable, helping you reach an even bigger audience.

eCommerce 148

eCommerce Social Media Omnichannel PPC 148

ROI Revolution

SEPTEMBER 2, 2021

Updated September 2, 2021. The 2021 holiday season will bring a challenge for brands looking to grow profitably. Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

Retail TouchPoints

JULY 30, 2021

trillion 2021: $6.68 The chaotic nature of online retail has resulted in a battle to drive traffic to websites by spending more and more on digital ads and pay-per-click (PPC). by the end of 2021, and in the UK, 74.8% The statistics are staggering. in Europe, 15.2% in the U.S., Source: [link]. trillion — 27.6%

Marketing 279

Marketing eCommerce Payments PPC 279

Retail TouchPoints

MARCH 22, 2022

The model that Amazon first pioneered 22 years ago — an online shop of products from third-party sellers (as opposed to its own inventory) and advertising offerings to help those sellers connect with consumers — is becoming commonplace across the retail industry. as of April 2021, based on monthly visits. Source: Statista.

Small Business Retail 288

Small Business Retail Retail Shopify eCommerce 288

ROI Revolution

APRIL 12, 2022

Ad spend stabilized again by March 2021 to 14% YoY growth. Since then, digital search ad spending has increased significantly as brands try to reach the consumers who spend more time online. from 2019 to 2020 to pass $58 billion, US search ad spending grew 46% in 2021 to reach $84.7 After growing just 5.9% to reach a record $95.2

Marketing 172

Marketing Social Media White Paper SEO 172

ROI Revolution

FEBRUARY 2, 2021

Last updated February 2, 2021. US consumers spent an average 25 more minutes on mobile devices in 2020 vs. 2019 ( eMarketer ). 39% of US consumers say they’ve used their smartphone more during lockdown ( Twigby ). Consumers spending 1 more hour per day online in light of COVID-19. Published March 12, 2020. Register here!

eCommerce 68

eCommerce Social Media Payment Services Merchant Services 68

Kissmetrics

DECEMBER 2, 2021

Add those to the traditional boost in consumer spending that occurs in the run-up to the holidays, and you have a recipe for a record sales quarter. Online shopping will be just as pivotal for consumers this festive season as last year. By the time you’re reading this, most consumers will already have started shopping.

Marketing 307

Marketing Shipping Costs Gifts Beauty and Health 307

Kissmetrics

MARCH 29, 2021

consumers over the age of 12 listen to podcasts. SEO, PPC, social media, technical SEO, and even link building are all crucial to increasing your Google rankings and driving leads and conversions. Dreamgrow reports content marketing is dead and 2021 is all about storytelling. More than half of U.S. What has changed?

Social Media 335

Social Media SEO Consumer Improvements 335

ROI Revolution

FEBRUARY 10, 2022

With TikTok, Instagram, and Snapchat ranking as the top downloaded apps in 2021, it makes sense that 40.8% With TikTok, Instagram, and Snapchat ranking as the top downloaded apps in 2021, it makes sense that 40.8% The fifth most popular trend that digital marketing professionals named is direct to consumer , with 49.4%

Marketing 78

Marketing Social Media White Paper PPC 78

Retail TouchPoints

JULY 21, 2020

But with socially distancing consumers continuing to spend more time online, and e-Commerce increasing in many sectors due to restricted brick-and-mortar shopping, the opportunities are out there. This change is due to hit in 2021, to give businesses that are currently focused on the impact of the pandemic time to prepare. .

Online Retail 186

Online Retail SEO eCommerce Retail 186

Kissmetrics

SEPTEMBER 17, 2021

The number of worldwide social media users will surpass 3 billion by 2021. On this first page, you can see information about your followers, such as their: Interests Consumer buying styles Household income categories Wireless carrier Gender. I integrate SEO and PPC for this very same reason. The same applies to social.

Social Media 358

Social Media Information PPC Beauty and Health 358

GetElastic

SEPTEMBER 15, 2021

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features.

B2B 146

B2B eCommerce Customer SEO 146

Inflow Insights

AUGUST 25, 2021

And, while 2021 is expected to be similar in many ways , you can’t rely on mere assumptions and go in blind. Between SEO, social, PPC, email, and content marketing experts, there’s a lot that goes on. Look at several years of holiday data, not just 2020. Last year’s holiday shopping season was (to put it mildly) abnormal.

eCommerce 109

eCommerce Marketing Shipping Costs Social Media 109

ROI Revolution

FEBRUARY 16, 2023

With all the uncertainty at the start of the pandemic, consumers felt apprehensive about spending their discretionary income. This resulted in high amounts of unsold non-essential consumer goods, which meant retailers had too much inventory that wasn’t being purchased. Many businesses were unprofitable during this time.

eCommerce 78

eCommerce Food and Beverages Supplies White Paper 78

365 Retail

NOVEMBER 14, 2022

As the supply chain issues and labour shortages that defined the 2021 festive period are more or less resolved, the opportunity for a strong peak period presents itself. In fact, in 2021, the UK alone accounted for over ten per cent of global Black Friday searches online. Plan, plan and plan some more!

Payment Services 59

Payment Services Shipping Costs Merchant Services Order Fulfillment 59

Kissmetrics

AUGUST 5, 2021

If you need help creating a high conversion landing page, use these resources below: Landing Page Resources: 12 Best Landing Page Examples The Anatomy of a Landing Page Landing Pages: What They Are, Examples, Tips, & Best Practices 7 Best Landing Page Builders to Increase Conversions (2021). Write Catchy Copy. Ad Copy Resources.

Social Media 348

Social Media eCommerce Download White Paper 348

Korona

NOVEMBER 30, 2022

Prepare for the holidays with PPC campaigns. Many people make more purchases during the holiday season, and discounts are a great way to attract consumers to your store. The psychology here is very simple: bonus packs or bundles work well because they make consumers feel they’re getting extra value for the same price.

Shipping Costs 52

Shipping Costs Marketing PPC Gifts 52

Retail TouchPoints

APRIL 13, 2021

As part of its ongoing mission to improve search results for consumers, Google will begin using new ranking signals starting in May 2021. Today, Belasco leads a team of more than 25 PPC, SEO, and conversion optimization specialists as a boutique, fully remote ecommerce marketing agency.

SEO 163

SEO Improvements Recommendation Mobile 163

ROI Revolution

JANUARY 5, 2022

That will be nearly 16% growth over 2021 and 34.5% in 2021, making up for some brick-and-mortar revenue lost around the onset of the pandemic. increase expected over 2021. Omnichannel will also continue to be key as consumers increasingly rely on a blend of online and offline shopping experiences. growth over 2020.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

365 Retail

AUGUST 22, 2022

For example, multiple retailers including Currys and Argos launched their sales events nearly a month prior in 2021 – starting from late October onwards. Laura Brown, head of demand generation at Esendex, comments: “The good news for businesses is that Black Friday appears to be shifting earlier and getting longer each year.

Telecommunications 64

Telecommunications Mobile PPC Electronics 64

Shopping Signals

FEBRUARY 5, 2019

You need them to promote your brand if you want consumers to give you a second thought – or even a first glance for that matter. PPC can be the most daunting of all the ecommerce traffic generation strategies out there because of the cost. Influencers are the people that everyone else listens to. 5) Facebook and Instagram advertising.

eCommerce 40

eCommerce SEO Social Media PPC 40

Kissmetrics

SEPTEMBER 8, 2020

Does your company manage Google Ads for third parties, and do you maintain some success with the pay-per-click (PPC) platform? Almost anyone can use Google’s PPC system to advertise on Google and grow their business (with the right budget and know-how). Being a Google partner also gives you access to easily consumable courses.

Merchant Services 71

Merchant Services PPC Document Management 71

Omnisend

APRIL 27, 2021

One study showed that athleisure is fast becoming the top American shoe market through 2021. Another great marketing idea is to utilize PPC advertising to increase brand awareness, interest, and revenue. Direct-to-consumer advertising has been growing in popularity in the last few years.

eCommerce 78

eCommerce Fashion Apparel Shopify 78

BigCommerce

FEBRUARY 13, 2018

billion digital buyers worldwide by 2021 ( eMarketer ). Business-to-Consumer (B2C). B2C ecommerce ecompasses transcations made between a business and a consumer. When you buy shoes from an online shoe retailer, it is a business-to-consumer transaction. Consumer-to-Consumer (C2C). Consumer-to-Business (C2B).

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

ROI Revolution

OCTOBER 1, 2020

Consumers spent nearly $212 billion on ecommerce between April and June 2020 according to new data from the US Department of Commerce. BOPIS also brings consumers the immediate satisfaction of receiving their item almost immediately without having to search for it in the store or wait for it to be shipped. 9/28 update. QoQ increase.

eCommerce 193

eCommerce Payment Services Merchant Services Small Business Retail 193

ROI Revolution

NOVEMBER 4, 2020

Most of the growth has come from consumers 35 and older, although all age groups saw slight increases. The coronavirus pandemic forced brands to pivot their 2020 ecommerce strategies immensely to cope with consumers’ constantly shifting behavior. 62% of consumers shop online more now than before the pandemic ( Bazaarvoice ).

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

DECEMBER 3, 2020

Consumers still spent a record $10.8 Online consumer spend grew the most on Small Business Saturday and Sunday, which saw 30.2% Online consumer spend grew the most on Small Business Saturday and Sunday, which saw 30.2% COVID-19 has accelerated many consumers’ shifts to direct-to-consumer (DTC or D2C) brands.

eCommerce 156

eCommerce Social Media Payment Services Small Business Retail 156

ROI Revolution

JULY 2, 2020

eMarketer predicts that YOY ad spending increases won’t return to where we expected them to be pre-pandemic until 2021. COVID-19 has thrown the entire ecommerce landscape for a loop, with consumers’ buying behaviors seemingly changing overnight. The journey to a new normal will be a slow one. 6/30 update. 2020 Ecommerce Paid Search.

eCommerce 173

eCommerce Payment Services Merchant Services Small Business Retail 173