Tue.Nov 20, 2018

article thumbnail

Moving Your Contact Center To The Cloud: Top Trends Fueling The Market

Forrester eCommerce

Transitioning your contact center to the cloud isn’t just for smaller businesses; it can help brands of all sizes boost agility and access to new features. In our new report, “The Forrester Wave™: Cloud Contact Centers, Q3 2018,” we identified the 11 most significant vendors in the space and evaluated them to help you select […].

Marketing 373
article thumbnail

The 7 Biggest SEO Lessons I Learned from a Google Employee

Kissmetrics

In the past, I broke down the most vital SEO strategy I learned , which came from a Google employee. This time, I thought I would do something similar and share the 7 biggest SEO lessons that I learned from a Google employee. Some of these things you may already know, but most you probably aren’t too familiar with. And of course, I am not telling you anything that would jeopardize my relationship with or the career of the Google employee.

SEO 273
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Five Vendors Lead In Forrester’s Inaugural “The Forrester Wave™: Unified Endpoint Management, Q4 2018” Evaluation

Forrester eCommerce

Our recently released evaluation, “The Forrester Wave™: Unified Endpoint Management, Q4 2018,” uses 28 criteria to evaluate the top 12 unified endpoint management (UEM) solutions on the market today. This was the first year that Forrester evaluated the UEM market, which is an evolution of enterprise mobility management (EMM).

article thumbnail

Plant Big-Ticket Items in Your Buyers’ Brains

Optimizely

Think about all the times you’ve had to make an expensive purchase. A new car, a house, a home theatre system, a washing machine, that $800 food processor that really can do it all… For most shoppers, these major purchases also tend to be one-off purchases. We don’t need multiple $800 food processors, much as we may love to chop and purée. But that doesn’t mean we aren’t tempted to splurge on high-cost items every once in a while.

article thumbnail

Innovation Fest: Summer of AI

Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.

article thumbnail

Principal Analyst Brian Solis Shares How Innovation Can Transform Your Brand

RTP blog

By Alicia Esposito, Content Strategist Brian Solis, author and analyst for Altimeter Group, studies consumer behaviors and how they, coupled with disruptive technologies, impact the way brands do business. Brian sat down with Alicia Esposito, Content Strategist for Retail TouchPoints, to discuss his latest research on retail innovation and how they align with holiday strategy and planning.

eCommerce 150
article thumbnail

WP Engine Review [Hosting Service]

Ecommerce Platforms

This WP Engine review comprehensively evaluates its features and functionalities, including the overall WP Engine pricing. This should help you determine its relevance to your business. Let’s be honest. While the phenomenal growth the hosting industry has seen lately is largely beneficial, it also introduces a whole new complex twist. It’s essentially not single-faceted anymore.

More Trending

article thumbnail

How to Maintain Brand Consistency Across All Mediums

Bootstrapping Ecommerce

New to branding? This is what companies of all sizes can do to maintain brand consistency in the current market environment. The post How to Maintain Brand Consistency Across All Mediums appeared first on Bootstrapping Ecommerce.

eCommerce 125
article thumbnail

Why personalisation means good retail

Retail Technology Review

Retailers are all chasing a personalisation dream, aiming to tailor in-store and online propositions to ensure their customers feel like they’ve received relevant, impactful, and delightful experiences.

Retail 107
article thumbnail

5 Tips for Diversifying Your Discounts This Holiday Season

Sailthru

Thanksgiving is just about here and the average American probably has the same menu: turkey and stuffing, followed by pumpkin pie and a ton of shopping. Between low unemployment and high consumer confidence, eMarketer projects this year’s holiday sales to top $1 trillion for the first time. That number is all the more staggering once you consider that it’s $1 trillion after the discounts.

article thumbnail

Freshworks and Pitney Bowes bring AI-powered self-service to the frontlines of shipping and mailing

Retail Technology Review

Freshworks, the customer engagement software solutions provider, has partnered with Pitney Bowes, a global technology company that provides commerce solutions in the areas of ecommerce, shipping, mailing, and data to integrate Freddy, its recently launched Omnibot Artificial Intelligence (AI) engine with the next generation SendPro C-series device.

article thumbnail

From Concept to Deployment: Building Commerce Storefronts with Composable UI

article thumbnail

Optimizing Frequency of Remarketing Emails

UpSellIt

Blast from the Past: At one point, email remarketing campaigns were known by a much more aggressive name: Email Blasts. As one might expect, such campaigns suffered from poor public perception. Think about it; would you want to have your email address “blasted” by a company you entrusted with your personal information? Such tactics are not only generally ineffective, they often lead to high unsubscription rates.

article thumbnail

Online sellers fail to use own data to improve business performance

Retail Technology Review

Online sellers are using e-commerce solutions to gather better data insights, yet many are failing to use it to make better business decisions, new research by Sana Commerce has found. Whilst 42% are using data to improve customer service, only 24% are using data for buying behaviour analysis and two thirds are not using it to improve the user experience.

article thumbnail

Storm Watch: Holiday Retail Forecast

Liveintent

The Holiday Shopping season is upon us. To help all your retailers out there know what to expect over the coming weeks, we turn to our local weatherman for our Holiday Retail Forecast. Grab your galoshes and pack your parkas, because we’re looking at a high of $720 billion and about 10 thousand orders per minute over the Black Friday/Cyber Monday weekend.

Retail 67
article thumbnail

Making the case for Transportation Management System….a BluJay Solutions white paper

Retail Technology Review

There was time when shippers were able to run their transportation networks with a few human resources, a couple of spread-sheets, and a reliable phone line.

article thumbnail

How To Craft Your Perfect Retail Tech Stack

Speaker: Jason Cottrell and Brian Walker

The era of all-in-one platforms is over. Now, retail success depends on integrating a blend of diverse technologies to thrive. As customers and stakeholders expect agility and innovation, how can you meet these expectations efficiently without stumbling into complexity? Explore a customer-centric approach to navigating digital transformation in retail.

article thumbnail

Amazon Announces New Headquarters

ROI Revolution

On November 13, 2018 , Amazon, the world’s first trillion dollar company announced that it would be opening its new headquarters in two locations— Long Island, New York and Arlington, Virginia , each gaining over 25,000 employees. The decision to open two new Amazon locations is attributed to the vast local and regional talent available. This decision may seem insignificant for a company of Amazon’s size, however it is actually one with a multi-fold impact.

article thumbnail

How Alibaba Positioned Itself to Win Over Luxury Brands | Salsify

Salsify

Nearly 80% of luxury sales are digitally influenced , and luxury ecommerce spending is expected to more than triple by 2015, according to a study by McKinsey & Company. Despite these numbers, luxury brands remain hesitant in entering the ecommerce arena, whether it’s their own direct-to-consumer sites or marketplaces like Amazon. There is one global etailer that has been able to partner with luxury brands and their parent companies: Alibaba.

article thumbnail

The Commerce Marketer Podcast: Paid Search Strategies, Changes, and Trends for 2019

Bronto

Host: Greg Zakowicz, Senior Commerce Marketing Analyst, Oracle Bronto Guest: Roy Steves, Founder, StatBid During the 2017 holiday season, paid search drove more than 23% of website traffic. It is. The post The Commerce Marketer Podcast: Paid Search Strategies, Changes, and Trends for 2019 appeared first on Bronto Blog.

article thumbnail

Meet the new Dynamic Yield brand – a story of our evolution and growth

Dynamic Yield

As champions of digital transformation, we set out to rebrand Dynamic Yield, from content to design, development, all the way to product marketing. The post Meet the new Dynamic Yield brand – a story of our evolution and growth appeared first on Dynamic Yield.

article thumbnail

Get MACH Ready with Orium, Commercetools, and Contentstack

article thumbnail

Strategic Discounting For E-Commerce

Frooition

We are moving into the busiest season of the retail year. Previously known as the holiday season, the period between November and New year is now referred to in retail as discounting season. Customers are bombarded with Black Friday deals and 24-hour flash sales. They’re spoilt for choice and expect an incentive to buy. Many brands feel pushed into offering big discounts at this highly competitive time of year.

article thumbnail

5 Best Ways to Ship Products for Online Stores

OrderDynamics

5 Best Ways to Ship Products for Online Stores. There is no need to tell retailers that online shopping is a growing trend. Certainly, we all know it. Today, it is an important part of running a retail business. In this world of online shopping ‘how to ship products for online stores’ is an important question. But, this question goes beyond procedural tactics.

article thumbnail

Voice Shopping and eCommerce: Should Retailers get Ready for a Change?

Onilab User Guides

In order to come up with new ways of delighting customers and increasing sales, the e-commerce industry actively deploys the latest technologies. Competition is fierce and whoever acts first, wins. The Internet of Things and artificial intelligence became a must-have rather than a wow-factor for the majority of online stores, so e-commerce has been steadily introducing a new trend, which is voice shopping.

article thumbnail

[Guest Blog] Save on Your Shipping Costs This Holiday Shipping Season (And Beyond)

ChannelAdvisor

The busiest shopping season of the year is here. While merchants are compiling their own shopping lists, they’re also focused on the busiest shipping season of the year. Two of the biggest considerations around fulfillment are meeting consumer expectations and preventing shipping costs from eroding the bottom line. Shipping costs account for a significant portion of revenue.

article thumbnail

Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

article thumbnail

E-Commerce Price Scraping: Boost Your Competitive Analysis

Prisync

You already know that you need to pay careful consideration to how you price your products. With hundreds of e-commerce stores being launched every single day, it’s imperative you stay on top and set competitive prices against your competition. But how do you know what prices they’re charging? What if you have 250 competitors? Are.

article thumbnail

Episode 62 – How to Sell More Using Humor with Lianna Patch

eCommerce Evolution

Interested in better email campaigns, more persuasive product detail pages and more irresistible videos? Maybe you need to start incorporating a little humor. . By now we’ve all seen a Harmon Brother’s video (Think Poo Pourri and Squatty Potty) and we’ve seen the magical effect those videos can have when launching a product….Or maybe you recall the simple, Dollar Shave Club video that launched an empire that Unilever bought for $1 Billion.

Jewelry 40
article thumbnail

Price Scraping: Boosting Competitive Analysis

Prisync

You already know that you need to pay careful consideration to how you price your products. With hundreds of e-commerce stores being launched every single day, it’s imperative you stay on top and set competitive prices against your competition. But how do you know what prices they’re charging? What if you have 250 competitors? Are.

article thumbnail

Your Growth Strategy for Next Year Won't Work - Here's Why

Smile.io

If I asked you how are you going to grow your business next month, next quarter, or next year what would you say? Chances are good that your solution to this problem is to either advertise more, spend more on advertising, or run more sales and promotions.

36
article thumbnail

From Data to Decisions: Maximizing Retail Potential With AI

Discover how retailers are transforming data into actionable insights for growth. By leveraging data and analytics to their potential, retailers can enhance decision-making, improve customer experiences, and streamline operations to stay ahead of the competition. From Data to Decisions: Maximizing Retail Potential With AI, authored by Orium, commercetools, and Google Cloud, demonstrates how businesses can unify and activate data across the tech stack to achieve retail excellence and create growt

article thumbnail

Making Moves: The Transition from Repair to Retail

iQmetrix

The following is a guest blog from Michael Oberdick, the CEO and Founder of iOutlet. In today’s rapidly growing repair industry, the focus seems to be shifting from solely repair to repair plus devices and accessories. Consumers are looking for trustworthy brick-and-mortar locations they can visit to get the retail experience and shop; they want the entire experience in one stop.