Forrester eCommerce
DECEMBER 16, 2020
Business-to-business partnerships are a long and well-established way for businesses to grow. Many software companies, for example, owe the lion’s share of their revenue from sales through partners. Partnering with consumers, however, is less mature and less industrialized, even if the practice is actually very widespread. First of all, what is a consumer partner, or […].
Kissmetrics
DECEMBER 16, 2020
Facebook now has over 2 billion active monthly users. Nearly 1 billion of those users participate in Facebook Groups. Creating a group of your own is an inexpensive and effective way to reach your target market. If you’re not already familiar with Facebook Groups , it’s essentially a community within Facebook’s platform that users can join and participation is encouraged.
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Forrester eCommerce
DECEMBER 16, 2020
In the eighth post in Forrester’s 12 days of Christmas blog series, we offer the eight B2B content best practices of “Contentukkah,” the annual holiday commemorating well-written assets.
Kissmetrics
DECEMBER 16, 2020
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Looking to dive right in? My top recommendations for webinar software to suit just about every business need are Demio , Livestorm , or EasyWebinar. With so many people working from home, it’s become even more apparent as to just how important it is to stay connected with your audience.
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Forrester eCommerce
DECEMBER 16, 2020
It’s time for a holiday miracle! In his latest blog post for Forrester, Malachi Threadgill shares advice on how to align sales and marketing with the seven must-dos for B2B buying groups.
Kissmetrics
DECEMBER 16, 2020
You’ve poured a ton of time into creating a blog. You are regularly posting content, so you’re starting to build up an audience. At some point, you’ll probably want to monetize it , right? Why not get all that hard work to pay off? So, you dive into affiliate marketing, which has a lot of earning potential. A study from VigLink (now Sovrn) shows that affiliate marketing is the biggest revenue generator for publishers after Google AdSense.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Forrester eCommerce
DECEMBER 16, 2020
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Kissmetrics
DECEMBER 16, 2020
The average American sees up to 10,000 ads and brand messages every single day. Sounds a little overwhelming, right? That’s because it is. After seeing this many ads every day, viewers simply stop noticing them—meaning they aren’t engaging with them. As a result, you miss out on sales opportunities. You need to go further to engage your target audience and convert them by personalizing the whole marketing experience through interactive marketing tools.
Retail TouchPoints
DECEMBER 16, 2020
Walgreens Boots Alliance and Verizon have entered a multi-year strategic partnership with Verizon deploying its Network as a Service (NaaS) solution at more than 9,000 Walgreens and Duane Reade locations across the U.S. This initiative will help Walgreens take advantage of 5G technology to improve the in-store experience. The NaaS configuration is designed to utilize Verizon’s latest connectivity, network and security technologies and combine them into a single solution that can enable digital t
My Wife Quit Her Job
DECEMBER 16, 2020
Every business requires a little bit of luck in order to succeed. And often times, success depends on timing and being at the right place at the right time. But have you ever wondered how some people keep getting lucky over and over again? Is it just a coincidence that some entrepreneurs always seem to find a way to steer luck in their direction? It’s not a coincidence and here’s my philosophy on how to improve your luck.
Retail TouchPoints
DECEMBER 16, 2020
The National Retail Federation (NRF) is advocating for retail workers to be included among the early recipient groups for the COVID-19 vaccine. Amazon has made a similar request, though the company specifically focused on its own frontline workers at its warehouses, data centers and Whole Foods locations, according to The Wall Street Journal. Both organizations submitted letters to the Advisory Committee on Immunization Practices at the CDC.
SellBrite
DECEMBER 16, 2020
We’ve always known product reviews are important for building customers’ trust, but research shows they’re now more important than ever. 81% of consumers say a company’s trustworthiness matters more in 2020 than it did in 2019. To build shoppers’ trust, they need to be able to findall those great product reviews you have lurking on your store. You need to put those reviews front and center—and Google is the place to do it.
Retail TouchPoints
DECEMBER 16, 2020
With the ongoing retail apocalypse, we all knew this day was coming and it has happened much earlier than expected due to the pandemic. As more retail chains file for bankruptcy and close more stores amidst the ongoing pandemic, Amazon is looking for opportunities among the ruins. . Amazon recently announced that it is in talks with mall operators such as Simon Property Group to convert the vacant store space left by the closure of big department stores into warehouses and fulfillment centers.
FastSpring
DECEMBER 16, 2020
If you’ve been dreaming of creating an ebook about something you’re fiercely passionate about and want to share your expertise with the world, you’ve come to the right place. Heck, you’ve come to the right place even if you’re not sure what you want to write about; you just know you want to know how to make an ebook. Who can blame you, since ebook sales continue to dramatically increase annually and aren’t showing any signs of slowing down.
Speaker: Jason Cottrell and Brian Walker
The era of all-in-one platforms is over. Now, retail success depends on integrating a blend of diverse technologies to thrive. As customers and stakeholders expect agility and innovation, how can you meet these expectations efficiently without stumbling into complexity? Explore a customer-centric approach to navigating digital transformation in retail.
Retail TouchPoints
DECEMBER 16, 2020
U.S. retail sales fell 1.1% month-over-month to $546.5 billion in November 2020, according to data from the Commerce Department. The decline marks the first monthly drop in spending at stores, car dealerships, restaurants and ecommerce since April. However, the National Retail Federation (NRF) calculations were more positive: the organization saw November sales decline 0.3% , seasonally adjusted from October, but up 8.8% unadjusted year-over-year.
Ecommerce Platforms
DECEMBER 16, 2020
Print on demand services are some of the most essential tools any creative entrepreneur can use in today’s modern landscape. If you’re looking for an opportunity to start selling shirts, decorations, blankets, and other items online, but you don’t want to have to design and store those products yourself, print on demand businesses can help. One of the many sub-sections of the dropshipping business model, print on demand solutions allow today’s business leaders to interact with other brands who c
RetailDive
DECEMBER 16, 2020
Expect malls to be flexible about leases and tenant mix, and this year's rush into the suburbs to endure, according to footfall analytics firm Placer.ai.
Inflow Insights
DECEMBER 16, 2020
When it comes to evaluating the macro-level success of a paid search campaign, sometimes you have to go small — micro, to be specific. In the early days of the COVID-19 pandemic, we preemptively took a look at one client’s micro conversion data in order to implement recommendations for making their revenue goals a reality. Spoiler: We saw less ad spend, more pages per session, a much higher conversion rate, and more.
RetailDive
DECEMBER 16, 2020
Family Video permanently shuttered half its footprint this year amid fallout from COVID-19. Now it's "all hands on deck" for the tenacious retailer.
TalkingRetail
DECEMBER 16, 2020
Two thirds of consumers are concerned about high street Christmas shopping because of virus fears and want retailers to take more safety measures, new research shows. The result of heightened concerns about the high street environment is that 16% of shoppers are placing increased emphasis on supporting local retailers this time around because of the.
ChannelAdvisor
DECEMBER 16, 2020
The following case study features a global home brand that relied on ChannelAdvisor Marketplaces to help centralize its marketplace integrations, allowing the company to save valuable resources and instead, focus on reaching new audiences. This popular home brand made the pivot to a direct-to-consumer (D2C) strategy and now sells its portfolio of products and accessories online, shipping to more than 20 countries, including the UK.
Inflow Insights
DECEMBER 16, 2020
When it comes to evaluating the macro-level success of a paid search campaign, sometimes you have to go small — micro, to be specific. . In the early days of the COVID-19 pandemic, we preemptively took a look at one client’s micro conversion data in order to implement recommendations for making their revenue goals a reality. Spoiler: We saw less ad spend, more pages per session, a much higher conversion rate, and more.
Speaker: David Nisbet, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
TalkingRetail
DECEMBER 16, 2020
Imperial Tobacco has added a Gold Superkings variant to its Embassy Signature portfolio, in a move designed to “help retailers cater for shoppers looking for premium products at a great price”. Embassy Signature Gold Superkings (£9.50 for a pack of 20) will replace Embassy No.1 Red Superkings to “help differentiate the new Embassy Signature range.
RetailDive
DECEMBER 16, 2020
As COVID-19 cases surge, Mayor Bill de Blasio indicated that another round of closures could come after Christmas and last a "matter of weeks.
Retail Technology Review
DECEMBER 16, 2020
Global eCommerce platform, Kooomo, has announced further updates to its platform, including improved accuracy of stock, increased garment context through updated size charts, greater flexibility when managing cookies and a progress bar which indicates how close a consumer is to qualifying for free shipping.
Ecommerce Guru
DECEMBER 16, 2020
The idea of online clothing stores is nothing short of a revolution; it has changed the nature of shopping and the economy. And if you’re someone who enjoys shopping for windows, there may be nothing better. Shopping online is no less than a three-dimensional experience, from dress reviews, online trial rooms, fitting assistants, and chat support.
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Discover how retailers are transforming data into actionable insights for growth. By leveraging data and analytics to their potential, retailers can enhance decision-making, improve customer experiences, and streamline operations to stay ahead of the competition. From Data to Decisions: Maximizing Retail Potential With AI, authored by Orium, commercetools, and Google Cloud, demonstrates how businesses can unify and activate data across the tech stack to achieve retail excellence and create growt
Retail Technology Review
DECEMBER 16, 2020
The pandemic has been a catalyst for change, way beyond our expectations. Ecommerce has been propelled to new heights, with online order volumes swamping conventional fulfilment centres. Now, as a second wave sweeps the country, are businesses ready for the predicted mega-peaks of a Covid Christmas? By Jo Bradley, Business Development Manager for packaging solutions at Quadient.
Omniconvert
DECEMBER 16, 2020
With skyrocketing advertising costs and tough competition, more and more eCommerce store stakeholders are starting to realize that the most. The post eCommerce Customer Retention Apps: Reveal vs Metrilo appeared first on Omniconvert Ecommerce Growth Blog.
RetailDive
DECEMBER 16, 2020
The results could have been worse, given the government's failure to renew financial support to consumers and businesses amid the holiday season.
Retail Technology Review
DECEMBER 16, 2020
More than half (57%) of UK online shoppers worry that the rise in online shopping is a threat for the environment, a new report has found.
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