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Claire’s Debuts Subscription Service as it Seeks New Ways to Connect with Gen Z

Retail TouchPoints

Jewelry and accessories retailer Claire’s is tapping into “drop” culture with its newest offering, a subscription box service called cDrop. Aimed at “fostering self-expression” among its core Gen Z demographic, each box retails for $30 and is shipped quarterly, with no ongoing commitment for customers.

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Stitch Fix Moves Beyond Subscriptions with Hyper-Personalized Direct Shopping Experience

Retail TouchPoints

Online personal styling service Stitch Fix is continuing to expand beyond its core subscription fashion service into direct buying with the launch of Freestyle, a personalized shopping experience that allows anyone to buy items anytime without being a current subscriber. Because the experience — which is available now for U.S.

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Hobbycraft launches ‘Cut & Create’ subscription service to help customers embrace digital crafting

365 Retail

Hobbycraft has launched its new Cut & Create subscription service to help digital crafters get the most out of their machines. The subscription will be an annual service available to customers for just £39.50 To subscribe to the new service, customers can visit the Hobbycraft Cut & Create online page www.hobbycraft.co.uk/cutandcreate.

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How to Sell Subscriptions on Shopify (Jan 2022)

Ecommerce Platforms

Convenience is the name of the game for online subscriptions. Many online consumers even seek out dozens of subscription offerings to streamline everything in their lives, from cooking to cleaning, and razors to gift giving. Subscriptions play an essential role in simplifying lives, but they also make for a wonderful business model.

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How to Meet and Exceed Amazon-Driven Customer Expectations 

ESW

But as retailers and brands with DTC ecommerce channels know, meeting online customer expectations in an Amazon-dominated environment is challenging to say the least. It’s another to develop strategies and procedures that meet customer expectations without damaging revenue and profits. billion in sales in Q3 2020.” Amazon set the bar.

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Email Retargeting and Boosting Customer Engagement

Smile.io

Customer engagement is a crucial aspect of any successful marketing strategy. It helps build long-lasting customer relationships and boosts brand loyalty.    But how do you boost customer engagement ? You then use this data to create custom email campaigns with relevant content and offers. Matt Hennessy - Smile.io

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Peloton Co-founders Depart as Retailer Expands its Rental Program Nationwide

Retail TouchPoints

Both subscriptions include the cost of an All Access Membership and unlimited access to Peloton’s entire library of live and on-demand classes. The Peloton Bike+ and All Access Membership subscription is $119 /month and $1,595 to purchase the bike after 12 months. “Our