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Target Adds Paid Option to Loyalty Program

Retail TouchPoints

Target is adding a paid option to its loyalty program, offering free same-day delivery from the retailer’s Shipt subsidiary and its 100+ retail partners. The Target Circle 360 program’s annual $99 fee will be only $49 (for the first year) for customers who sign up from April 7, when the program kicks off, through May 18, 2024.

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UPDATE: Target Adds Paid Loyalty Program, Plans 300 New Stores Over Next 10 Years

Retail TouchPoints

[Update from 3/6/2024] Over the next decade, Target plans to build more than 300 new stores and upgrade the vast majority of its brick-and-mortar fleet, with projects ranging from full remodels to adding Ulta Beauty locations, upgrading fixtures and supporting same-day services.

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How Amazon, Poshmark and Rolling Stone Use Livestreaming to Break out from the Ecommerce Grid

Retail TouchPoints

Here are six recent examples of how Qurate Retail , Amazon , Poshmark , Rolling Stone and others are leveraging livestreaming to bring the interactivity and fun of shopping IRL into the often homogenous land of ecommerce. It is built on a marketplace model and featured more than 400 brands as of March 2024. But that’s not all, folks.

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Rethinking Returns: Innovative Strategies for Retailers to Drive Growth in 2024

Retail TouchPoints

Long viewed as a necessary evil, the retail returns process is emerging as an unexpected avenue for growth and customer engagement. In the rapidly expanding ecommerce market, projected to reach $3 billion in 2023, a significant 20% to 30% of online purchases end up being returned. Speed-to-restock is key in the returns cycle.

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As Amazon Launches AI Shopping Assistant, Jassy Predicts AI will Drive ‘Tens of Billions’ in Revenue in Coming Years

Retail TouchPoints

Amazon has debuted Rufus , a new generative AI-powered conversational shopping experience, at the same time that it reported strong earnings for Q4 2023 and the full year. Both announcements highlighted the transformative potential of gen AI, with Amazon planning to lean heavily into the technology in the coming year.

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Black Friday Football Post-Game Report: A Win for Amazon, but Room for Growth

Retail TouchPoints

Well, those days seem to be largely gone, and likely for the better — I don’t think anyone misses what was once an annual bodily injury count on the Saturday after Black Friday. This Black Friday the only rushes that were covered the following day were those that took place on the football field during the NFL’s first-ever Black Friday game.

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Tubi Advertising Guide: How it Works & Ad Costs

CPC Strategy

Streaming Tubi Advertising Guide: How it Works & Ad Costs By Liz Krupa Apr 01 2024 More consumers than ever are cutting the cord and switching to streaming. However, most prime-time quality ad spots cost tens or hundreds of thousands of dollars to produce. Finally, don’t forget that simply creating your ad costs money.

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