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What Marketing Automation Campaigns You Need to Start Doing ASAP

Kissmetrics

There are only so many hours in a day. 24, to be exact. And if you’re like me, you have a list of seemingly never-ending tasks to fill those hours. Social media posts, blog posts, SEO, PPC, financials, processes – you name it. You don’t have time to run the business and still email every single customer after they purchase your product.

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Choose The Best CRM Software for Your Ecommerce Business

Omnisend

One of the best tools for building better customer intelligence is Customer Relationship Management (CRM) software. CRM software allows you to collect, analyze, and leverage customer data from a single platform, giving you all the information you need to maximize your customer interactions and satisfy their needs. What Is CRM Software?

eCommerce 158
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Facebook Lead Ads: What They Are and How to Use Them

Kissmetrics

With Facebook lead ads, you can choose from several campaign types, including: demos downloads, like PDFs discounts event advertising. Facebook users will then see lead ads in different site areas, including news feeds, Messenger, and even articles. How Facebook Lead Ads Work. What am I talking about? Facebook, of course!

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HubSpot vs. Salesforce: A Detailed Comparison

Ecommerce Platforms

HubSpot and Salesforce are two of the biggest names in the Customer Relationship Management (CRM) world today. What makes them CRM juggernauts is their drive to constantly enhance interoperability through third-party integrations and partnerships. Despite the reduced costs, HubSpot doesn't give off a cheap feel or leave you wanting.

eCommerce 104
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How to Merge Facebook Accounts

Kissmetrics

In this article, we’ll discuss tips and tricks on how you can merge Facebook accounts, but before that, we’ll go over the benefits of this strategy. Merging Facebook accounts seems to be a convenient option for companies undergoing consolidation or acquisition. Unfortunately, merging accounts is not possible at the moment.

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How to Pitch Journalists and Get a Response: Practical Media Pitch Examples for Ecommerce Brands

BigCommerce

This means media pitches require personalized outreach and research before said outreach in order to understand what a journalist or influencer cares about, writes on and how you can help contribute to their beat. Unsurprisingly, response rates are abysmal. Those changes won’t make a difference. Let’s dive in. What is a Media Pitch?

eCommerce 340
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Pros and Cons of HubSpot: Choosing the Right Tool

Groove

HubSpot also offers a CRM, which is completely free with any package. In 2010, co-founders Brian Halligan and Dharmesh Sha published a book called Inbound Marketing, about - you guessed it - how to grow your business through the Inbound Marketing methodology. But are you familiar with everything it has to offer?