GetElastic

NOVEMBER 9, 2021

Based on evidence from 2021’s State of Digital Commerce Report, and 2020’s B2B Digital Commerce research, the survey examines digital commerce through the lens of multiple verticals and business models. By 2024, 15% of B2B organizations will use digital commerce platforms to support both their customers and sales reps in all sales activities.

B2C 146

B2C B2B Customer Retention Subscription 146

Omnisend

JANUARY 8, 2024

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Use Omnisend’s powerful email and SMS marketing to create a superior customer experience.

Customer 88

Customer Customer Retention Social Media X-cart 88

Forrester eCommerce

JULY 25, 2023

Hardly any of the executives who include customer experience (CX) metrics in their quarterly earnings calls do it well. Stick to metrics that describe key business results and reflect the strategic goals of the organization — such as revenue, profit, or customer retention — at least until you’re sure […]

Customer Retention 195

Customer Retention Customer Experience Recommendation Customer 195

Retail TouchPoints

AUGUST 7, 2023

Digital marketplaces help you provide the personalization customers have come to expect, and in today’s crowded ecommerce space, the customer experience has never been more important. With a B2B or B2C marketplace, you benefit from an ecosystem of buyers and sellers.

Subscription 226

Subscription B2B Mobile Customer Experience 226

Retail TouchPoints

SEPTEMBER 13, 2023

For example, purchase confusion can arise (and does) when a customer sees unfamiliar names or references on bank statements. This can be as simple as adding a logo or digital receipts to each outgoing payment, thereby helping to jog customers’ memory and greatly reducing the odds of confusion when the bank statement arrives.

Shipping Costs 237

Shipping Costs Payment Services Banking Retail 237

GetElastic

NOVEMBER 19, 2019

A recent study shows that 82 percent of B2B marketers spend more on customer acquisition than retention. Whereas, only 48 percent actually prioritized B2B loyalty. And, we all know customer acquisition costs more than retention. More so, customer retention is easier and more cost-effective to execute.

B2B 104

B2B Payment Services B2C Payments 104

Retail TouchPoints

APRIL 11, 2023

With return policies differing from brand to brand, it can be exhausting for customers to keep track and often leads to more hassle than reward. Instead, returns should be viewed as an opportunity to create a positive experience for a customer, leading to a loyal customer base and long-term ROI.

Customer Retention 253

Customer Retention Customer Loyalty B2B Customer 253

Retail TouchPoints

MAY 28, 2021

Thoughts of poor customer service probably ring a bell in your own mind, and these opinions are hard to change — but there is hope. Customer service is changing rapidly to meet consumer behavior, providing smoother, more integrated experiences than ever before. 3 Data-Backed Reasons why Customer Service is Essential.

Payment Services 158

Payment Services Games Live Chat Customer 158

Powerinbox

JANUARY 8, 2020

While this is very useful and beneficial for a B2C company, large Business-to-Business (B2B) companies will not be able to leverage the same systems designed for B2C use as successfully simply due to the difference between the two customers. Problems with B2B at scale. Improve user retention with relevant, regular content.

B2B 64

B2B B2C Customer Retention Improvements 64

365 Retail

JULY 3, 2023

As the demand for SaaS solutions continues to increase, there comes a great challenge for B2B SaaS businesses: data security and privacy. From contact information to credit card numbers, the amount of personal information that businesses collect from their customers has gone over the roof over the last few years. Let’s get started.

B2B 52

B2B Subscription Customer Data Information 52

Groove

MARCH 24, 2022

In developing your BigCommerce website, we partner with you to help turn shoppers into customers and increase sales and customer retention. In addition, we use inbound marketing to engage new users to your eCommerce store and build an appealing website design to turn shoppers into customers. Our BigCommerce Services.

BigCommerce 195

BigCommerce B2C eCommerce Marketing B2B 195

Kibo

SEPTEMBER 3, 2019

As B2B vendors upgrade offerings to bring their Web experiences up to par, much of the focus is on the early stages of the buyer journey: digital marketing and product research. In short, the emphasis is on acquiring new customers. To maximize online assets for retention: Spotlight reordering shortcuts.

B2B 48

B2B Payment Services Payments Customer Retention 48

Retail TouchPoints

JULY 15, 2022

Now, however, with disposable incomes squeezed and purchases becoming more considered than ever before, it’s important for larger brands to learn from the agility and mindset of microbrands to improve customer retention and success in an increasingly competitive retail landscape.

Small Business Retail 240

Small Business Retail Social Media Retail Leisure 240

GetElastic

SEPTEMBER 7, 2021

Authors and publishers embraced the subscription business model when they would create personalized content for their subscribers (ex: a custom binding, or added short story). Recurring billing ” is the periodic (for example, monthly or annual) invoicing of a customer to collect payment for one or more subscriptions.

Subscription 148

Subscription eCommerce Shipping Costs B2B 148

FastSpring

AUGUST 13, 2020

Decreased B2B spending. The importance of customer retention for businesses’ long-term success. Take a look at the infographic below to learn more about these key software ecommerce trends: The increased demand for software. The shift towards online shopping. The growing consumer preference for self-service options.

eCommerce 110

eCommerce Customer Retention Demo B2B 110

Ecommerce Platforms

OCTOBER 24, 2022

With email marketing, companies can capture the attention of their target audience, nurture leads into dedicated customers, and boost average order value. An email marketing campaign can help you to reach billions of customers wherever they are. Certain emails are more likely to generate a positive response from customers than others.

Marketing 196

Marketing B2B B2C Mobile 196

FastSpring

OCTOBER 27, 2021

The end of the year is the perfect time to show appreciation for your existing customers in ways that build loyalty and boost sales. We asked five SaaS and software companies what they did for existing customers around the holidays. Customers on the lifetime plan average a 1.5 Focus on Upsells and Cross-sells.

Payment Services 78

Payment Services Customer Gifts Subscription 78

Smile.io

JANUARY 27, 2023

Customer engagement is a term often thrown around in the world of ecommerce and in business. How can we reach customer engagement? How can we optimize customer engagement? How can we ensure our customers are engaged? You probably know more about customer engagement than you think. What is customer engagement?

Customer 101

Customer Social Media Definition Reference 101

GetElastic

DECEMBER 1, 2021

Prior to the emergence of the COVID-19 pandemic, we saw a shift in customer buying habits, as more and more shoppers were in search for convenience and preferred to complete their purchases online. This leaves brands incapable of keeping up with customer demands, which leads to high churn. Customizing precise subscription packages.

Subscription 148

Subscription Payment Services Payments eCommerce 148

Omniconvert

OCTOBER 31, 2019

Whether working with ecom, B2B/lead gen, EDU or government/municipal clients, he strives to improve his clients’ website performance and business metrics with a data-backed, user-centric approach. As a Senior Consumer Experience (CX) Strategist, Steven is a researcher first and a marketer second.

Customer 94

Customer B2B Blog Improvements 94

Ecommerce Platforms

NOVEMBER 11, 2019

You can hardly get enough of it– feels like a rare commodity mostly where customers have wild options to consider. Setting up an entrancing loyalty program is one engaging step a retailer can use to reach out to their most loyal customers in a gratifying manner. . One way to do this is by retaining your returning customers.

Customer Loyalty 143

Customer Loyalty Customer Merchant Services Payment Services 143

Kissmetrics

MAY 18, 2021

This is done through A/B testing , data analysis, customer journey mapping , consumer research, and more. CRO programs are essential to growth because they improve customer experience, conversions, and sales. Personalize on-site experiences for your customers. Capture new insights into visitor and customer behavior.

eCommerce 280

eCommerce SEO Improvements Document 280

MakeWebBetter

MARCH 17, 2020

Once you comprehend the power of data in online business, you realize whether your business is B2B or B2C, data is the most important asset to utilize in eCommerce. And HubSpot CRM is one of the best Customer Relationship Management software available that […]. And you get HubSpot, HubSpot everywhere!

eCommerce 190

eCommerce B2C B2B Management 190

Retail TouchPoints

MAY 23, 2023

Then the brand went viral during the pandemic thanks to its eco-friendly handcrafted face masks, which helped Graf Lantz expand its customer base 14X over the past three years. Anecdotally, we hear from our customers that they’re still using bags and laptop sleeves from 10 years ago.

Specialty Retailers 225

Specialty Retailers Consumer Social Media Accessories 225

RetailMinded

SEPTEMBER 30, 2022

All information about customer buying habits, demographics, usage statics, etc., This approach has proven useful in various fields, including digital marketing, ecommerce, B2B business, etc. It depends on whether the data focuses on B2C or B2B markets. Instead, it gives information about how customers use technology. .

Information 52

Information Customer Retention Retail B2B 52

Kibo

OCTOBER 18, 2021

Every retailer wants their customers to have the best possible customer experience with their brand, and a disappointing CX is now a major turn-off for consumers. Ecommerce brands need to achieve the same high levels of CX across all channels your customers interact with. How Can You Improve Your Ecommerce Customer Experience?

Customer Experience 62

Customer Experience eCommerce Customer Multi-channel 62

Smile.io

MARCH 8, 2024

The Guide to Setting Up a Loyalty Program for Shopify Plus Learn how the top Shopify Plus brands create a loyalty program that customers love. Each one of those users is a potential customer.  When using live commerce and ecommerce sites, customers can choose from a range of delivery options or even curbside pickup.

Social Media 72

Social Media Customer Loyalty Customer Retention eCommerce 72

FastSpring

OCTOBER 10, 2022

If you have customers who use different currencies than your default, make sure you announce pricing changes in these currencies so that they have an easier time calculating the cost. Incentivize Customer Loyalty. Slack offered to extend their existing rate for customers that renewed early for another year. Try it out for free.

Customer Retention 146

Customer Retention Customer Loyalty Blog Customer 146

Kissmetrics

APRIL 20, 2021

Using the ecommerce example again, if your company sells custom rugs for $50 and it costs you $30 to source the materials and produce the rug, your margin is $20. Increase Customer Retention. Doing everything you can to retain customers will help improve your margins. Get Creative With Reducing Expenses. Increase Sales.

Shipping Costs 269

Shipping Costs Shipping Accessories Improvements 269

GetElastic

JANUARY 13, 2022

No surprise that today’s shopper is driving the omnichannel experience; or the idea that we meet the customer where they are. These businesses stand to benefit from focusing on improving customer experiences, a key finding in the report highlights that reducing customer effort increases revenue. Unified Commerce Experience.

Omnichannel 78

Omnichannel Customer Retention Social Media Customer Experience 78

Kissmetrics

APRIL 2, 2021

The best demand generation strategies consider every step in the buyer’s journey, from the first time someone interacts with your company, to the moment they become a customer. Demand generation is vital as it helps position you differently with potential customers. B2B Demand Generation Strategies. Lead Generation.

Information 260

Information Marketing B2B Customer 260

Kissmetrics

OCTOBER 18, 2021

A few business goals you can achieve with your content include: brand awareness customer acquisition sales customer retention engagement levels. To ensure you’re targeting the right audience, you need to conduct audience research and build personas representing your ideal customer. Video Content.

White Paper 286

White Paper Social Media SEO Blog 286

Omnisend

APRIL 15, 2021

The CartInsiders ecommerce podcast covers everything you should know about Direct to Consumer (DTC) business, which is very important for ecommerce businesses to grow their customer base. It is essential for business owners because it helps them build relationships with their customers and grow their stores. 2X Ecommerce podcast.

eCommerce 78

eCommerce Shopify B2B Customer Retention 78

Kissmetrics

SEPTEMBER 8, 2020

New customers: Local businesses obviously need customers; that’s not the problem here. It’s the fact that local companies have a huge amount of competition for a limited set of customers in their area. They need to dominate local search if they want to close new customers consistently.

SEO 271

SEO Multi-channel Mobile B2B 271

Kibo

MAY 14, 2014

5 Tips for Improving Your Omnichannel Customer Experience Technology is rapidly changing the way we connect with the world, including how we shop for the products we want. Little more than a decade ago, a smiling sales associate and a 1-800 support number were enough to ensure a great customer experience. And for good reason.

Customer Experience 62

Customer Experience Omnichannel Improvements Customer 62

BigCommerce

AUGUST 8, 2017

For modern ecommerce sites, the ability to immediately and consistently bring in new customers is a HUGE deal. Even if you can’t achieve net positive revenue on the initial sale, referrals, email marketing and customer retention can payoff extensively with every marginal customer. Focus first on custom audiences.

Social Media 420

Social Media Shipping Costs Multi-channel B2B 420

Sailthru

MAY 30, 2018

B2B review platform TrustRadius recently named the industry’s top rated email marketing software companies. Common themes include our personalization capabilities, ease of use, robust documentation and customer service. Customers also mentioned our integrated data, which allows them to see a single customer view in one place.

Document 60

Document Marketing Customer Retention Demo 60