Inflow Insights

APRIL 3, 2020

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. B2B eCommerce SEO Marketing Strategies. #1: Get in touch.

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

Inflow Insights

MARCH 25, 2020

But in this article, we’re documenting and updating tactical and strategic marketing options for eCommerce companies during this coronavirus crisis. Below, we discuss these options in the context of the 3 pillars of eCommerce marketing: SEO, PPC, and CRO. Our Thoughts on eCommerce SEO Strategy During This Time.

eCommerce Marketing 155

eCommerce Marketing eCommerce PPC SEO 155

FastSpring

DECEMBER 18, 2020

According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market. In some ways, the move from B2B sales happening offline to online mirrors other trends we see in the B2C market. It’s clear that to succeed in the B2B market, making your product available online is a winning strategy.

B2B 148

B2B eCommerce Payment Services SEO 148

Omnisend

DECEMBER 12, 2023

It’s event marketing. Event marketing can help you build solid customer relationships and brand awareness through genuine, laid-back conversations. We created this guide to help you execute the best event marketing strategy for your own business and offer examples along the way to inspire you. What is event marketing?

Events 88

Events Seminar Marketing Workshop 88

Kissmetrics

MARCH 1, 2021

When we outline precisely what a customer will get and at what price, we can market and sell this “product” many times. This lets you package and market a productized service quickly without investing time in the development over and over again. Marketing/B2B Solutions. A growing productized service offering is content creation.

eCommerce 298

eCommerce Subscription B2B Books 298

Omnisend

JANUARY 10, 2024

Want to start selling products on your website using tailored marketing strategies? A clear understanding of digital marketing strategies WordPress agencies must not be limited to website development. They should also understand the importance of conditioning your website for several digital marketing strategies like email marketing.

Web Design 78

Web Design Shipping Costs SEO Beauty and Health 78

Kissmetrics

AUGUST 25, 2020

PPC is an exciting form of digital marketing because you can directly tie revenue generated to ad spend. They use what they already know and what they learn about your target market to develop high-yield campaigns. There’s no right or wrong marketing channel. Well-versed in all things digital marketing.

PPC 279

PPC Multi-channel Social Media B2C 279

Kissmetrics

JULY 28, 2021

Content creation on social media works well for B2C businesses, but not so much for B2B businesses. Measuring the results of your content marketing efforts is one of the most important aspects of developing an effective content strategy. Virgin provided an excellent case study by showing how they utilized big data.

Social Media 329

Social Media Improvements Information B2C 329

Optimizely

JULY 31, 2018

Grab your phone, open your podcasting app of choice, and prepare to fill your ears with all the ecommerce marketing news and advice you could ever need. With recent episodes highlighting upselling tactics and business owners in niche markets, it’s no wonder it’s become one of the standouts in our podcast feed. The Turnaround.

eCommerce 223

eCommerce Shopify SEO Customer Retention 223

Inflow Insights

JUNE 17, 2020

This case study will show not only how we set up the campaigns but also the impact they had on the back-end metrics using Google Search Console and Google Analytics. While we acknowledge that the time frame was opportune for puzzle vendors, we also know that no marketing effort exists in a silo.

B2C 158

B2C Shipping Costs Social Media Channel 158

Kissmetrics

MARCH 30, 2021

One of the biggest challenges that bloggers and content marketers face is writing content that’s optimized for search engines, yet will also appeal to people. The principal way to accomplish this is SEO copywriting. That’s what SEO copywriting is all about. Don’t worry if you can’t afford an expensive SEO copywriter.

SEO 317

SEO Social Media Blog Article 317

Smile.io

SEPTEMBER 10, 2020

Value-add marketing focuses on exceeding customer expectations by delivering more than they asked for with every interaction. Here are some ideas we recommend implementing into your eCommerce marketing strategy to attract more prospects to your website. Should I hire a digital marketing agencyto market for?

Consumer 46

Consumer Social Media SEO Webinar 46

Ecommerce Platforms

FEBRUARY 27, 2023

That’s outbound marketing, the type of marketing where you have to come to the customer to make a sale. But it’s hard to call outbound marketing efficient. That’s called inbound marketing for ecommerce, and that’s what we’ll explain in this guide. What is Inbound Marketing?

eCommerce 118

eCommerce Marketing Webinar Social Media 118

VTNS Solutions

JANUARY 1, 2021

We will be using the big brands as we know them in the industry today as our case study. This shows the role mobile is playing the in marketing funnel for most B2C companies. . SEO optimization. . That is what SEO is all about. Understand how SEO works and the pitfalls to avoid. . Recommendation:

eCommerce 57

eCommerce Mobile Recommendation SEO 57

VTNS Solutions

NOVEMBER 12, 2022

We will be using the big brands as we know them in the industry today as our case study. This shows the role mobile is playing the in marketing funnel for most B2C companies. SEO optimization. That is what SEO is all about. Understand how SEO works and the pitfalls to avoid. I admit it.

eCommerce 28

eCommerce SEO Mobile Recommendation 28

Liveintent

AUGUST 9, 2022

Brand awareness should be a top priority for marketers. This all means that marketers have a big opportunity to get in front of new audiences with widespread, multi-channel messaging. That’s part of why marketers across the globe say building brand awareness is their top marketing objective this year.

Social Media 62

Social Media Multi-channel Channel Travel 62

Kissmetrics

AUGUST 18, 2020

It’s no surprise that nearly 80% of marketers consider PPC profitable and beneficial for their businesses. . PPC is an exciting type of digital marketing because you can quickly and directly evaluate your investment return. They prove it by showcasing numerous case studies outlining their results. Let’s get started!

PPC 313

PPC Social Media Multi-channel Mobile 313

Kissmetrics

AUGUST 6, 2021

I’ll give you a few good reasons: boosts loyalty helps drive referral marketing increases ROI increases average order value (AOV). Running a hybrid B2B/B2C business? A few tips to enhance your customer onboarding include: Use email marketing to welcome and nurture new customers. Have Great SEO to Attract Organic Traffic.

Customer Retention 302

Customer Retention Customer Payment Services BigCommerce 302

Groove

OCTOBER 1, 2020

There are various strategies for building, designing and marketing your online store. 10 eCommerce Strategies: Increase Reach & Drive Sales Convert more visitors into customers and increase return on investment by implementing the following eCommerce strategies into your website and marketing plan: Establish SMART goals.

eCommerce 300

eCommerce Social Media SEO Mobile 300

BigCommerce

MAY 4, 2018

The chatter was a mix of ecommerce technicalities, marketing strategies and a bunch of “I haven’t seen you in forever!”. Marketing, IT and development teams all block hotel rooms near one another, jetting off to hear what’s new and what’s next in their channel before heading out for drinks and dinner that night.

Workshop 419

Workshop Presentation Payment Services Merchant Services 419

Kissmetrics

AUGUST 18, 2021

For example, if you offer coaching services to freelance writers you might cover topics like: attracting new clients nurturing prospects generating and capturing leads retaining existing clients setting and raising rates weeding out difficult or “problem” clients branding content creation and copywriting case studies.

Blog 359

Blog Books Merchant Services Social Media 359

Kissmetrics

AUGUST 25, 2021

If you fail to make it impactful and clickable, every other marketing step that you take will be a total waste of time. For example, from Buzzfeed.com : According to the Content Marketing Institute , the brain seems to believe odd numbers more than even numbers. A sense of urgency is not only applicable to content marketing.

Article 363

Article Blog Social Media SEO 363

Groove

NOVEMBER 29, 2018

Their built in features drive traffic and revenue, taking both B2B and B2C businesses to the next level. supports both B2B and B2C. SEO Benefits. Search Engine Optimization is a key element of marketing your business in terms of driving traffic and increasing visitors. Target Market. That’s right.it

BigCommerce 270

BigCommerce Payment Services Merchant Services Multi-channel 270

Ecommerce Platforms

APRIL 28, 2018

42% of marketers say interpreting results is the biggest challenge in conversion optimization. 57% of B2B marketers say conversion rate is the most useful metric for analyzing landing page performance. 82% of marketers say knowing how to test effectively is “somewhat” or “very” challenging. Wondering if SEO can still help?

eCommerce 187

eCommerce Live Chat B2B Social Media 187

BigCommerce

OCTOBER 30, 2017

If you’re an ecommerce B2C brand selling razor blades for men, for instance, your initial interaction with the potential customer could take the form of content that tries to draw people into the brand’s website or community. Case studies from your brand are another. Introduce yourself. Do not try to make a hard sell.

Payment Services 410

Payment Services eCommerce Social Media Information 410

Kissmetrics

JANUARY 6, 2021

A lot has changed in the world of search engine optimization – and there’s a lot of SEO tips out there. Beyond getting SEO juice, keywords reveal a lot more about users and what they’re struggling with. Beyond getting SEO juice, keywords reveal a lot more about users and what they’re struggling with.

SEO 363

SEO Social Media Blog B2C 363

Kissmetrics

OCTOBER 31, 2017

Cause the things that work in that tiny, miniscule, subsection of a market won’t work for you. ❌ SEO is a no-go. Because your product is your marketing today. If we’re talking B2C ecommerce, it’s Amazon. If you sell any kind of inbound marketing, you’d align yourself with HubSpot. Or should be, at least.

Customer 199

Customer Shipping Costs B2B Other 199

Kissmetrics

JULY 13, 2021

They’re especially helpful for busy marketers who have a lot on their plate and want to stay mindful of their standing with search engines. Link building is important for search engine optimization (SEO). 13 Link Building Strategies for Marketers. This kind of resource can be a great tool for a marketing team.

Marketing 347

Marketing Social Media Blog Article 347

Inflow Insights

APRIL 16, 2019

We’ll be covering a total of 16 different strategies that apply for Google Shopping ads and Smart Shopping Campaigns, Dynamic Remarketing, Search Ads, In-Market Audiences and finally Dynamic Search Ads. Then we can’t create case studies like this one.). All you need to participate here is a product feed and an eCommerce website.

eCommerce 156

eCommerce Mobile PPC Online Retail 156

Kissmetrics

AUGUST 16, 2021

With lead generation, you can attract leads (your potential customer) into a marketing software system with the hope of nurturing them through the buying process. Marketers, particularly B2C marketers , rely on several channels to drive leads to their businesses and boost their conversion rate: SEO paid ads social media email landing pages.

Webinar 349

Webinar Social Media Blog Books 349

Kissmetrics

FEBRUARY 19, 2018

And content marketing in 2018 remains a brilliant and cost-effective method for engaging with leads and customers, spreading brand awareness, and getting around the increasing use of ad-blockers. You can quickly and easily pick up the how, why, when, what, and where of content marketing. Content Marketing 101. Content is king.

Marketing 248

Marketing Social Media SEO Blog 248

Ecommerce Platforms

JANUARY 14, 2020

Marketing techniques (working with influences, affiliate marketers). Needless to mention that there’s more work input to make your online store’s brand have a conforming authority in the market. Case studies. The B2C model is simply the process of selling products and services directly to the end consumer.

Merchant Services 175

Merchant Services eCommerce Payment Services Shipping Costs 175

eCommerceFuel

FEBRUARY 17, 2017

After being recruited to My Choice Software in 2013, Daniel and his partner used clever marketing and stellar customer service to drive their business to exponential growth. He’s like, “Hey, you do some cool marketing stuff and you’re a good programmer. Why don’t you come over here and learn sales and marketing?”

Merchant Services 36

Merchant Services eCommerce BigCommerce Books 36

Omnisend

JANUARY 5, 2024

And with most businesses gearing towards offering a digital-first shopping experience to their customers, websites are a crucial part of every marketing strategy. Want to start selling products online using tailored marketing strategies? So in this guide, we’ll show how to make a website from scratch and boost your brand presence.

eCommerce 88

eCommerce Payment Services SEO Social Media 88