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A Blog Isn’t a Blog, It’s a Business

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I wrote my very first blog post on July 24, 2005. That blog post is no longer live because it was terrible. The post was called, “Winning the Search Engine Marketing War.”. But you know what, back in 2005, the blog post was pretty darn good. But you know what, back in 2005, the blog post was pretty darn good.

Blog 266
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An Inside Look at My Digital Marketing Agencies Around the World

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My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. You may not know that behind the Neil Patel brand is a powerful and growing network of digital marketing agencies with offices around the world. Neil Patel’s foray into digital marketing began with his blog.

Marketing 275
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The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Kissmetrics

Most e-commerce store owners have no idea how to effectively market their business. They either try to use the same strategies they use for their brick and mortar store (which will fail) or use strategies meant for blogs: not e-commerce stores. Paid Search Marketing for E-commerce. Email Marketing for E-commerce.

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PPC Management Software for eCommerce Websites: Is It Worth It?

Inflow Insights

In this blog, we’ll give you our honest take — based on more than a decade of eCommerce digital marketing experience — on whether you should use this software or invest in a human expert to manage your campaigns. Some of the most well-known PPC management platforms that work across these channels include: Acquisio. AdEspresso.

PPC 110
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2023 Ecommerce Predictions: Insights From 17 Digital Marketing Experts

ROI Revolution

In 2023, brands that have historically focused on growing their direct-to-consumer business may shift resources to expand their retail and marketplace channels. Exploring additional paid search channels will help brands navigate higher costs. Retail media platforms will expand and D2C resources will shift. “

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The State of Paid Search & PPC Strategy

ROI Revolution

Performance Max offers new automation and inventory insights on top of a foundation of Smart Shopping and Local campaigns, including the ability to access all of Google’s ad inventory across channels from one campaign. 28% of marketers use automation in their paid advertising efforts. Read the blog. Paid Search CPC Growth.

PPC 78
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Ecommerce Personalization: The Key to Customer Acquisition & Retention

ROI Revolution

Personalization may vary in importance depending on industry, but it’s an expectation for 71% of consumers. In fact, 76% of consumers feel frustrated when a company doesn’t deliver a personalized interaction. For CPG (consumer packaged goods) and brick and mortar, it’s closer to 10%. Read the blog. Just 34.5%