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How to Tell if You’re Shadowbanned on Social Media

Kissmetrics

Suddenly you notice that none of your social media activity seems to be showing up at all. That way, other social media users don’t suffer from spam because they can’t see it. And since the algorithms are the property of social media companies, it’s not in their best interest to reveal everything about them publicly.

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What are Influencers: Types, Examples & How Much They Make

Kissmetrics

Now that word of mouth recommendations and criticisms spread through social media faster than fire in a dry field, influencers are more important than ever. They usually huge followings on social media and are brand advocates as well as niche promoters. Let’s explore how you can create this type of campaign.

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How to Create an Editorial Style Guide

Kissmetrics

As a digital marketer, you know just how important the tone and message of your blog are to the overall success of your business. A cohesive approach to your digital content, especially the content on your blog, is critical to your brand. An editorial style guide is a set of guidelines for the writers and editors on your team.

Document 334
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5 Actionable Tips to Get Your Website Added to Google News

Kissmetrics

Google News is reserved for sites and blogs that publish timely, topical articles. For your story to strike a chord with editors, who will in turn syndicate it at Google News, PBS recommends that you present information from the most to the least important content points. But, before you apply, follow these guidelines: 1.

Article 362
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9 Influencer Marketing Examples & 14 GSD Tactics to Boost Conversion

BigCommerce

As both the use of ad blockers and the amount of time people spend on social media continues to rise, the effectiveness of traditional advertising has taken a nosedive. Consumers tend to place the most trust in recommendations from people they know. This works for most social media platforms.

Marketing 419
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Formula for Influencer Marketing Success: Give Creators Freedom — and Guardrails

Retail TouchPoints

Establish Guidelines and Expectations Early On. The strategy brief going into [a program] is so important, and as a brand that’s on us,” said Joshua Carter, Senior Director of PR, Social and Influencer Partnerships for Shutterfly at RICE. We recommend whitelisting for all our clients,” said Jerutis.

Marketing 284
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How to Use Reverse Image Search For Competitor Research

Kissmetrics

Sure, you can blog until you have hundreds of posts on your site, but it takes time. I’d recommend using a headshot of the person who would be credited as the author. They’ll likely use the same headshot for their guest blogging bylines, just like I do. Read Their Blog. Your bottom line. Probably not.

Blog 298