Retail TouchPoints

DECEMBER 13, 2021

I think people are getting tired of using the word omni — it’s really “channel-less.” The customer doesn’t think in channels, so [the question becomes] how can the retailer stop operating in channels? And this is an example of where Cloud scales to meet your needs. Now more than ever, “omni” is the focus.

Channel 182

Channel Omnichannel Retail Merchant Services 182

Retail TouchPoints

JULY 24, 2023

According to The Small Business Blog , emails are an effective marketing channel because most U.S. Yet despite the proliferation of this channel, the average consumer receives an average of 121 emails with at least 56.6% This channel is tried and true, but retailers must take a creative and personalized approach to stand out.

Small Business Retail 205

Small Business Retail Marketing Retail Social Media 205

GetElastic

FEBRUARY 26, 2020

Better customer experience means targeting people, not buyers. The success of industry disruptors such as Airbnb, Amazon and Tesla can be attributed to many factors, but these companies all have one thing in common — a focus on creating an exceptional customer experience, rather than just selling a product.

Customer Experience 78

Customer Experience Customer Multichannel Social Media 78

Retail TouchPoints

MAY 8, 2024

RTP: A lot of consumers are venturing to brand sites via paid channels now. Although paid social in particular is one of the top five acquisition channels for marketers, it’s not the strongest when it comes to conversion. Clearly, many experiences fail to make that solid first impression. RTP: What about owned channels?

Merchant Services 206

Merchant Services eCommerce Channel Mobile 206

Fabric

MARCH 19, 2024

To meet their needs, retailers need to adapt quickly and deliver seamless omnichannel experiences. The composable commerce framework also includes fabric’s full suite of commerce services for building enterprise-ready experiences from merchandising to fulfillment on any channel.

X-cart 130

X-cart eCommerce eCommerce Platforms Omnichannel 130

Sailthru

FEBRUARY 5, 2020

In many cases, poor customer data management will be the catalyst. We all know that customer data is crucial for personalization, especially in the earliest stages of the customer journey as you’re still establishing that relationship. But before getting to know someone, you do have to meet them first.

Customer Data 97

Customer Data Customer Multi-channel Mobile Payments 97

Groove

NOVEMBER 17, 2020

Though both are great for increasing efficiency and creating a positive customer experience, we recommend keeping your core needs in mind when making a decision. Klaviyo is a marketing automation platform that provides the tools necessary for online businesses to build meaningful customer relationships. What Is Klaviyo?

BigCommerce 368

BigCommerce Social Media Customer Data Recommendation 368

Retail TouchPoints

OCTOBER 27, 2021

With the customer journey growing more complex every day, due in large part to the proliferation of screens and cross-channel marketing, retail brands now require robust attribution models to understand how different channels contribute to desired outcomes. Game Theory Meets Attribution. AI-Driven MTA at Scale.

Multi-channel 271

Multi-channel Games Retail Social Media 271

Korona

FEBRUARY 13, 2023

It’s important to explore new channels such as marketplaces, social media, price comparison engines, etc. As soon as you leverage multiple channels to promote your products, you are conducting multi-channel retailing. Check out this guide to get more info and ideas on operating a multi-channel retail operation.

Multi-channel 52

Multi-channel Channel Payment Services POS 52

retailnext

SEPTEMBER 24, 2019

Retailers depend directly on consumers for their business growth, which has placed shopper experience and customer satisfaction at the top of the priority list, making customer and market research very important. Gauge customer and purchase trends. Social Media – Social media has become a reliable source of data.

Customer Data 88

Customer Data Improvements Customer Social Media 88

ESW

SEPTEMBER 29, 2023

Consumers have shifted from shopping primarily in-store to now using a mix of online, mobile and brick-and-mortar channels. Because customers demand it. Surveys consistently show that shoppers often start their purchase journeys on one channel and complete it in another. Why focus on omnichannel?

Omnichannel 146

Omnichannel Payment Services Merchant Services Multichannel 146

GetElastic

NOVEMBER 26, 2018

  In order to compete, companies must differentiate – and that comes down to the customer experiences they deliver. B2B buyers want  the same digital commerce  experiences they are receiving on B2C channels.  

B2B 136

B2B B2C Mobile Social Media 136

GetElastic

FEBRUARY 26, 2020

Better customer experience means targeting people, not buyers. The success of industry disruptors such as Airbnb, Amazon and Tesla can be attributed to many factors, but these companies all have one thing in common — a focus on creating an exceptional customer experience, rather than just selling a product.

Customer Experience 60

Customer Experience Customer Multichannel Social Media 60

Retail TouchPoints

SEPTEMBER 14, 2022

Instead, companies should be looking at first-party data, data that comes directly from their customers and is securely extracted from the contents of communications channels such as email, social media, app usage, website traffic and more. How Can I Leverage First-Party Data?

Retail 260

Retail Social Media Presentation Customer Loyalty 260

Retail TouchPoints

APRIL 13, 2021

The 15 sessions, now available on demand, encompass critical areas of the retail enterprise, including: customer loyalty strategies; visual tech developments such as AR and 3D modeling; fulfillment and delivery management; the power of social networks; fast-growing Buy Now, Pay Later services; and the all-important customer experience.

Consumer 136

Consumer Payment Services Fulfillment Multi-channel 136

Retail TouchPoints

JUNE 11, 2021

Now more than ever, retailers are looking for solutions to create more seamless in-person and digital customer experiences. Retailers must look for the right technology that will streamline their operations and improve the customer experience, which can ultimately increase brand loyalty and revenue.

Payment Services 176

Payment Services Payments Retail Sporting Goods 176

Retail TouchPoints

JUNE 9, 2023

The brands we work with are pursuing a multitude of sustainability initiatives, from improvements in their supply chain to innovative ways to extend the usable life of their products through curated resale channels. Sustainability can be highly data-driven.

Supplies 215

Supplies Operations Shipping Costs Customer 215

Retail TouchPoints

JANUARY 27, 2021

This left smaller retailers searching for ways to boost online sales performance and customer experiences in the face of such stiff competition, especially for leveraging big-ticket retail events — Black Friday, Cyber Monday, Christmas — for securing much-needed revenue. Challenge 3: Coping with Online Demand.

Retail 278

Retail Social Media Channel Multichannel 278

Retail TouchPoints

NOVEMBER 14, 2022

With a better understanding of your customer demographics, you will be able to price your products more effectively, and respond to changing market conditions quickly so you can make data-driven decisions that will benefit your business in the long run. This can help improve customer loyalty and help you stand out from competitors.

Customer Loyalty 309

Customer Loyalty Operations Improvements Customer Experience 309

Retail TouchPoints

SEPTEMBER 12, 2022

The co-founders took the idea and ran with it, meeting on Sunday mornings to develop their brand vision and collection. Owning the Entire Customer Experience. Looking at a combination of population size and density, as well as warehouse locations, Sundays is developing a data-driven roadmap for growth.

Social Media 232

Social Media Shipping Costs Customer Experience Consumer 232

Retail TouchPoints

NOVEMBER 18, 2021

But this “new normal” requires retailers to have access to accurate inventory data — often across multiple channels, both in-store and online. This enables a robust omnichannel retail strategy that delivers a unified, seamless and consistent customer experience across all physical stores, websites and mobile apps.

Shipping Costs 223

Shipping Costs Retail Omnichannel Supplies 223

Retail TouchPoints

APRIL 22, 2024

In the not-so-distant past, customer experience (CX) was a straight line — a predictable journey from point A (the customer’s question) to point B (the company’s answer). Welcome to the future of retail, where the checkout lines are virtual, the service is personal and the experience is anything but linear.

Customer Experience 280

Customer Experience Arts Customer Telecommunications 280

lateshipment

JANUARY 17, 2023

The main reason is due to the fact that customer experience (CX) much like e-commerce is an ever-changing area and you need to keep yourself updated with new trends in the field to thrive and enjoy success. In short, CX helps you build and maintain a loyal customer base. That’s not all!

eCommerce 130

eCommerce Merchant Services Omnichannel Customer Experience 130

Retail TouchPoints

APRIL 20, 2022

Nieboer believes that cannabis brands do an especially great job at creating these seamless stories across channels, “engaging customers’ senses through their marketing and physical spaces.” He added: “On social media customers get to see product, marketing and lifestyle influence, which draw customers to their physical stores.

Retail 350

Retail Social Media Technology Events 350

Retail TouchPoints

MARCH 9, 2023

To do it, Forever 21 is: Making significant investments to align its digital and physical channels ; Enabling fast, frictionless checkout ; Meeting Gen Z where they are, on social media, to drive discovery ; and Listening to its customers to evolve its brand in line with their expectations. said Hawkins.

Omnichannel 267

Omnichannel Social Media Mobile Fashion 267

365 Retail

JUNE 9, 2023

To thrive in today’s fast-paced and dynamic retail environment, UK beauty retailers and CPGs must embrace the power of data and use it to bridge the gap between their customers’ needs and their business objectives. To make a real impact on consumer behavior and capture market share, CPG companies need scalability.

Retail 86

Retail Customer Data Channel Social Media 86

Optimizely

MARCH 29, 2018

In your next marketing team meeting, you share the conversion rates with your boss. You stare open-mouthed with absolutely no idea of the answer and walk out of the meeting feeling deflated. Are you really a data-driven B2C marketer? How many converted into long-term customers? Great work”, she says.

B2C 247

B2C Marketing Multi-channel Customer Data 247

Retail TouchPoints

OCTOBER 26, 2021

Customer experience personalization is at a turning point. Consumers have come to expect personalized online experiences, but many companies still think of personalization as aspirational, something that they can focus on later. Are you struggling to get customers to join your loyalty program?

Customer Experience 197

Customer Experience Clothing Definition Channel 197

Retail TouchPoints

OCTOBER 16, 2023

In today’s hyper-competitive ecommerce landscape, data isn’t just a buzzword. However, as stringent consumer privacy laws like GDPR and CCPA make collecting customer data more difficult, brands are having to adapt their data collection strategies to adhere to new standards.

Social Media 251

Social Media Consumer Information Marketing 251

RETAIL MANAGEMENT SOFTWARE

JANUARY 16, 2024

Personalization Powered by AI: Artificial intelligence (AI) is revolutionizing the way retailers understand and cater to individual customer needs. In 2024, we can expect a surge in AI-powered personalization, where algorithms analyze customer data to provide tailored recommendations and personalized shopping experiences.

Payment Services 98

Payment Services Retail Supplies Omnichannel 98

Retail TouchPoints

AUGUST 25, 2023

Having a direct line with consumers via D2R provides brands with first-party retail data in a whole new way. This includes looking into individual shopping behaviors and it can be used to meet customers’ exact desires and needs within their channel, further incentivizing customers to return to stores.

Retail 227

Retail Social Media Consumer Channel 227

MagentoBrain

MAY 23, 2023

Be friendly and empathetic: Use a friendly and empathetic tone when speaking with customers. Offer solutions: Provide solutions that meet your customers' needs. Follow up: Follow up with your customers after their issue has been resolved to ensure their satisfaction.

Social Media 52

Social Media Customer Loyalty Customer Data Improvements 52

Kibo

JUNE 16, 2022

While it relies on the modern tech stack, composability is a business mindset that applies to all aspects of a business—from product development and customer experience to marketing and fulfillment. Perhaps the most compelling one is that it enables you to meet changing customer demands quickly and efficiently.

Payment Services 62

Payment Services Shipping Costs Fulfillment Omnichannel 62

Retail TouchPoints

MARCH 25, 2022

Constant interaction with friends on Instagram and TikTok is part of Generation Z’s lives, so there is no question that these social media channels influence what digital natives put in their shopping carts. How can retailers bring the analog and digital worlds seamlessly together to meet the key needs of Generation Z?

Payments 249

Payments Payment Services Social Media Electronics 249

Sailthru

MAY 19, 2023

Customer engagement has been upended. The new competitive battlefield is the customer experience. This translates into delivering a superior experience versus your competitors. Sign #2: We Need More Reliable and Actionable Data The next level of growth is about improving the customer experience to beat our competitors.

Customer Data 78

Customer Data Technology Demo Channel 78

Retail TouchPoints

JULY 5, 2022

A lot of the pain points that we’re seeing are in the inventory side, but against that backdrop we’re going to see a steely-eyed focus on improving profitability in stores and digital channels.”. What the research found that was a little surprising to me was the importance of customer experience,” said Anderson. “If

Shipping Costs 270

Shipping Costs eCommerce Retail Merchant Services 270

Sailthru

NOVEMBER 16, 2017

Though this brand got an early start in the art seller community, they don’t take broad strokes with their customer experience. Personalization and customer data is paramount for overstockArt and they’ve worked to establish their brand as thought leading and engaging all for the sake of solid customer loyalty.

Customer Experience 60

Customer Experience Customer Arts Customer Loyalty 60