Retail TouchPoints

AUGUST 29, 2023

Creating a competitive advantage in personalization is based on a company’s ability to capture, analyze and use personalized customer data, as well as understand, customize and optimize the customer journey, all at scale. It has to be cross-channel. One of the issues is thatcustomer data is often siloed.

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Multi-channel Retail Customer Experience Customer Data 237

Retail TouchPoints

JULY 24, 2023

With so many unique approaches to connectivity, retailers often struggle with effectively reaching their customers. In fact, 71% of shoppers told McKinsey that they expect personalization from their favorite retailers , and 76% of shoppers are frustrated when retailers don’t offer personalization.

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Small Business Retail Marketing Retail Social Media 237

Retail TouchPoints

DECEMBER 13, 2021

Carrie Tharp, VP, Retail & Consumer, Google Cloud. These retailers are using the Cloud to unlock digital potential across their business — both online and in stores — and Carrie Tharp, Google Cloud’s VP of Retail and Consumer, is helping them do it.

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Channel Omnichannel Retail Merchant Services 182

365 Retail

JUNE 7, 2023

Amperity , the leading enterprise customer data platform (CDP) for consumer brands, has announced Forever 21 has selected Amperity to ‘maximise the value’ of its omnichannel customer data. With Amperity, Forever 21 will be able to provide more relevant, personalised customer experiences.

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Customer Experience Customer Customer Data Customer Loyalty 70

Retail TouchPoints

OCTOBER 27, 2021

Even marketing teams that can map the entire customer journey have trouble identifying the exact moment or event that compelled a prospect to become a customer. This blind spot has always foiled retail marketers, but the issue has become more urgent as CMOs demand greater attribution and measurement for every ad dollar spent.

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Multi-channel Games Retail Social Media 300

Retail TouchPoints

SEPTEMBER 14, 2022

One could argue that few, if any industries have been impacted more by the pandemic, and now by inflation, more than retail. The pandemic not only dramatically altered the way consumers shop, it altered the way retailers operate. Consider that last year, retail ecommerce sales amounted to nearly $4.9 trillion by 2025.

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Retail Social Media Presentation Customer Loyalty 291

Retail TouchPoints

NOVEMBER 11, 2021

Blueshift is expanding the journey orchestration of its AI-powered SmartHub Customer Data Platform (CDP) across all customer experience touch points, including support, commerce, sales, loyalty, product and other CX channels.

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Omnichannel Customer Retail Customer Data 147

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

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Shipping Costs Improvements Live Chat Retail 241

Retail TouchPoints

FEBRUARY 9, 2023

it was a groundbreaking retail concept, in many ways heralding a new era of personal computing and electronics. But that same wave of electronic innovation that gave rise to Batteries Plus also put a drain on the retailer’s business as ecommerce began to take hold. When the first Batteries Plus opened in 1988 in Green Bay, Wis.

Customer Data 202

Customer Data Customer Omnichannel Electronics 202

Retail TouchPoints

OCTOBER 25, 2023

This is Part 1 of The Holiday Readiness Series , which will feature tactical tips and takeaways from experts that retailers can still apply to rev up their sales results. Looking for even more data and insights to power your approach ? Check out the Retail Strategy & Planning Series on-demand.

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Multi-channel Customer Experience Mobile Improvements 317

RTP blog

MARCH 2, 2018

By Paul Millette, Carousel Industries For arguably anyone in retail, the conversation of “delivering the ultimate customer experience” is as prolific as discussions about inventory management, supply chain operations and P&L statements. 1 driver in bolstering the customer experience.

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Customer Experience Customer Supplies Point of Sale 150

365 Retail

JANUARY 18, 2024

The world of customer data is rapidly changing, and companies are responding with diverse strategies to stay ahead in this dynamic environment. The data foundation is behind the wall, and all the marketing and analytics tools get power from the foundation. Customer data should always be two things: reliable and repeatable.

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Customer Data Customer Multi-channel Events 62

Retail TouchPoints

APRIL 20, 2022

To capitalize on this expected growth, cannabis retailers are focused on building trust and, most of all, standing out. Now the retailers, with 25 and six brick-and-mortar locations respectively, are bringing their brands to the next level through highly immersive store experiences and a concentrated focused on store growth. “Our

Retail 354

Retail Social Media Technology Events 354

Retail TouchPoints

MARCH 9, 2022

Disruptions to the supply chain, shifts in customer behavior, and even unexpected weather events are impacting retail sales across ecommerce and brick-and-mortar — changing where, when, how and why customers purchase. The rest are at risk of losing customer loyalty, brand affinity and revenue.

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Retail Customer Data Customer Experience Social Media 304

Retail TouchPoints

JUNE 11, 2021

Now more than ever, retailers are looking for solutions to create more seamless in-person and digital customer experiences. Many stores, including retail giants Walmart, Target, Best Buy, DICK’S Sporting Goods and Urban Outfitters, introduced or expanded game-changing buy online, pick up in-store (BOPIS) capabilities in 2020.

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Payment Services Payments Retail Sporting Goods 204

Retail TouchPoints

JULY 5, 2022

Retailers’ attitudes about ecommerce have undergone a series of rapid evolutions over the last two years. We’re seeing a shift of focus in the retail environment,” explained Publicis Sapient Head of Retail Strategy for North America Hilding Anderson in an interview with Retail TouchPoints. “We UK, Germany and Australia.

Shipping Costs 305

Shipping Costs eCommerce Retail Merchant Services 305

Retail TouchPoints

JANUARY 27, 2021

The past six months have been tough, even punishing, for many retailers, but there was good news this past holiday season. And in the ecommerce world, that can only mean one thing: online retail giants such as Amazon continue to dominate the market. The influence of consumer confidence on retail sales cannot be overstated.

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Retail Social Media Channel Multichannel 279

Retail TouchPoints

NOVEMBER 12, 2020

Rillavoice speech analytics software is designed to enhance conversations between store associates and shoppers in physical retail settings. The tool seeks to help retailers capture much more customer data, and at a faster rate compared to surveys and mystery shoppers. Social media or word of mouth? including CCPA.

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Multi-channel Customer Social Media Retail 244

Retail TouchPoints

MAY 8, 2024

A lot of the same rules apply for user interface (UI) as they do for in-store commerce,” explained Pitié in an interview with Retail TouchPoints. RTP: A lot of consumers are venturing to brand sites via paid channels now. RTP: What about owned channels? of visits versus 17% in last year’s results. Why the shift?

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Merchant Services eCommerce Channel Mobile 226

Retail TouchPoints

NOVEMBER 22, 2022

rise in consumer prices, it doesn’t mean they’re willing to give up a premium customer experience. Although product and pricing remain key to acquiring customers in the retail space, it’s the top-notch, memorable experience a brand delivers that makes them stay. While shoppers might be strapped for cash given a 9.1%

Payment Services 237

Payment Services Live Chat Payments Retail 237

Retail TouchPoints

MARCH 8, 2021

Using the data at their fingertips, retailers can capture a more in-depth view of customers’ lives, allowing them to better understand their wants and needs — and ultimately use that picture to create a service experience that incorporates both technology and humans.

Customer Data 264

Customer Data Customer White Paper Technology 264

Retail TouchPoints

DECEMBER 15, 2022

Also, it is not enough for marketers to just ‘know’ their customers; it is important for them to be one step ahead and predict what they need and how they will behave. In the current scenario, what customers expect from brands is often changing in a dynamic manner. Factors Driving the Need for Real-Time CDP.

Multi-channel 238

Multi-channel POS Customer Data Mobile 238

Retail TouchPoints

AUGUST 25, 2023

Every few decades, retail brands discover a new way to connect with consumers. Mobile-targeted direct-to-consumer brands (D2C) brands reigned from 2010 to 2021, ushering in new ways to get in touch with their customers directly. The pandemic changed the retail space drastically and people weren’t shopping in stores for a while.

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Retail Social Media Consumer Channel 245

Retail TouchPoints

AUGUST 15, 2022

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customers’ loyalty is no longer confined to programs and points. Stand Out Beyond Free Shipping .

Customer Loyalty 221

Customer Loyalty Customer Retail Shipping Costs 221

Retail TouchPoints

NOVEMBER 18, 2021

Consumer expectations of retailers have been transformed by their experiences buying from Amazon and other innovative retailers that are able to provide fast, efficient omnichannel experiences. Nine out of ten US consumers say they will abandon a retailer’s website if it is too slow ( Retail Systems Research (RSR ).

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Shipping Costs Retail Omnichannel Supplies 255

UpSellIt

JULY 13, 2023

In today’s competitive landscape, embracing an omnichannel retail strategy has become essential for businesses to thrive. By seamlessly integrating multiple channels, retailers can provide a cohesive and personalized shopping experience for their customers. What is Omnichannel Retailing?

Omnichannel 101

Omnichannel Multichannel Payment Services Retail 101

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience? Hybrid Customer Experience Example 1: Carvana.

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience? Hybrid Customer Experience Example 1: Carvana.

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

Retail TouchPoints

JANUARY 24, 2024

B2B brands should invest in AI-driven CRM (customer relationship management) systems to analyze customer data, offering insights for personalized marketing and sales strategies. This trend requires businesses, particularly in ecommerce, to seamlessly blend their online and offline sales channels.

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B2B eCommerce BigCommerce Omnichannel 246

Retail TouchPoints

JUNE 9, 2023

By necessity, retailers are most concerned with the present day: they have to make sales and engage customers in the moment, no matter what channel they’re operating in. But retail executives also need to prepare for the future (no mean feat in an era of rapid and unexpected change).

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Presentation Customer Data Channel Operations 260

Retail TouchPoints

MARCH 3, 2023

Today’s retail environment is challenging — whether it is price pressure from discounters, market disruption from online players, increased price transparency for shoppers or changing macroeconomics. That said, differentiated experiences are possible, and the way forward will be through personalized approaches.

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Consumer Customer Loyalty Customer Experience Recommendation 251

Algopix

DECEMBER 2, 2020

Customer experiences are the ultimate deciding factor that separates successful companies from the rest. And in many cases, that experience is more important than price or quality. That’s why so many organizations now use artificial intelligence (AI) to create an exceptional retail experience.

Customer Experience 78

Customer Experience Improvements Management Customer 78

Wiser

AUGUST 28, 2023

A well-curated retail assortment bridges the gap between customer preferences and demand for the products offered, ensuring that each item in your inventory adds value to the customer and your business. Understand the demographics, psychographics, and buying behavior of your potential customers.

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Retail Fashion Information Customer Data 146

RETAIL MANAGEMENT SOFTWARE

JANUARY 16, 2024

As we step into 2024, the retail sector is undergoing significant transformations in technology, supply chain dynamics, and consumer behavior. Navigating this shifting terrain requires a tailored approach rather than a universal solution for future-proofing retail businesses. Here are the top innovative retail trends to watch in 2024.

Payment Services 98

Payment Services Retail Supplies Omnichannel 98

Retail TouchPoints

AUGUST 13, 2021

The new operating model will help each organization focus on their biggest growth opportunities while still working together to provide a seamless customer experience across both channels. The retailer has since introduced more than 1,500 new or expanded brands and more than 25,000 new products on the site.

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eCommerce Operations Customer Experience Omnichannel 299

retailnext

SEPTEMBER 24, 2019

In today’s world, collecting data and basing decisions on the calculated data is critical to success, especially in the retail market. Identifying purchase patterns and creating a customer database offers an array of other benefits including: Identifying opportunities. Gauge customer and purchase trends.

Customer Data 88

Customer Data Improvements Customer Social Media 88

Retail TouchPoints

JULY 28, 2022

How Can Businesses Bring Virtual Try-Ons to Their Customers? Retailers can offer virtual try-ons within their own ecommerce channels or partner with an ecommerce platform that offers virtual try-on as a feature. Retailers can license AR software to build their own virtual try-on features. Keep customer data safe.

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Retail Customer Data Information Consumer 261