Remove Channel Remove Customer Data Remove Customer Retention Remove Marketing
article thumbnail

Why You Should Still Be Using Personalized Marketing to Boost Your Brand

Kissmetrics

One of the most effective strategies to build a personal connection is personalized marketing. What exactly is personalized marketing, and what are the benefits ? Hint: It’s more than adding “$FNAME” to your email marketing!). Here is what marketers need to know about personalized marketing.

Marketing 273
article thumbnail

How to Use a Lapsed-Purchase Campaign to Increase Customer Retention

Omnisend

Think about how long it should take for your customers to need more from you, and use marketing automation to anticipate those needs. There’s an easy, data-driven way to figure all of that out. Determining When a Customer Becomes a Lapsed-Purchaser. Incorporate other channels where you can: . Get My Demo.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The 5 Step Approach to Cross-Channel Customer Engagement

Kissmetrics

That’s why it’s important to map out how your business engages with customers across several channels. Cross-channel engagement involves integrating multiple marketing channels to seamlessly interact with your target audience. You want every interaction to embody brand consistency and offer customer satisfaction.

Channel 226
article thumbnail

The Future of Retail is Multilingual

Retail TouchPoints

Recent estimates forecast that nearly a quarter of global retail sales will come from online channels by 2027, so the ability to serve a multilingual customer base will be essential for businesses seeking global success. Research shows that nearly 30% of businesses lacking appropriate multilingual support have lost customers.

Retail 286
article thumbnail

How to get repeat customers: Proven strategies for success

Omnisend

While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Use Omnisend’s powerful email and SMS marketing to create a superior customer experience. Returning customers also benefit your reputation, strengthening your market position.

article thumbnail

Revolutionising Retail: refive Showcases Innovative In-Store Touchpoints at London’s Retail Technology Show

365 Retail

As the retail landscape evolves, refive is leading the charge in enhancing revenue and customer retention for brick-and-mortar stores. Join them at the Retail Technology Show at London’s Olympia on April 24 & 25, 2024, where they will demonstrate pioneering solutions designed to transform customer engagement.

article thumbnail

Top Online Retailers Winning a Competitive Market

Optimizely

How do you carve out your slice of the market in a super competitive industry? But it’s even harder to build an online retail site that competes with existing retailers like Amazon or Target that have an established a customer base and dominate the market. Need Supply: Market-leading editorial. What does that look like?