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How Retailers Can Use AI to Improve Customer Experience and Build Trust

Retail TouchPoints

With the sector continuing to experience accelerated growth, major retailers are looking for ways to maintain and build trust while dramatically improving customer experience and orchestrating cohesive customer journeys. AI-driven solutions offer businesses a powerful way to personalize customer experiences.

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Complete Guide to Social Media Advertising and Customer Loyalty

Inflow Insights

It also focuses on building customer loyalty. Loyal customers decrease the cost of acquiring new customers while increasing the number and value of sales. How Do Social Media & Customer Loyalty Work? Brand loyalty comes with tremendous rewards for eCommerce businesses. Focus on stories.

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Embracing the Metaverse: A Bold Way to Improve Customer Retail Experiences

Retail TouchPoints

While companies currently interact with customers via multiple channels — mobile devices, desktop computers, email, social media and chatbots — leveraging the metaverse helps companies create immersive and interactive retail experiences for customers. Create superior customer experiences.

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Contentsquare CMO Reveals Why Brands’ Best Acquisition Strategy is a Retention Strategy

Retail TouchPoints

Interview with Contentsquare CMO Jean-Christophe Pitié RTP: What was your one big callout from your 2024 Digital Experience Benchmark Report? Jean-Christophe Pitié: If brands want any chance at customer loyalty, they need to fix what’s broken. RTP: A lot of consumers are venturing to brand sites via paid channels now.

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Zoom Acquires Five9 for $14.7B to Bolster Customer Service Offerings

Retail TouchPoints

Zoom Video Communications has agreed to acquire Five9 , a provider of cloud-based contact center solutions, in an all-stock transaction valued at approximately $14.7 Customer service received renewed attention among retailers last year following the forced shifted to digital communication and service channels.

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Personalization that Consumers Expect Post-Pandemic

Retail TouchPoints

The best personalized experiences happen when retailers make the customers a part of the dialogue and leverage data to create one-to-one experiences that are more targeted to them based on their unique interests and behaviors, as opposed to customers like them. Loyalty program integration throughout the customer journey.

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GNC Adds Same-Day Delivery with Shipt, Enhances Ecommerce Experience

Retail TouchPoints

and also has teamed up with e-Spirit to enhance its ecommerce customer experience. “e-Spirit’s hybrid headless CMS technology will make it easy for our teams to add personalized content to GNC commerce experiences with little to no developer support.

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