Retail TouchPoints
SEPTEMBER 30, 2022
Marketing is often first on the chopping block during a recession, and with GDP contracting two quarters in a row, retail marketers are working hard to determine how to make each dollar go further. More optimistic retailers will not pull back on spend and let their competitors steal their customers’ attention.
Retail TouchPoints
AUGUST 24, 2020
One of the more jaw-dropping retail statistics of the past few months is the more than 400% increase in Walmart shopping app downloads. Retailers need to keep an eye on the mega-retailer and set their sites to making the most of Prime Day. People also have more time to comparison shop and have more practice.
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Retail TouchPoints
JUNE 28, 2022
forcing retailers to grapple with remaining relevant to increasingly price-sensitive consumers. Census Bureau released its advance monthly sales for May 2022 retail and food services, showing a.3% We’re doing everything we can to help this customer stretch their budgets.”. What do customers see when they ask for things?
BigCommerce
AUGUST 13, 2018
Buyers, on the other hand, have many touchpoints and paths to purchase, so it becomes necessary for retailers to branch out. Multi-channel retailing is the practice of selling merchandise on more than one sales channel. Consumers Are Shopping in More Locations Than Ever. 54% shopped at ecommerce marketplaces.
Retail TouchPoints
MARCH 23, 2021
For years, brick-and-mortar (B&M) retailers have grappled with how to remain relevant in the ascendant era of ecommerce. A customer goes into a store to check out a product. Showrooming presented a real challenge to B&M retailers, but it also gave them an edge. Own your audience’s comparison shopping experience.
Retail TouchPoints
JANUARY 4, 2023
Like the Macy’s Christmas window displays of the 1950s, retailers can find ways to pique the customer’s interest and add a little inspiration to the online purchasing process. The luxury goods market is an excellent example of where consumers have become accustomed to bespoke experiences. Bringing Luxury Online.
Retail TouchPoints
NOVEMBER 2, 2022
Details like sale prices and price drops have been part of Google search results for some time, but the new badge offers more details on specific promotional offers to make comparison shopping directly in search easier. According to the Ipsos study, more than half of U.S.
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