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Building Loyalty Without Breaking the Bottom Line: the Dual Shipping Dilemma for Ecommerce Merchants

Retail TouchPoints

Online shopping is now easier than ever before, enabling consumers to purchase everything from socks to a dining room table from a computer at their home to a mobile phone in an airport terminal. While this is good news for many ecommerce retailers, it has also become more and more expensive to deliver those goods to customers.

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5 Strategies to Convert Price Sensitive Shoppers

UpSellIt

Price sensitivity is a complex phenomenon that varies from person to person and is influenced by a variety of factors. Luckily, there are some excellent strategies that you can employ to convert price sensitive shoppers. Let’s take a closer look at what price sensitivity is and which strategies are right for you.

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After Summer Sale Comes Amazon Prime Day — Retailers Must Prepare

Retail TouchPoints

They have plenty of room to offer great discounts, and will be more confident about their shipping guarantees as well. After the summer sale, it will be time for retailers to regroup and determine what their best move should be in October, when the spotlight is on for early holiday shopping.

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No Toy Left Behind: 3 Tactics for Selling Less Popular Items Post-Holiday

Sailthru

The holidays mean lots of shopping and lots of competition. We all know that customers are bargain hunting too. You can try your hand at comparison shopping to show side-by-side products with competitors and highlight areas where you win, especially if you’re priced lower. Post-Holiday Tip 1: The Deal.

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Cars, Wine, Trees — COVID-19 Proved Once and For All that You Can Sell Just About Anything Online

Retail TouchPoints

Of course, there are reasons why certain kinds of products haven’t been as quick to become ecommerce mainstays — mailing a live tree will never be as simple as shipping at T-shirt, for example. There’s a lot of COVID effect in those numbers, but the trajectory is clear — consumers want to shop online, for everything.

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Shoppers’ In-Store and Online Expectations for 2019

Wiser

It can be difficult to keep up with these trends and customer demands. Take a look at what customers are expecting from brands this year. In store shopping is still very prevalent, even with the increasing availability of online retailers. Comparison shopping is a very popular trend that only appears to be growing.

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Are You Marketing In-Store Pickup?

OrderDynamics

After all, if a retailer will upgrade their system to offer BOPIS (buy online pickup in-store), modify their floorplans, set new procedures, train their staff, and make it operational – then it only makes sense to tell customers about it. Yes, having them select the in-store pickup option means your retail chain saves money on shipping.