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Meta Looks to Creators, Messaging for New Ways to Connect Consumers and Brands

Retail TouchPoints

Meta has built the most powerful discovery engine in history,” said company VP Nada Stirratt at an event announcing the new offerings. “We The New Way to Connect with Consumers: Messaging. As a company we have been investing in messaging for a long time on our consumer applications in particular. AR: The Bridge to the Metaverse.

Consumer 290
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Conversion Optimization During COVID-19

ROI Revolution

Is consumer behavior in the current crisis an indicator of things to come? By most estimates, the elevated level of online shopping will persist after the crisis as consumers form new habits. Segmenting by age, likewise, could clarify how different demographics are responding to current events. Published March 27, 2020.

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How Coronavirus Is Impacting Ecommerce

ROI Revolution

According to consulting and research firm Technomic , 52% of consumers are avoiding crowds and 32% are leaving their house less often because of coronavirus. Over the past few weeks, we’ve hosted two virtual events to help you navigate these uncertain times. Conversion optimization during COVID-19. 4/2 update.

eCommerce 207
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Get Ready for the Third Annual Prime Big Deal Days

ChannelAdvisor

The holiday precursor began in 2020 when Amazon shifted its annual Prime Day event from July due to the pandemic. This year, Prime Big Deal Days is expected to benefit all e-commerce channels, as daily online sales doubled during the week of last year’s event. After the event, use the metrics to help you plan for the holiday season.

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Get Ready for the Third Annual Prime Big Deal Days

ChannelAdvisor

The holiday precursor began in 2020 when Amazon shifted its annual Prime Day event from July due to the pandemic. This year, Prime Big Deal Days is expected to benefit all e-commerce channels, as daily online sales doubled during the week of last year’s event. After the event, use the metrics to help you plan for the holiday season.

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UpSellit Shortlisted for Two 2021 International Performance Marketing Awards

UpSellIt

Over the years, the IPMAs have become a staple event in the performance marketing industry. By leaning on a combination of visitor details, session data and visitor history combine to provide marketers with a complete consumer profile that allows for intelligent targeting, segmenting and personalization.

Marketing 125
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Amazon Prime Day 2020 Rescheduled to September

ROI Revolution

This comes after a previous announcement to reschedule the event from July to August. Pushing the annual shopping event allows Amazon to get in a better position to process orders more quickly, create room for a wider variety of products in their warehouses, and make the necessary adjustments to prevent shipment delays in the future.