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Ecommerce Technology: Augmenting Reality Augments the Bottomline

GetElastic

Augmented reality is an ecommerce technology changing the way people buy online. According to the Walker Sands Future of Retail 2017 Report, consumers still enjoy the ability to touch and try a product. NARS cosmetics uses Facebook’s 360 technology to interact with 3D makeup tutorials. Read the Virgin Media case study.

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How Cordova Outdoors Manufactures Insulated Coolers In the USA with Gentry Jensen - EP 003

Groove

Jensen shares pivotal insights into the brand's transition towards Omni Channel sales, emphasizing the importance of resonating with a broad consumer base, from outdoor enthusiasts to environmentally conscious shoppers. Gentry Jensen "We're definitely leaning into [direct to consumer sales]. rebuilt the website completely."

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The Headless Commerce Showdown: The Unseen Strategy Retailers Use to Win Ecommerce Market Share

BigCommerce

Amazon edges near $1 trillion in market value. The State of Ecommerce in 2018. To understand the state of retail – especially ecommerce – think of it this way: 1. Amazon is the commodity market. Traditional retailers are quickly going direct-to-consumer. Netflix recently surpassed Disney in value. Monolithic.

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Profitero welcomes new executive leadership team and lands $20mm in new funding to raise the bar for eCommerce technology

Profitero

Digital advertising veterans Bryan Wiener and Sarah Hofstetter, who together ran the award-winning digital marketing agency 360i (and were pioneers in search and social media, as well as launched an Amazon practice for CPG clients), have joined as CEO and President, respectively. to measure its sales and market share on Amazon.com Inc.,

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Sales Process Steps To Turn More Prospects Into Customers

Groove

Sales is a transfer of enthusiasm; meaning all purchases made by consumers are based on emotional decisions. That's where inbound sales technology comes into place. Given this very small window, it is critical we use the technology at our disposal to help people buy when they are ready and to let people do research when they are not.

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4 Ways Ecommerce Returns Will Change in 2022

Retail TouchPoints

Ask any retailer or consumer and they’ll agree on this point: ecommerce returns are a problem — albeit for diametrically opposed reasons. Meanwhile, more than three in four (78%) consumers say they’ve had an inconvenient online returns experience recently, per Pitney Bowes latest BOXpoll survey. consumers love the USPS.

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How Will DTC Rebound After The COVID Retail Shakeup?

Retail TouchPoints

While many are wondering if large retailers like Macy’s, J.Crew and Neiman Marcus will retain their premiere places in malls, few are considering whether the world of direct-to-consumer or DTC will also stumble in this changed retail landscape. Many Reasons DTC’s Dramatic Upswing Stabilized. What DTC Brands Can Do Now To Improve Outlook.

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