Remove articles tags Critical Issues
article thumbnail

IoT in Retail: Top 5 Use Cases and Real-Life Examples

Retail TouchPoints

This article explores popular and non-trivial use cases and examples of how IoT tech can help retail companies. Interconnected IoT devices, including GPS and RFID tags, allow retailers to track the entire journey of their products, from production to the customers’ sites. Predictive equipment maintenance. Inventory management.

article thumbnail

How Brands Can Navigate the Social Platform Ecommerce Boom

Retail TouchPoints

Integrated autofill payment features, keeping the shopping experience in-platform and tagged products in lifestyle imagery or creator content are a few solutions social platforms have developed to reduce friction for brands. In the Gen Z purchase behavior article, Parkkinen mentions Gen Z’s method of brand research as being social-focused.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Edge Computing Enables the Retail Store of the Future

Retail TouchPoints

The past few years have been a rollercoaster ride for the retail industry. A survey from this year’s World Retail Congress suggests that the uncertain times aren’t over for the industry. Retailers cited rising costs, declining consumer spending and supply chain volatility as their top concerns.

article thumbnail

Bounce Rate Analytics: How to Measure, Assess, and Audit to Increase Conversions

Kissmetrics

That way, you’ll know if it’s actually too high for your industry or if it’s perfectly normal. Things like your business type, industry, country, and the types of devices your visitors are using all influence what a good average bounce rate would be for your site. Now you can compare industry averages. Then, select “Channels.”.

Live Chat 360
article thumbnail

The Benefits of User-Generated Content in eCommerce

lateshipment

It includes: reviews and various feedback on products or services, posts with photos and artwork, video and audio content, & blog posts and articles featuring a product or service or mentioning a company/brand. A significant 70% of consumers will consider UGC reviews or ratings before making a purchasing decision.

eCommerce 240
article thumbnail

How to Get Google to Instantly Index Your New Website

Kissmetrics

Organic search traffic is critical for growing your website and business. Many people ranked for their biggest competitor’s brand name just by stuffing dozens of variations of that brand name in a page’s meta tags! Today, keyword and meta tag stuffing will get you penalized, not rewarded. That’s indexing in a nutshell.

SEO 352
article thumbnail

19 Advanced SEO Techniques to Double Your Search Traffic

Kissmetrics

This process helps increase profits by making the best use of the content you already have and fixing any SEO issues. I bet you can guess that article is about 21 ways to improve your Bing ads! By properly, I mean is each page: Broken up with headings and subheadings (h1 and h2 tags)? Step #5: Check out Top SEO Issues.

SEO 363