Retail TouchPoints

MARCH 3, 2023

Consumers now look for personalization throughout their interactions with a retailer at multiple touch points. Industry leaders with expertise in customer experience have provided their stakeholders with 3X higher returns than the retailers that lack this expertise. Value added services have their own charm.

Consumer 283

Consumer Customer Loyalty Customer Experience Recommendation 283

Retail TouchPoints

MAY 8, 2023

That could be a bot that the brand has put forward to interact with you, or [a consumer] scanning a QR code in a retail store to begin a loyalty journey that happens over WhatsApp and continues after you leave the store. RTP: What are some specific ways retailers can remove friction, particularly in these self-service or remote interactions?

Channel 275

Channel Merchant Services Payment Services Recommendation 275

Retail TouchPoints

FEBRUARY 3, 2021

Seismic shifts in consumer trends accelerated by the pandemic will have long-lasting implications for the retail industry at large. Future Commerce partnered with Method + Mode to conduct broad consumer research over a period of three months ending in January 2021.

Consumer 342

Consumer Retail Jewelry Arts 342

365 Retail

FEBRUARY 10, 2023

Consumer electronics brands are looking to increase their direct-to-consumer selling in 2023, despite the cost of living crisis and reductions in consumer spending. In addition, they are looking to broaden their use of social channels to include Instagram Checkout and TikTok in equivalent volumes to Amazon, new research shows.

Channel 120

Channel Consumer Electronics Consumer Electronics 120

Retail TouchPoints

AUGUST 20, 2021

But industry experts believe that the real power of these media networks lies within the four walls of the store. Brown noted that although many retailers have done well with online during this period, consumers are expressing a desire to go back to stores and are seeking greater integration between these experiences.

Retail 325

Retail Supplies Webinar Omnichannel 325

Retail TouchPoints

MAY 10, 2022

of the Retail Innovation Conference started as a collaborative, intimate event for New York City-area retail executives, but it has expanded and evolved to meet the needs of the diversified and rapidly changing retail industry. Version 1.0 4,000 attendees from all corners of retail will be at the show May 10-12. “We

Retail 287

Retail Internet Retail Events Omnichannel 287

Optimizely

JUNE 23, 2020

With consumers spending nearly two and a half hours each day browsing Facebook, Twitter, and Instagram, brands are compelled to have a social media presence and use these channels for generating leads, promoting content, and even delivering customer service. The post The Value of Owning Your Channels appeared first on Zaius.

Channel 195

Channel eCommerce Social Media Magazine 195

FastSpring

FEBRUARY 26, 2024

A lot of big changes around direct-to-consumer options in the games industry have been going on in the past few months. These changes indicate one thing: The mobile games industry is changing, but Apple and Google will fight with everything they have to keep their grip on payment processing — and by extension, players’ wallets.

Consumer 124

Consumer Games Payments Payment Services 124

Retail TouchPoints

AUGUST 30, 2021

The catalog showroom approach was based on the idea that it reduced the risk of merchandise theft (known in the industry as shrinkage), while also enabling customers to shop without the inconvenience of carrying purchases throughout the store while you were still browsing. Omnichannel approaches like Target’s are not insular.

Multi-channel 279

Multi-channel Payment Services Channel Jewelry 279

Retail TouchPoints

JUNE 9, 2022

The majority of consumer goods and retail (CGR) companies have accelerated their digital journeys over the last two years to better serve the growing number of online shoppers. The research shows that CGR CIOs say CX will be a major priority over the next two years, compared to 37% of CIOs in other industries.

Consumer Goods 272

Consumer Goods Consumer Retail B2C 272

Steve Dennis

AUGUST 3, 2020

Despite the accelerating growth of digitally-enabled shopping, the concentration of power in the hands of consumers and the blurring of the lines between retail channels , it’s still common for retailers to report their sales for e-commerce and physical retail as two separate figures. This is more than a semantic argument.

Channel 206

Channel Customer eCommerce Books 206

Retail TouchPoints

NOVEMBER 17, 2021

It’s the question every retailer wants the answer to: what do consumers (and more specifically, those likely to buy their products) really want? The day kicked off with a keynote presentation by Jeff Orschell, EY Americas Practice Leader: “Bottom line for retailers is that change is still happening, consumer behavior is still changing.

Consumer 325

Consumer Omnichannel Leisure Supplies 325

Retail TouchPoints

MARCH 13, 2024

Despite Tightening Wallets, Select Brands Flourish As spend growth softened in the second half of 2023 across discretionary categories and companies geared toward more price-conscious consumers flourished, opportunities presented themselves for brands that kept an open mind. However, not all customers behave the same.

Multi-channel 264

Multi-channel Payment Services Automotive Consumer 264

Retail TouchPoints

NOVEMBER 3, 2023

The specific challenge for women’s apparel and home goods brand Anthropologie was attracting new, younger consumers without alienating women who had grown up, and grown older, with Anthropologie’s vibe and product offerings over the past three decades. Digital is not a channel, platform or technology — it’s a business driver,” said Preis.

Channel 278

Channel Apparel Customer Marketing 278

Retail TouchPoints

AUGUST 1, 2022

Ecommerce websites are among the hardest hit, making up 79% of all cases, surpassing all other industries. So this consumer depends on timely and accessible online shopping options. There is also a practical reason ecommerce is targeted more than other industries. No ecommerce company, no matter the size, is immune.

Retail 297

Retail Multichannel Webinar eCommerce 297

Retail TouchPoints

SEPTEMBER 21, 2022

Within the heavily regulated CBD industry, it’s difficult for brands to advertise their products across the same depth and variety of channels afforded to companies in other categories. Today the average consumer is exposed to millions of stimuli and hundreds , if not thousands , of visuals on a daily basis.

Consumer 305

Consumer Social Media Technology eCommerce 305

Retail TouchPoints

FEBRUARY 24, 2023

Spurred by the global pandemic, a rise in social activism and the surge of wellness movements, consumer sentiment has shifted significantly over the past few years. Nearly all (93%) consumers surveyed in PwC’s most recent Holiday Outlook shared that trust is a top influencer in their buying decisions. Pre-pandemic, that number was 70%.

Consumer 283

Consumer Social Media Recommendation Apparel 283

Wiser

FEBRUARY 23, 2024

In a recent panel discussion hosted by Wiser Solutions, senior leaders at brand manufacturers and retailers shed light on the delicate interplay between direct-to-consumer (D2C) channels and traditional retail partnerships.

Marketing 78

Marketing Customer Multi-channel Channel 78

Retail TouchPoints

NOVEMBER 10, 2022

While that may seem odd to say, given the extent that ecommerce now pervades most consumers’ everyday shopping, the current hot take from some industry analysts is that ecom growth has slowed and brick-and-mortar retail is on the rise. Whilst a provocative headline, that’s not exactly what we’re seeing on the ground.

Consumer 306

Consumer eCommerce Marketing Retail 306

Retail TouchPoints

JULY 28, 2020

Numerous industry experts have commented that COVID-19 has accelerated many existing retail trends, most notably consumers’ embrace of digital commerce. But what do those who are directly involved in decision-making — marketers on one side, consumers on the other — really think about this shift?

Webinar 274

Webinar Consumer Marketing Consumer Goods 274

Groove

FEBRUARY 27, 2024

Podcast : Download | Subscribe : Apple Podcasts | Google Podcasts | Spotify Meeting Dave Santiago of Cutter & Buck In this episode of the eCommerce Masters Podcast, host Ethan Giffin engages with Dave Santiago, VP of Omni Channel and Corporate Sales at Cutter & Buck.

eCommerce 195

eCommerce Apparel Operations Multi-channel 195

Retail TouchPoints

MARCH 31, 2023

by storm, rising to the top of the app charts and garnering millions of fans, until consumers began to realize the cost of those ultra-low prices — long delivery times and often poor quality products. You don’t have a lot of industries this size still growing so fast. When Wish debuted in 2010 it took the U.S. Yan: Definitely.

Shipping Costs 338

Shipping Costs Consumer Supplies Shipping 338

Retail TouchPoints

OCTOBER 15, 2021

Brands and retailers are feeling mounting pressure — from consumers, shareholders and even their boards — to be more inclusive. But it’s still true that only a small fraction of the fashion retail market has put tactical plans into place to support this significant consumer base. It’s that whole spectrum in between.”

Consumer 290

Consumer Retail Merchant Services Fashion 290

Wiser

FEBRUARY 29, 2024

Panelists highlighted the frustration with labor scarcity in an environment where consumer demands and expectations are constantly evolving. As detailed by industry experts at the panel, the impact of staffing shortages extends beyond the bottom line. It affects every aspect of operations—from stocking shelves to customer service.

Operations 78

Operations Consumer Management Customer Loyalty 78

Wiser

FEBRUARY 21, 2024

Panelists emphasized the significance of seamless integration of digital tools in response to COVID-19, which enabled continued engagement with consumers and efficient operational management. The importance of agility in sales strategies was highlighted, as brands recalibrate their approaches to meet consumers where they are.

Technology 78

Technology Multi-channel Shopping Carts Presentation 78

Retail TouchPoints

NOVEMBER 3, 2021

Well, the video sharing app is rapidly changing the face of discovery opportunities and influencer marketing, and instantly improves the customer experience in the world of cross-channel retailing. TikTok is undoubtedly at the forefront of technological innovation and more advanced, engaging content. Influencer Marketing.

Consumer 246

Consumer Magazine Social Media Clothing 246

Retail TouchPoints

MARCH 25, 2021

Driven by growing consumer concern over how their personal data is being collected and used, governments are enacting legislation, and tech companies are implementing platform changes, that will forever alter the relationship between consumers and advertisers. “A The change will be a reckoning for the advertising industry.”.

Retail 264

Retail Consumer Social Media POS 264

Retail TouchPoints

NOVEMBER 10, 2022

Retail TouchPoints (RTP): How is Sephora dealing with shifts in shopper behavior over the past few years, particularly as consumers’ budgets have come under increased pressure? . We believe it’s the only multi-brand complexion matching tool in the industry, and the more times it’s used, the smarter it gets.

Consumer 269

Consumer Gifts Events Customer Experience 269

Retail TouchPoints

AUGUST 14, 2020

Understanding consumer behaviors will be key to building (or rebuilding) a successful retail business in a post-pandemic world. Data will fuel the shift to digital, according to expert contributors to the recent Retail TouchPoints (RTP) webinar, Analyzing The Shift To Digital From 7,000 Marketers And 1B Consumers Worldwide.

Webinar 289

Webinar Consumer Payments Marketing 289

Retail TouchPoints

DECEMBER 13, 2021

Carrie Tharp, VP, Retail & Consumer, Google Cloud. Cloud computing can be a bit of a nebulous concept, but the real-world functionality it’s delivering to businesses of all sizes and industries is very clear. I think people are getting tired of using the word omni — it’s really “channel-less.”

Channel 182

Channel Omnichannel Retail Merchant Services 182

Retail TouchPoints

APRIL 26, 2024

The Bark product portfolio now includes toys, food, treats, dental kits and dental chews, and the brand is forging deep relationships with retailers like Target and PetSmart to bring this growing assortment to consumers. Consumers want what is best for their dog; it’s personal. McDonnell: Dogs aren’t pets; they’re family.

Toys 147

Toys Social Media Subscription Consumer 147

ROI Revolution

AUGUST 10, 2023

The beauty industry has become highly competitive as new brands enter the space, especially in the age of convenient online shopping and social media influencers. Buyers have a huge variety of products to choose from these days – so, how do make your brand stand out with marketing for the beauty industry?

SEO 78

SEO Marketing Social Media Information 78

Retail TouchPoints

DECEMBER 7, 2021

Direct-to-consumer (DTC) brands have a unique advantage in that they own the entire customer experience — and perhaps most important, all the data that is generated along with it. In order to bypass growth challenges, they are evolving their approach to customer engagement and experience to include new channels and tactics.

Consumer 259

Consumer Channel eCommerce Customer Experience 259

BigCommerce

SEPTEMBER 14, 2018

Thinking of dipping your toes into the direct to consumer waters? In fact, according to IAB’s popular new study, The Rise of the 21st Century Brand Economy, the future of retail growth comes from direct consumer relationships. Today we’ll explore five essential elements your brand needs to know for going direct to consumer.

Consumer 305

Consumer Shipping Costs Merchant Services Games 305

Retail TouchPoints

AUGUST 7, 2020

However, other potentially even more significant trendlines show fundamental changes in consumers’ decision-making process related to picking brands and demonstrating customer loyalty. For example, the Qubit study found that loyalty is decreasing among a significant percentage of consumers: among 36.6% The survey of 809 U.S.

Consumer 309

Consumer Retail Merchant Services Document 309

365 Retail

JUNE 28, 2022

Consumer touchpoints are growing exponentially, making media activation more complicated as shoppers flutter across thousands of channels and apps, making the possible combinations infinite. For the uninitiated, it’s helpful to explore the three different marketing channels and to outline the pros and cons that each can provide. .

Channel 98

Channel Multi-channel Marketing Retail 98

Retail TouchPoints

DECEMBER 3, 2021

Consumers have changed, they are less willing to be dictated to, they are harder to predict and they’re moving faster — now more than ever we’re seeing merchants and planners and designers looking for ways to be more attuned, more regularly, with what their consumers want.”. Distribution is No Longer Destiny.

Consumer 264

Consumer Merchant Services Retail Social Media 264