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The Imperative of Ethical Packaging Practices for Preserving Consumer Trust

Retail TouchPoints

In today’s market landscape, ethical, political and environmental considerations increasingly sway consumer purchasing decisions, particularly when it comes to packaging. From exaggerated health claims to misleading descriptions of ingredients, deceptive labeling erodes consumer trust and undermines brand credibility.

Consumer 162
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Small Format, Big Payoffs: Retailers Evaluate Real Estate to Meet Consumers Where They Are — at Home

Retail TouchPoints

In response to evolving consumer behavior, many retailers are pivoting from malls and large-format stores in city centers to neighborhood locations that aim to serve the work-from-home population. Not surprisingly, many have found the data points to residential enclaves in and around cities where consumers live.

Consumer 260
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3 Ways SMBs Can Deliver a More Personalized Shipping Experience

Retail TouchPoints

In this new landscape, the shipping experience has become more important to a brand’s bottom line — and reputation — than ever before. Here are three ways SMBs can deliver a more personalized shipping experience to build a happier, more loyal customer base. Offering different shipping speed options is no longer enough to differentiate.

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Dr. Squatch Focuses on Shipping Experience to Drive Global Growth  

Retail TouchPoints

It can be challenging to determine the best shipping strategy for the company’s package if they ship various size shipments, yet customers expect an easy, frictionless shipping experience,” said James Kelley, President of OSM Worldwide, in an interview with Retail TouchPoints.

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How Bal Harbour Shops’ Unique Traveling Mall Connects with Luxury Consumers

Retail TouchPoints

Meeting Luxury Consumers Where They Are (Image courtesy Whitman Family Development) The COVID-19 pandemic brought about many changes in the U.S., Meeting Luxury Consumers Where They Are (Image courtesy Whitman Family Development) The COVID-19 pandemic brought about many changes in the U.S.,

Travel 292
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Shipping Dangerous Goods 101: A Guide for Brands

ESW

With this expansion comes challenges, such as the shipping and handling of products classified as dangerous goods. Getting these products into the hands of consumers safely requires extra precautions, packaging and documentation. As a result, they are subject to handling, shipping, packaging and transportation regulations.

Shipping 157
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Unify Drop Ship and Marketplace for a Highly Flexible Go-to-Market Model — Don’t Get Stuck in ‘Either-Or’

Retail TouchPoints

In other words, consumers don’t just want the perfect pair of black sneakers delivered to their doorstep in 24 hours — they may also want those sneakers to come from a company with a low carbon footprint, or from a brand that supports social-justice causes, or from a Black-owned business in their local area.

Drop Ship 258