Inflow Insights

JULY 29, 2019

My goal was to build a $10 million eCommerce marketing agency — and build it fast. In my opinion, the conditions of natural growth gives us the opportunity to build a better eCommerce marketing agency — better for clients, and better for employees. This gives us a narrower focus for optimizing our lead generation.

eCommerce 103

eCommerce PPC SEO eCommerce Marketing 103

Inflow Insights

OCTOBER 27, 2021

Unfortunately, the way most people look at conversion rate usually leads to incorrect conclusions about impact, efficacy, and strategy. Evaluate conversion rates by channel. There’s no “one ring to rule them all” in conversion optimization. Instead, we recommend conversion tracking with individual users.

Channel 113

Channel Mobile eCommerce PPC 113

Ecommerce Platforms

MARCH 2, 2022

Rick wanted to create a convenient way for companies to build tools to improve conversions, at a time when landing page builders simply weren’t an option for most brands. The success of Unbounce has since inspired a number of competing companies to join the market too. Drag-and-drop editor requires no additional design experience.

Multi-channel 104

Multi-channel Conversion Optimization Arts Definition 104

ROI Revolution

JUNE 3, 2020

PPC + SEO = SERP domination. Combining PPC and SEO will boost your site traffic and brand awareness in both the long and short term. Good PPC maximizes your immediate return and optimizing your SEO consistently increases your brand authority over time. Tracking and measuring your SEO and PPC campaigns.

PPC 88

PPC SEO Automotive Mobile 88

Kissmetrics

OCTOBER 6, 2020

Choosing the right marketing company can be the difference between failure and success. Here’s a list of the best ecommerce marketing companies. NP Digital is my e-commerce marketing company. Upgrow is an e-commerce marketing agency based in San Francisco. They offer SEO, PPC, paid social, and CRO services.

eCommerce Marketing 248

eCommerce Marketing eCommerce Marketing Shipping Costs 248

ROI Revolution

MAY 4, 2020

It feels like the entire marketing ecosystem is changing right before our very eyes. The average click-through rate on PPC ads has increased on Google Search, Display, and Shopping campaigns since February – with Search seeing the highest jumps. If you want to take your SEO and PPC efforts to the next level, register here !

eCommerce 97

eCommerce Social Media Games Supplies 97

Inflow Insights

SEPTEMBER 16, 2019

Real-time conversations move your online customers through the marketing funnel more quickly by building relationships with them. Live chat is the interface of this whole new marketing niche, coined by Drift as: “ conversational marketing.” Which marketing campaign is an individual chat attributed to?

Live Chat 69

Live Chat eCommerce Mobile Conversion Optimization 69

Payoneer

OCTOBER 9, 2018

Many business owners who decide to digitize their business may struggle with conversion these days. While they have put considerable effort into their SEO and have even tried to do some PPC advertising, they still have yet to polish their website in terms of conversion optimization. Do deep market research.

SEO 20

SEO PPC Shopping Carts Conversion Optimization 20

Kissmetrics

OCTOBER 16, 2017

Conversion optimization works. There’s a reason behind it : “People treat the New Marketing like a kid with a twenty-dollar bill at an ice cream parlor. Organizations don’t fail because the Web and the New Marketing don’t work. Again — the underlying issue was the market, the people, the life stage.

Marketing 211

Marketing PPC Other Customer 211

ROI Revolution

MAY 20, 2020

If you’ve been acclimated with Google Ads and Microsoft Ads for the last 10 weeks or longer, you’ve likely noticed COVID-19’s impact on ecommerce search interests, buyer habits, and overall performance, regardless of industry. In the initial weeks of the unprecedented stay-at-home mandates, marketers felt like they were on shaky ground.

PPC 144

PPC Mobile B2B Shipping Costs 144

BigCommerce

JUNE 27, 2017

Conversion rate optimization (CRO) methods are diverse. They range from technical analysis of a website to researching the opinions of your customers and the wider market. Non-commercial and non-direct-revenue-generating websites can benefit from conversion optimization. CRO complements all your marketing efforts.

Shipping Costs 416

Shipping Costs SEO Shipping eCommerce 416

Inflow Insights

NOVEMBER 14, 2019

In past posts, we’ve outlined: How to develop a content marketing strategy for eCommerce websites. Note: We specialize in helping eCommerce businesses to automate more of their sales through SEO, PPC, and CRO. PPC can help your website to reclaim real estate in the SERPs with more certainty than the above strategies.

eCommerce 106

eCommerce SEO PPC Recommendation 106

Inflow Insights

APRIL 16, 2019

In this piece we’re going to take a systematic look at how we optimize Google Ads (formerly known as AdWords) eCommerce campaigns to find the best performing strategies. Here at Inflow, we’ve helped hundreds of online retailers from all kinds of industries to maximize their return on ad-spend (ROAS).

eCommerce 156

eCommerce Mobile PPC Online Retail 156

BigCommerce

JUNE 27, 2017

There are two basic types of landing pages: Lead-generation landing pages (also known as squeeze pages): A lead-generation landing page’s main purpose is to acquire the visitor’s contact information, giving you the opportunity to market directly to the prospect in the future. Promotion pages are the pages linked to ad campaigns. Coupon page.

eCommerce 258

eCommerce Information Shipping Costs PPC 258

BigCommerce

SEPTEMBER 26, 2017

When we talk about website optimization for conversion, the term we encounter almost immediately is “landing page.”. When referring to a marketing campaign, the usual questions are: “Are your landing pages optimized?”. “Do This model has become a virtual industrial standard. These factors are: Value proposition.

Shipping Costs 419

Shipping Costs Payment Services Gifts Social Media 419

ROI Revolution

DECEMBER 20, 2017

Once you’ve got that figured out, then you can optimize for other devices as well. Are you interested in learning more about mobile marketing? This is where user-generated content can be essential to a successful marketing strategy. You need to create a plan for every single aspect of your marketing and advertising.

eCommerce 60

eCommerce Mobile PPC SEO 60

ROI Revolution

MARCH 2, 2021

With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). 70% of mobile marketers say the pandemic has strengthened their promotional efforts ( Liftoff ). US online grocery sales surged 54% to reach $95.8 billion in 2020, up from $62.2B 11/4 update.

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195

ROI Revolution

AUGUST 5, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Published March 12, 2020. sales growth.

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

DECEMBER 2, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. A myriad of sectors within the home goods industry have seen incredible growth over the past year, including furniture, homeware, décor, and bedding. October 13.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

OCTOBER 1, 2020

With market share being ceded to retail giants and big box retailers like Amazon, Target, Walmart, and Best Buy, department stores and malls have slowly but surely been on the decline for decades. COVID-19 news & industry updates. COVID-19 industry updates. For better or for worse, no industry has gone untouched by COVID-19.

eCommerce 193

eCommerce Payment Services Merchant Services Small Business Retail 193

ROI Revolution

DECEMBER 3, 2020

Many marketing experts expected social media usage to soar over the course of the pandemic due to stay-at-home mandates and people spending more time isolated. 11% of advertisers expect COVID-19 to significantly impact their ad spending in Q4 ( Influencer Marketing Hub ). COVID-19 news & industry updates. 11/4 update.

eCommerce 156

eCommerce Social Media Payment Services Small Business Retail 156

ROI Revolution

JANUARY 5, 2021

While this isn’t as pronounced of an increase as we saw in 2020 from 2019 ($600.1B), marketers and executives should note that these are levels of ecommerce that experts didn’t expect we would reach until 2024. 11% of advertisers expect COVID-19 to significantly impact their ad spending in Q4 ( Influencer Marketing Hub ). 11/4 update.

eCommerce 147

eCommerce Social Media Payment Services Merchant Services 147

ROI Revolution

NOVEMBER 4, 2020

Many marketing experts expected social media usage to soar over the course of the pandemic due to stay-at-home mandates and people spending more time isolated. 11% of advertisers expect COVID-19 to significantly impact their ad spending in Q4 ( Influencer Marketing Hub ). COVID-19 news & industry updates. Claim your spot!

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

JUNE 1, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. As the most efficient and scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Published March 12, 2020. May 20 update.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

JULY 1, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Published March 12, 2020. sales growth.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

JULY 2, 2020

Whereas many US agencies and ad marketers said in early May that they expected ad spend to resume or ramp up by July and that major impacts wouldn’t last through Q3. While some trends have accelerated, others have declined unexpectedly, and the impact your brand is feeling depends largely on your industry. 7/1 update. 6/16 update.

eCommerce 173

eCommerce Payment Services Merchant Services Small Business Retail 173

ROI Revolution

SEPTEMBER 9, 2020

With market share being ceded to retail giants and big box retailers like Amazon, Target, Walmart, and Best Buy, department stores and malls have slowly but surely been on the decline for decades. COVID-19 news & industry updates. COVID-19 industry updates. For better or for worse, no industry has gone untouched by COVID-19.

eCommerce 147

eCommerce Payment Services Merchant Services Small Business Retail 147

ROI Revolution

MAY 6, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. After the most online-centric year since the dawn of digital marketing, the digital triopoly (Amazon, Google, & Facebook) has shifted in some notable ways.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

AUGUST 4, 2020

Whereas many US agencies and ad marketers said in early May that they expected ad spend to resume or ramp up by July and that major impacts wouldn’t last through Q3. While some trends have accelerated, others have declined unexpectedly, and the impact your brand is feeling depends largely on your industry. 7/2 update. 6/16 update.

eCommerce 158

eCommerce Payment Services Merchant Services Small Business Retail 158

ROI Revolution

JANUARY 5, 2022

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. Digital ad spend for the travel industry is expected to jump 15.3% At the height of the pandemic, what sectors within the home goods industry were thriving the most?

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

APRIL 8, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. COVID-19’s impact on the apparel industry. Prior to the pandemic, non-active casualwear made up over half of the overall apparel industry’s annual sales.

eCommerce 136

eCommerce Social Media Payment Services Small Business Retail 136

ROI Revolution

NOVEMBER 4, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. A myriad of sectors within the home goods industry have seen incredible growth over the past year, including furniture, homeware, décor, and bedding. October 13.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

OCTOBER 7, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. In line with that increased digital time, the consumer electronics industry has seen some significant growth. COVID-19’s impacts on the apparel industry.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

SEPTEMBER 2, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. How COVID-19 has transformed the furniture & home goods industry. This year, we’ll see the home décor industry reach a record $182 billion. September 2.

eCommerce 78

eCommerce Social Media Payment Services Payments 78

ROI Revolution

FEBRUARY 2, 2021

Don’t miss our guide to Replatforming Your Website: Avoid Marketing Pitfalls. 70% of mobile marketers say the pandemic has strengthened their promotional efforts ( Liftoff ). 11% of advertisers expect COVID-19 to significantly impact their ad spending in Q4 ( Influencer Marketing Hub ). January 26 update. 11/4 update.

eCommerce 68

eCommerce Social Media Payment Services Merchant Services 68

ROI Revolution

JUNE 2, 2020

And the stock market has become increasingly volatile. Paid and organic search are the digital duopoly for audience acquisition that can transform your brand into an industry-leading force. You’ll learn: Underutilized PPC customer acquisition strategies to increase revenue at a profitable return. Watch the video today!

eCommerce 122

eCommerce Payment Services Merchant Services Shipping Costs 122