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How to Use a Lapsed-Purchase Campaign to Increase Customer Retention

Omnisend

The challenge is simply organizing your data to find the patterns that identify lapsed-purchasers for your store. In this piece, I’ll cover how to identify your lapsed-purchasers with your own data, how to get started on a lapsed-purchase campaign quickly, and how to segment and target your campaigns so they’ll be as effective as possible. .

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How to get repeat customers: Proven strategies for success

Omnisend

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Understanding how to get repeat customers can boost your revenue.

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How to Collect Customer Data and Improve Shopper Experience

retailnext

Retailers depend directly on consumers for their business growth, which has placed shopper experience and customer satisfaction at the top of the priority list, making customer and market research very important. With point of sale data collection, you can: Sort customers by brand preference, spend level, purchase category, etc.

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How to Seamlessly Migrate Your Rewards Program

Smile.io

In these cases, the question quickly becomes—how do you migrate your customers, data, and entire rewards program to another provider? Your customers might be familiar with a specific look and feel, and you might be accustomed to operating and analyzing your program in certain ways.

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How to Start a Subscription Business that Works

Ecommerce Platforms

So in this article, we'll cover how to start a subscription business, with thoughts on why subscription businesses are so popular, the different types of subscription business models, along with best practices to get you started. How to Start a Subscription Business with a Platform and App. Table of contents. Greater Cashflow.

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Post-purchase Strategies to Turn One-Time Holiday Shoppers into Your Brand’s BFFs

lateshipment

Enter “Brand BFF” or repeat customer, a win-win situation for your customers and your business. Why Focus on Customer Retention? To give you a little motivation, here are some of the benefits that you can stand to gain by increasing your customer retention rates.

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How to Give Best-in-Class Omnichannel Customer Support

Omnisend

However, providing exceptional customer service isn’t about the number of channels but the quality of customer service across them —and omnichannel customer support can help do that. Learn how to make your touchpoints consistent, well-designed, and connected to provide a completely seamless experience.