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7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

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Proactively Resolving Delivery Issues: The Key to Stellar Customer Experience in The Last Mile

lateshipment

You pick it, pack it, and ship it via an expedited service from your shipping partner. As fate would have it, your shipping carrier fails to inform you of it and John, couldn’t make it to his high-school reunion looking dapper in his swanky , new tux. So much for paying your shipping carrier all those dollars.

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The Limited Role of AI in Ecommerce

Retail TouchPoints

And this is where AI is poised to be a game changer. For Brands: The Uncharted Gold Mine of Post-Purchase If you’re a brand, consider this: a study once highlighted that while 80% of businesses believe they provide superb customer service, only 8% of customers agree. But why should this matter to us as shoppers?

eCommerce 264
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Understanding eCommerce Business Models: A Guide

Wiser

Key factors to consider include the brand’s target audience, product offerings, pricing strategy, and scalability. The chosen model should align with the brand’s long-term growth strategy and customer satisfaction objectives. Key Features: Relationship-driven, bulk orders, contract-based pricing.

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Removing Friction In The eCommerce Customer Journey

Groove

Improving customer experience is a focal point for many online businesses. As the demand for frictionless shopping increases and consumer shopping habits constantly change, merchants must optimize their stores to accommodate shoppers at each stage of the eCommerce customer journey. Mapping the eCommerce Customer Journey.

eCommerce 370
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Post-purchase Strategies to Turn One-Time Holiday Shoppers into Your Brand’s BFFs

lateshipment

This term is coined as “ The one-time shopper dilemma ”, where e-commerce businesses are unable to convert one-time shoppers into repeat customers due to unfavorable customer experiences. 76% of customers say that an unacceptable customer experience would affect their decision to order from the company again.

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Sephora’s Delicate Dance: Offering Prestige Beauty to Value-Conscious Consumers

Retail TouchPoints

Customer loyalty experts know that the best-run programs do far more than simply boost sales by rewarding members with points and perks. We’re also supporting convenience, for example with the September 2022 addition of free shipping for all Beauty Insider members. RTP: Sephora is known for having a rich customer experience.

Consumer 268