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Google Merchant Center: Everything an eCommerce Merchant Needs to Know

Groove

One such tool is Google Merchant Center. If you've ever found yourself asking, "What is Google Merchant Center, and how can it enhance my eCommerce performance?" Google Merchant Center Explained What is Google Merchant Center? This information is then displayed to potential customers across Google's platforms.

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Shining a Light on a Growing Ecommerce Threat: Chargeback Fraud

Retail TouchPoints

Experts report that chargebacks will cost merchants over $100 billion in 2023, and false claims and abuse of the chargeback process are a growing threat to merchants. The hidden expenses of wasted time, expensive fees, penalties or additional losses of goods and services add up. Internet payments mean more purchases.

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Google Rolls Out New Tools to Help Merchants Stand Out on Search

Retail TouchPoints

Just in the time for the holiday shopping season, Google is debuting new features to help merchants capture consumers’ attention in search results, including a small business “tag,” generative AI tools for product imagery and a more detailed business information module in search results. The tools will be available first to U.S.

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Treat Returns as a Competitive Advantage that Increases Customer Lifetime Value

Retail TouchPoints

Consider how returns are central to the customer experience and can create a competitive advantage, differentiate a brand and increase customer lifetime value. The popularity of online shopping has created enormous opportunities to reach new customers, but this has come at a cost. Turn Returns Upside Down.

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Removing Friction In The eCommerce Customer Journey

Groove

Improving customer experience is a focal point for many online businesses. As the demand for frictionless shopping increases and consumer shopping habits constantly change, merchants must optimize their stores to accommodate shoppers at each stage of the eCommerce customer journey. Mapping the eCommerce Customer Journey.

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Order cancellation emails: a guide for ecommerce success in 2023

Omnisend

Reading Time: 7 minutes Many ecommerce merchants think order cancellation emails are a necessary evil. Cancellation confirmation messages present a golden opportunity to reconnect with customers. Order cancellation emails provide a chance to find out why the customer canceled. Compliance and documentation. Get feedback.

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What is Multi-Local Commerce and Why is it Essential for Growing Global Sales

ESW

The world’s best-loved brands all have one thing in common: They deliver superior customer experiences. Regardless of product or industry, dominant brands prioritise and execute next-level online customer experiences in every market. These experiences don’t happen by accident.